How to sell Taobao on a commission basis?

Consignment refers to some websites that provide online wholesale services or vendors that can provide wholesale sources, and reach an agreement with people who want to do online shop consignment, providing them with data such as pictures of goods, rather than physical objects, and providing them to online shop consignors for sale at the consignment price. Generally speaking, the online shop agent sells the goods pictures and other information provided by the wholesale website on his own online shop, and informs the wholesale website to deliver the goods for him after selling the goods. The goods sold are only sent from the wholesale website to the buyer of the online shop agent, and the online shop agent can't see the sold goods in this process. The after-sales service of online shop consignment is also exercised by wholesale websites.

Advantages and disadvantages of consignment: online consignment can provide goods for online stores for free, which is the biggest advantage for some primary sellers who want to open stores but have no funds. However, more and more consignment websites only pay attention to sales volume, not channel management, which is easy to cause malicious competition among consignment customers, affect the profits of regular sellers, and easily affect product brands. At present, some domestic websites have begun to develop distribution channels on the basis of consignment. As an important part of the sales channel, distribution is different from consignment, and it will strictly control and manage the whole sales channel and process.

Online shop agent: a person who carries out terminal sales for a wholesale website with which he has reached an agreement.

Online shop consignment training: A few consignment websites will have consignment training, so that consignors can better carry out their business.

Delivery: In the process of consignment, the wholesale website will deliver the goods to the buyer of the online shop consignment agent. Usually logistics is carried out through express delivery companies.

Analysis of online shop consignment occupation;

The emergence of online consignment is because some websites that do wholesale business online want to expand their business scope, so as to recruit online consignment and let more people become their retail terminals, which is equivalent to recruiting a group of salesmen without basic salary. Generally, wholesale websites sell goods to online stores at a small wholesale price, some of which take the place of sending service fees, or are directly included in the price of goods, but online stores still have a certain profit margin.

Being an online shop agent is basically a zero-cost venture, and the sales process is relatively simple. There is no headache in purchasing goods, and there is no risk of hoarding goods. If you purchase goods and then sell them yourself, you will be afraid of hoarding goods, and the styles are not easy to sell, resulting in problems such as backlog. Online shop consignment only needs to upload the commodity information provided by the wholesale website to its own online shop for sale, receive its own customers and do a good job in shopping guide service. After the goods are sold out, you don't have to deliver them yourself. The wholesale website will deliver them on your behalf, and you don't have to worry about after-sales problems. The after-sales service is provided by the wholesale website, and the online shop only needs to truthfully report the after-sales problems of the goods sold to the wholesale website.

After the online store sells the goods on the shelves, you only need to keep in touch with the buyers who come to the online store immediately, and you don't have to spend a lot of time and energy on it.

The main characteristics of online shop consignment:

1. No purchase risk and zero cost. Zero inventory. Online shop agents don't have to hoard goods, and the goods they sell belong to wholesale websites.

I can't see the real thing. Generally, only pictures and other data are provided for online stores to sell themselves.

3. delivery. After the online shop sells the goods on a commission basis, contact the wholesale website, which will deliver the goods on its behalf.

4. A batch. Generally, to buy goods on wholesale websites, you must reach a certain quantity to enjoy the wholesale price, and online stores also sell single items at wholesale prices.

5. Single transaction payment, cash on delivery. Under normal circumstances, online stores do not need to pay the wholesale website in advance, but after selling the goods, notify the wholesale website to deliver the goods and use Alipay and other secured transactions to pay.

What should I pay attention to when selling on a commission basis:

1. Although it is a consignment, don't let customers know that you are an affiliate. First, adjust the mentality. Psychologically, don't think of yourself as an air-to-air shop. When selling, you should confidently establish your own brand and regard yourself as your own warehouse manager. Face customers confidently, always remember that the last warehouse is your warehouse, and the last customer service is your inventory manager.

2. Even if you deliver the goods yourself, there will be a situation where you are out of stock and you don't know it, even if the variety and quantity of the goods are very complicated. Therefore, in the process of sales, we should always keep in touch with our families, first ask if we have any goods, and then sell them with a clear head. In order not to worry about out-of-stock at all times, I generously added a sentence to the product description, "Online and offline sales at the same time. After payment, I found that it was out of stock, and I refunded it as soon as possible, and solemnly apologized. Please give it to Han Hai. " In this way, even if the buyer is out of stock after payment, he won't complain that you don't deliver the goods, because they have allowed the occasional shortage when shooting the goods.

3. Add your own store logo to the product picture, use your own tone in the product description, and always pay attention to establishing your own store image so that customers can remember you.

When the customer asks about the delivery status of the goods, don't ask the last one. This is your own task, because after the last delivery, you will fill in Alipay information and give you the address of the courier company. It's much faster to find out for yourself than to ask. Don't keep customers waiting because you are lazy or not confident, and don't be the last one to be dissatisfied with you because you refuse to do what you should do.

5. Pay attention to your city. If you are just an agent of a merchant, simply change the location of your store to the last delivery city. For example, the sister in Wuhan is the agent, and the goods are sent from Changchun, so the store address and the location of the goods are written directly in Changchun. It doesn't matter which city you are in because of online sales. It is important for customers to know where the goods are going. If the address is written in Changchun, there is no need to explain why the sender and the owner are not in the same city.

6. Because the consignment is time-consuming and there will be considerable workload, it is hoped that the consignment agent will have good communication skills and be reasonable. Please stay away from criticism, accusations and complaints, be objective and be positive. Because the consignment is more complicated, customers need to ask each other's requirements in detail after purchasing the goods. The supplier only delivers the goods according to the requirements of consignment, and the shipper is responsible for other problems.