How to promote the company network and how to promote the newly established new company?

How to do a good job of network promotion for new companies and how to use common methods.

Many people wonder, maybe we don't have a goal at all. What can we do to promote it? Especially in the new job, how to do it, today we will start our own knowledge journey.

First, let's solve some problems. When we solve these problems, how to promote them is very simple. Promotion can be divided into paid promotion and free promotion. Today, I mainly talk about free promotion.

First: What does the company do and what does it mainly do? Is there a website that displays products?

Second: Where is the company? Where is it? How to contact? How to get there?

Third: Who is the user group, how to identify effective users and how to attract users to expose their products?

Fourth: What do users care about and understand their needs in depth? How to determine the execution route? How to grasp the user's mentality?

The above four points need to be understood by our promoters. Then the next step is business scope or documentary, which is beyond our scope, digression.

According to the above four purposes, we can launch the following promotion plans:

First of all, we must understand the company's business scope, which are the main products and which are auxiliary products. I believe everyone understands. If you don't even know what your company does, please turn it off and don't look.

Secondly, you should know some basic information about the company. Of course, just knowing is not enough. You should put this information online for users to see, so that you can clearly understand the location and contact information of the company. Here, you can try the following steps:

Create a Baidu map first, and complete it according to the requirements of Baidu map. The pass rate is 100%.

Second, create an enterprise encyclopedia to let users know the business scope and basic information of this company.

Third, use Q&A platform and b2b platform to release company information and expand the exposure range. And the detailed route.

Next is the important part to be done. It is the last two points, how to make users perceive the product, how to expose it, what users care about, and the user's mentality. Of course, according to different products, the promotion methods adopted are different, and the overall framework is roughly the same. I share some key points here, hoping to help you.

First: quick exposure products can use encyclopedia, knowledge and library. Because of the high ranking, you can add some of your own advertising information to let users know, pay attention to the scale, and don't deliberately click.

Second, introduce word of mouth, publish some content related to yourself, and publish some loyal comments, which should be described in the third person.

Third: think what users think, the price is the first level, not too high, not too low, according to the influence of the brand, grasp the scale. Or don't write the price directly, and transfer it directly to the documentary or business hands.

Fourth, related industry b2b publishes some product information to write around its own brand.

Finally, you can make a summary. What is the purpose of promotion? It takes a lot of time and energy to realize the method and how to operate it. As a promoter, what is qualified? In my opinion, it is not only to promote products, but also to require users to recognize the products we promote. This is a qualified promoter.

Next, I will complete my promotion plan according to this idea, which is what I practice in my work. I believe everyone has their own opinions.

Tip: please don't mix this method with seo ~!

The content is: learning and popularizing technology network first, welcome criticism and guidance!