What do you think of the propaganda style of Coconut Tree Group?

What do you think of the propaganda style of Coconut Tree Group?

One: Some of them have exaggerated propaganda. Recently, Hainan Coconut Tree Group released a job advertisement, in which the welfare benefits are really fascinating. In addition to the garage and high salary, it is also guaranteed to be chased by handsome guys. Who would have thought that there would be such an advertisement in the job advertisement of a big enterprise? In fact, Hainan Coconut Tree also said that the high salary of this welfare library is real and effective, but there is no guarantee for handsome guys and beautiful women, so this kind of propaganda method still has false propaganda, and it will mislead job seekers and waste their enthusiasm, which is not good.

Two: the annual salary standard is based on the enterprise assessment plan, and many people are unaware of this small print. In fact, there is a hidden point in this job advertisement of Coconut Tree Group, that is, the annual salary standard is subject to the enterprise assessment plan. What does this mean? In fact, this is the same as the final interpretation right belongs to the company. This is a common method used by many companies, which is subject to the assessment plan of the enterprise. What is the plan? Is it reasonable or not? If you don't let people know in advance, it will cause job seekers to know what the assessment criteria are after they join the job. If they are given an unequal plan, they will be very helpless. Moreover, before the coconut tree tried to use its own property as collateral in the recruitment, it promised to work in the coconut tree for life. How can these illegal treaties make employees dare to apply?

Three: the advertising words of the spokesperson Lacker remind people of themselves. Finally, the biggest attraction of this advertisement is the spokesperson Raquel. Otherwise, if you look at this recruitment style alone, you will think it is the kind of advertisement that dredges sewers. Fortunately, there is a spokesperson in the middle, which is clear at a glance. This is originally an advertisement for coconut trees. Raquel has always been known for her hot figure, and the advertising words tailored for her by Coconut Tree? Drink from childhood to adulthood? It is also very suitable. Although the coconut tree explained that this has nothing to do with her figure, we can know from the previously banned advertising words that this is a careful machine for the brand to play, so that customers can associate it themselves. Anyway, my meaning is simple. In fact, it can also be seen that the propaganda style of coconut trees is a bit opportunistic. This style is no problem to promote products, but it is not suitable for recruitment.