Practice e-commerce major

Brother Shi doesn't know which school you are from! If your school offers these full-text courses, it would be too biased! The basis of e-commerce (that is, the technology that allows us to at least get food when we go out) should be computer-related, and things like wenpage must be learned!

Let me show you this article, which I believe will be of great help to you.

1. What should I do if I look for a job after graduation and "reject the fresh graduates" at the job fair?

Don't complain, enterprises have their own difficulties, but also "reject fresh graduates." So what can I do? There are too many job seekers and few jobs are needed. Display this brand to relieve the pressure of recruiters, reading too many resumes and wasting your eyes.

Anyone who has used graduates in enterprises knows that it may take them months to a year to get started. Whether you have experience or not, you need to be familiar with the internal working mechanism, rules and personnel relations. For an experienced person, it doesn't take extra time to be familiar with technology and business; Have interpersonal experience, be able to observe words and feelings, and be able to quickly integrate into the new environment. In a few days, he can naturally call himself "Xiao Zhao", "Lao Zhang" and "Teacher Wang", speaking naturally and listening comfortably. Privately, I have become one with the "masses" and called them brothers. I haven't started working yet.

Graduates are much gentler. He doesn't know technology or business, so he needs to be taught. Companies still have to spend time on novices. Can you learn not to know? I don't know how fast you learn. I don't know if you will jump ship when you are familiar with it. Enterprises are not stupid, so many experienced people are dizzy; Cultivate, or let other enterprises "carry forward the style". In addition, graduates are inevitably rough in speaking and doing things, and they are not tactful in dealing with people. Some are "raw seafood". In the organization, if you make yourself a "Yue Buqun", the harmonious working atmosphere will be lost, for fear of affecting the expressions and emotions of other old comrades. You can't blame the enterprise for showing this card.

Seeing the sign of "rejecting fresh graduates", many people's emotions will plummet. My opinion is: don't lose heart yet, try somewhere else. They just graduated. Forget it. It is gratifying that some units are dedicated to fresh graduates and are willing to train you from head to toe; They do this because you can adapt to the company culture more easily and have high plasticity. Last year, an e-commerce student of mine entered Haier and was trained as a regional sales supervisor, probably in Ningbo. Not bad!

2. I will graduate from e-commerce soon. I wonder what I can do in society.

This involves career planning.

It stands to reason that this question should be carefully considered before going to college: where to go to college, what to study and what to do in the future, you have to calculate in your heart and have a rough score. Going to college is an investment in education, which takes several years, a lot of money, energy and opportunity cost. If you don't check, you are irresponsible to yourself, hinder others, and finally lose yourself. From the perspective of investment, exams and going to school are all means, and they are investment varieties, not raising flowers and walking dogs for leisure. The key is to cash in, just like venture capital projects; What it likes is not your project, but the tickets it brings. After going to college for half a day, I still have to find a satisfactory job: decent, rich and promising.

Taking going to college as an end in itself is a monkey eating twists-full of twists. It is a mistake to go to college in a muddle; It is even more unfortunate to learn e-commerce in ignorance; If the university has no orientation from the beginning, it will be a disaster. At least at the beginning of the university, we should think it over, analyze the social needs of this major and understand the general trend after graduation; At the same time, grasp the present situation of one's ability and knowledge level, set a good position for oneself, and determine the direction of study and efforts during college.

There are so many recruitment websites now, even if you can't analyze them, you can look at other people's articles. Worst of all, after going to school for several years, I know nothing about the changes in the industry and don't ask about the demand for talents, leading a leisurely life. After graduating from e-commerce, I still can't get in touch with social needs. You know what you can do. I wrote an article "Where do E-commerce students find jobs", which can also be used for reference. You are really the last person to worry about, and you are not hopeless. Run the business!

I studied e-commerce and graduated. Why can't you find the right job?

The so-called "counterpart" means learning everything, which is a conceptual misunderstanding when applying for a job. The "counterpart" of what to learn and do absolutely does not exist in history, reality or illusion. Lu Xun and Sun Yat-sen both studied medicine at first, and then one went into literature and the other into politics, and each made achievements in the field of "mismatch". What's wrong with this mismatch? I studied accounting at first, and then I studied international trade. It is said that MBA must work hard in the enterprise to "match". Now I am an excellent teacher. What's wrong with that? The Monkey King was a mountain king in his early days. Later, he became the Tang Priest's bodyguard, and all his kung fu was used to fight goblins. Without loss, he finally became a Buddha.

