Job responsibilities of planning and marketing director

Planning Marketing Director's Job Responsibilities

In the real society, people use job responsibilities more and more. Job responsibilities can clarify what everyone's job responsibilities are, what kind of work they should undertake, what responsibilities they should take, how to do it better, what they should not do, and so on. So, have you mastered the format of job responsibilities? The following is the job responsibilities of the planning and marketing director I collected, for reference only. Let's take a look.

Responsibilities of Planning and Marketing Director 1

Responsibilities of Director of app Project Operation and Promotion:

1. Responsible for APP operation and promotion, including regular promotion, cooperation channel expansion, resource integration, self-media promotion, etc., to establish brand leadership and improve company brand and product awareness;

2, responsible for product optimization and promotion strategy, SEO optimization implementation, including page keyword layout, keyword quality control, improving app PR, IP traffic and conversion rate;

3. Plan and organize online and offline promotion activities, constantly innovate promotion means and channels, attract new users, and improve the activity and conversion rate of new and old users; Improve the exposure and popularity of enterprises, and enhance the user experience and marketing effect;

4. Be responsible for the planning, implementation and promotion of departmental marketing activities, brand copy packaging and publicity;

5. Conduct in-depth analysis on the data related to online marketing on a regular basis, and put forward reasonable and effective improvement suggestions;

6. lead the team members to actively explore and innovate new methods and models of online marketing, so as to improve the company's performance;

7. Cooperate with other relevant departments to implement the channel development and marketing plan, and develop and realize the marketing promotion demand;

Qualifications:

1. More than 3 years experience in Internet marketing and 2 years experience in team management, with strong user sensitivity, excellent decision-making and planning skills, excellent interpersonal communication skills, business negotiation skills and execution;

2. Have a very thorough understanding of app marketing, and have very successful cases in the past work;

3. Have keen marketing thinking and psychological grasp of users, and have mature and effective overall ideas for online and offline promotion. Good text editing and processing skills, and have original opinions on website news editing; Good at information collection and analysis, with novel ideas;

4. Have good experience in marketing performance management and work thinking with performance as the goal;

Responsibilities:

1. Responsible for the operation and promotion of app, including regular promotion, cooperation channel expansion, resource integration, self-media promotion, etc., so as to establish brand leadership and improve the company's brand and product awareness;

2, responsible for product optimization and promotion strategy, SEO optimization implementation, including page keyword layout, keyword quality control, improving app PR, IP traffic and conversion rate;

3. Plan and organize online and offline promotion activities, constantly innovate promotion means and channels, attract new users, and improve the activity and conversion rate of new and old users; Improve the exposure and popularity of enterprises, and enhance the user experience and marketing effect;

4. Be responsible for the planning, implementation and promotion of departmental marketing activities, brand copy packaging and publicity;

5. Conduct in-depth analysis on the data related to online marketing on a regular basis, and put forward reasonable and effective improvement suggestions;

6. lead the team members to actively explore and innovate new methods and models of online marketing, so as to improve the company's performance;

7. Cooperate with other relevant departments to implement the channel development and marketing plan, and develop and realize the marketing promotion demand;

Qualifications:

1. More than 3 years experience in Internet marketing and 2 years experience in team management, with strong user sensitivity, excellent decision-making and planning skills, excellent interpersonal communication skills, business negotiation skills and execution;

2. Have a very thorough understanding of app marketing, and have very successful cases in the past work;

3. Have keen marketing thinking and psychological grasp of users, and have mature and effective overall ideas for online and offline promotion. Good text editing and processing skills, and have original opinions on website news editing; Good at information collection and analysis, with novel ideas;

4. Have good experience in marketing performance management and work thinking with performance as the goal; Responsibilities of planning and marketing director 2

Description of responsibilities:

1. Be fully responsible for the overall operation and management of the mall;

2. according to the annual operation target of the mall, organize all departments of the mall to complete various operation targets issued by the company;

3. Formulate the annual financial plan and budget of the mall, and effectively manage and control the related plans and budgets;

4. Be responsible for the marketing and planning of shopping malls, organize surveys of competitors and customers' consumption behaviors, and formulate countermeasures and adjustment plans for shopping malls;

5. Be familiar with the brand and lease management of shops, establish and maintain a good relationship between suppliers and tenants, make decisions on the market positioning and brand combination scheme of shopping malls, and rationally plan the overall layout of shopping malls;

6. Be responsible for the construction, management and training of the mall management team to improve team cohesion;

7. Solve the problem of major customers in shopping malls and ensure a good customer service experience;

8. Be responsible for supervising the operation safety of shopping malls, ensuring the normal operation of facilities and equipment, and keeping the overall environment inside and outside in a good operating state;

9. Establish good relations with local governments and corresponding functional departments to ensure the orderly operation of shopping malls;

1. Complete other work related to the operation of shopping malls assigned by the Group. Job responsibilities of planning and marketing director 3

Job responsibilities of field director:

1. Reasonable overall planning, balance and analysis of sales indicators;

2. Ensure the benign operation of the projects under its jurisdiction;

3. Formulate the annual marketing task and marketing feasibility plan of this project, and be responsible for plan implementation and strategy adjustment;

4. Timely train and recruit the marketing team under its jurisdiction;

5. communicate with customers, collect project information and feedback and adjust according to the situation;

6. Be responsible for the project director of the company and lead the sales staff to complete the sales task.

Requirements:

1. Major in real estate marketing, marketing planning, architecture and other related fields, college degree or above;

2. Have more than 3 years working experience in planning and marketing management of large and medium-sized real estate projects, and have held similar positions as project sales manager for more than 2 years;

3. Being able to complete the sales tasks assigned by the company under the guidance of leaders;

4. Good language skills, ability of organization, communication, coordination, judgment and decision-making. Responsibilities:

1. Reasonable overall planning, balance and analysis of sales targets;

2. Ensure the benign operation of the projects under its jurisdiction;

3. Formulate the annual marketing task and marketing feasibility plan of this project, and be responsible for plan implementation and strategy adjustment;

4. Timely train and recruit the marketing team under its jurisdiction;

5. communicate with customers, collect project information and feedback and adjust according to the situation;

6. Be responsible for the project director of the company and lead the sales staff to complete the sales task.

Requirements:

1. Major in real estate marketing, marketing planning, architecture and other related fields, college degree or above;

2. Have more than 3 years working experience in planning and marketing management of large and medium-sized real estate projects, and have held similar positions as project sales manager for more than 2 years;

3. Being able to complete the sales tasks assigned by the company under the guidance of leaders;

4. Have good language skills, the ability to organize, communicate, coordinate, judge and make decisions. Responsibilities of the planning marketing director 4

Description of responsibilities:

1. Assist the department head to participate in the construction and improvement of the department marketing planning management system;

2. according to the company's annual business plan, prepare the overall marketing plan and budget of the department, and be responsible for supervising the implementation;

3. Control the management expenses of the internal marketing planning system of the department, and be responsible for supervising the implementation;

4. Organize the implementation of the company's relevant rules and regulations, establish and improve the product planning and marketing management system, organize the preparation and improvement of the internal marketing planning management process and system of the department, and be responsible for supervising the implementation;

5. Organize the project marketing planning, organize the preparation, review and revision of the marketing planning scheme, price system and promotion scheme of the project, and supervise and evaluate the implementation effect of relevant schemes.

Requirements:

1. 3-4 years old, bachelor degree or above, majoring in marketing and real estate management;

2. More than 1 years working experience in large-scale real estate, more than 7 years management experience, more than 5 years working experience in the same position in large and medium-sized real estate enterprises, and experience in large-scale project planning;

3. Be familiar with real estate professional knowledge and relevant policies and regulations;

4. I have a strong sense of responsibility, can bear hardships, have strong organizational, communication and team coordination skills, and have led the team to achieve excellent results.