Learning e-commerce must find relevant jobs, emphasizing that "counterpart" is self-discipline! Learning e-commerce is used by enterprises and institutions, and it is a "counterpart". There is a student in the first graduating class of e-commerce. He was very active during his school days. He used to be a monitor, president of e-commerce association and president of student union. I feel that he will never have any problem when he graduates. On the eve of graduation, I met several times, and he always replied, teacher, there is no counterpart. Later, he became my colleague and stayed in school as a full-time counselor. That's right! To put it bluntly, going to college is to get a "boat ticket." Take this ticket and let you get on the boat. By the same token, you can get money from the unit when you get a diploma. It is right to pay, but it is wrong not to pay.

If I'm wrong, it's a girl who graduated this year. She went to a middle school to teach Chinese. She herself said that she had just boarded the platform, and her legs and stomach didn't listen to her, shivering; My voice is irregular and trembling. I comforted her and said: you are a girl, and it is not bad to be a teacher. The sun can't shine, the typhoon can't blow, you are stable and have more free time. How many people envy you! Who knows, she went on to say: Now, teacher, the students here are really interesting. I am organizing them to take part in the online composition contest.

4. What do you think of e-commerce students doing business after graduation?

There is nothing wrong with starting a business for students majoring in e-commerce. The software and hardware design and development of students majoring in e-commerce are not strong, and they have no advantage compared with software engineering, network engineering and computer science and technology. Management position is not an entry-level position for graduates, so how can you be a "manager" when you go to the unit? Difficult! If the technology is not good, if the management doesn't let you do it, you have to do marketing, and "running business" is one of them.

Traditionally, marketing involves advertising, participation, information research, brand building, customer service, business planning, channel development, media public relations, business cooperation, copywriting planning, product sales, logistics management and so on. Some of these tasks are easy to do, while others are difficult. For the "running business" with sales performance requirements, not everyone can afford it, and not everyone has the ability. In the eyes of ordinary people, this is probably the kind of "inferior" job.

Engaged in marketing, specializing in network marketing is actually limited and instrumental. Doing these tools is technical work, such as corporate websites, e-commerce platforms, search engines, emails, IM, forums, blogs, online advertisements and so on. Knowing how to use these tools is just a marketing tool, not an end. Busy for half a day should serve the traditional marketing function. As a whole, there are not many exclusive "network marketing" and "e-commerce", which requires enterprises to divide marketers into traditional and network parts. I'm afraid it will be terrible if you specialize in the network part.

15. Can I do any "business" work?

Still should identify, can't be hungry, pick up the bowl is a dish. Make a choice, choose to engage in front-line sales, need to pay attention to the following points:

First, in traditional industries, choose enterprises with a certain history and a certain scale. For students who have just graduated, they are novices themselves, have no industry experience and need guidance and guidance. Start-ups are small, and bosses and CEOs may be exploring themselves. The market is just in the development stage, and it is difficult to make achievements. Enterprises that have been doing it for a long time will be guided by old sales; They are experienced. If they have a good understanding, they can get started quickly. Enterprises with a certain scale already have a market base, brand influence and prestige, which are easily recognized by users and are much easier to do.

Second, choose new industries, such as various network enterprises and network-related consulting and service companies. Because it is a new industry, compared with traditional industries, the importance of enterprise scale and historical length is relatively declining. For students majoring in e-commerce, start-ups in new industries have the first-Mover advantage, less competition and easy performance because everyone has no experience. So everything is relative.

Third, pay attention to distinguish the attitude of enterprises to salesmen. Some enterprises implement crowd tactics in sales and recruit a large number of people, so it is easy to get in; But it is easy to produce and the elimination rate is high. The new employee may not be a regular employee, and there is no treatment at all. You need to be careful when applying for such a sales position.

Nowadays, there are many sales incentive speeches, and the personal feeling is somewhat exaggerated. Sales is a technology, and its success depends not only on enthusiasm, but also on professional knowledge, customer psychology, careful preparation and communication skills, as well as brand influence, products themselves and market conditions.