5. It has outstanding planning ability, innovative ability, strong market analysis and judgment ability and keen thinking, and good organizational leadership and comprehensive coordination ability. Job responsibilities of planning and marketing director 5

Job responsibilities:

1. Build a resource system related to home improvement, real estate, property and community industries;

2. Establish the working standards and sales management system for high-end cabinet projects;

3. Be responsible for the daily operation and management of the whole cabinet project;

4. Construction of project team, cultivation, training and promotion of personnel's professional ability;

Requirements:

1. College degree or above, regardless of major.

at least 2 or 3 years relevant working experience in the home furnishing industry, with clear thinking and familiarity with the operation mode of furniture industry and decoration design industry;

2. Analysis and treatment of customers' demand for high-end wooden furniture;

3. Understand the home improvement site and indoor environment, and measure the installation space;

4. design high-end wooden furniture products according to customers' needs and make plans;

5. The overall sale of high-end wooden furniture and supporting products was achieved;

6. customer order signing, confirmation and contract execution follow-up;

7. Other temporary explanations and post-related work. Job responsibilities of planning and marketing director 6

Project director of public relations activities 1. Coordinated control and implementation of large-scale activity strategies, proposal of key nodes, promotion of signing bills, and full supervision;

2. Manage all aspects of activity planning, graphic design, activity execution and customer docking as a whole;

3. Establish and maintain the daily relationship of key customers, and achieve cooperation and promotion;

4. integrate the resources of party a and suppliers, maintain daily relationship and conduct business linkage;

5. industry information collection, regular market node analysis and inspection, assistance in project signing and project cooperation, etc.

6. according to the company's development direction, organize to collect relevant market information, make summary analysis and form a report;

7. Make full use of various resources and actively explore new project markets;

Requirements:

1. Bachelor degree or above, advertising, public relations, communication and other related majors are preferred;

2. More than 5 years working experience in the same position in the same industry, and successful experience in planning 1 large-scale events with a level of over one million;

3. You must have experience in coordinating the implementation of large-scale public relations activities such as press conferences, concerts and Shang Yan, and be able to take charge of at least three projects at the same time;

4. Excellent execution, able to work under pressure, strong communication skills and team leadership skills;

5. Have keen market insight and pioneering power, mature organizational planning ability and skilled market control ability, and be able to use effective incentives for team management. 1, large-scale activity strategy as a whole control and implementation docking, key node proposal, signing promotion, full supervision;

2. Manage all aspects of activity planning, graphic design, activity execution and customer docking as a whole;

3. Establish and maintain the daily relationship of key customers, and achieve cooperation and promotion;

4. integrate the resources of party a and suppliers, maintain daily relationship and conduct business linkage;

5. industry information collection, regular market node analysis and inspection, assistance in project signing and project cooperation, etc.

6. according to the company's development direction, organize to collect relevant market information, make summary analysis and form a report;

7. Make full use of various resources and actively explore new project markets;

Requirements:

1. Bachelor degree or above, advertising, public relations, communication and other related majors are preferred;

2. More than 5 years working experience in the same position in the same industry, and successful experience in planning 1 large-scale events with a level of over one million;

3. You must have experience in coordinating the implementation of large-scale public relations activities such as press conferences, concerts and Shang Yan, and be able to take charge of at least three projects at the same time;

4. Excellent execution, able to work under pressure, strong communication skills and team leadership skills;

5. Have keen market insight and pioneering power, mature organizational planning ability and skilled market control ability, and be able to use effective incentives for team management. Job responsibilities of planning and marketing director 7

Commercial project engineering director Yijing Real Estate Wuhan Yijing Real Estate Co., Ltd., Yijing, Yijing Real Estate, Yijing

Job responsibilities:

Responsible for the quality, safety, progress and payment of project funds on the project site, manage the contractors on the site and be fully responsible for the project site management.

Requirements:

1. Bachelor degree or above, major in civil engineering, civil engineering and other related fields, first-class construction engineer qualification/senior engineer title is preferred;

2. More than 1 years of engineering management experience in large and medium-sized real estate commercial complex projects, more than 5 years of real estate site construction management experience, and more than 3 years of departmental management experience;

3. Be familiar with national and local building policies, laws and regulations, technical standards and norms on real estate development;

4. Be familiar with business processes such as design, planning, supporting and construction, especially the key points of architecture, structure, materials and site construction;

5. Proficient in project development procedures, project planning, design and construction management. Planning marketing director's job responsibilities 8

Job responsibilities:

1. Assist the general manager to formulate the company's marketing strategy, development plan, sales plan and sales plan;

2. Be responsible for building the company's marketing organization and team management system, and formulating relevant management systems and codes of conduct;

3. Organize and supervise the marketing team to carry out various plans, policies and plans to achieve the company's marketing objectives;

4. Be responsible for the company's brand promotion and project planning, including organizing, participating in and guiding the formulation of marketing plans.