6. What do you think of people's personality factors when choosing a job?

Character determines fate, which makes sense. Compared with professional knowledge, personality has a far-reaching and lasting impact on what career people eventually engage in. One of the basic reasons for learning what not to do is that people have different personalities. The same is learning e-commerce. One year after graduation, you will see everything, all kinds and different. No matter what you study and what you do in the end, you should be stable in the industry and post that suits your temper and disposition. If you don't conform to your temper and nature, you will have the internal driving force to change the status quo.

It is difficult for people to change their nature and have a physiological basis; It is determined by genes, and the variation of genes needs a long-term process. As the saying goes: at the age of three, you look at the old, and at the age of seven, you can see that people's temperament is stable. When a person is born, he is cheerful and quiet; Love to say but don't love to say; Willing to associate with outsiders; Emotional reaction to things; Active or passive; Exposed or implicit; Publicity or convergence are all brought out from the womb. A person's personality is hard to change, and his life is stable. And the major can be changed, as long as he has the desire and ability in this respect. Even if you can't change your major in the sense of university discipline, you can still update your professional knowledge, which makes it possible to change careers. People generally have to change careers to suit their personality, no matter what major they studied before.

It is said that there is a saying in the temple of Delphi in ancient Greece: people should know themselves. It is true that it is difficult for people to know themselves, but it is an indispensable condition for career orientation. Stable personality, will not adapt to the need for frequent changes in the post; If you meet someone, it's hard for you to choose to start a business. Choosing a career needs to know your own personality, and finding a job is more important to your temper than professional counterparts. If you are willing to work in an enterprise or post that suits your personality, you don't feel bitter, but enjoy it. This kind of mentality, it is difficult to have results at work.

7. How to interpret the talent gap of 2 million e-commerce companies in the next few years?

Now the reports on the demand for such talents in the media can be seen from time to time, and they are always tens of thousands of talents, and they are all "experts". With the spread of the Internet, such reports will confuse some people and affect their choices, especially young students. A few years ago, the demand forecast for e-commerce talents was: in the next decade, the gap was 2 million. With such a big gap, can the development of e-commerce specialty be slow? Since there is a big gap, students majoring in e-commerce still sigh and frown after graduation. At this time, the "expert" who said this can't be found.

The bigger gap now is logistics. According to the statistics of "experts", there is a shortage of 6 million in China, 200,000 in Beijing alone and 200,000 in Zhejiang. Compared with e-commerce, logistics has a great potential to catch up. Correspondingly, the logistics major is becoming more and more popular in colleges and universities, and the logistics major in our school can also enroll students this year.

However, I always doubt the true identity of "experts". A truly rigorous scholar will not say such things casually. From a statistical point of view, this kind of problem lacks investigation. First of all, the concept of e-commerce talent itself is vague. What is an e-commerce talent? It refers to technological development. Management? Marketing? Does it refer to the needs of network enterprises or traditional enterprises? Logistics is one of the functions of e-commerce, and logistics talents are counted as one kind of e-commerce talents. Secondly, there are so many enterprises that their own needs are uncertain. How can we calculate the demand for the next decade so clearly? How to sample and ask questions in this kind of investigation?

After reading a lot, I always feel that some people are "talking nonsense". There are only figures on talent demand, but there is no way to get them. After reading more, I understand that the person who said this is not an "expert" at all, but comes from some training and education institutions.

8. There are tens of millions of corporate members on Alibaba's website. What does this mean for students majoring in e-commerce to find jobs?

Alibaba can be regarded as an e-commerce trading market, and it doesn't need much profound knowledge to use this platform. If anyone who uses such a platform is called "e-commerce talent", then 2 million is definitely not enough. The problem is that "application-level" talents don't have to graduate from "e-commerce", and majors such as international trade, finance, business administration, marketing and English are also easy to get started, and even this has become a common skill, which can be used for any major graduation.

This platform is easy to use. In the process of using it, it is difficult to find out which piece of knowledge is unique to e-commerce majors. Trade practice, foreign languages, authentication, intellectual property, management and marketing all come from traditional knowledge fields. It is hard to say that these applications will definitely create a demand for "e-commerce talents". Moreover, the business involves specific industries, and industry knowledge and product knowledge are essential, such as clothing, low-voltage electrical appliances, optical instruments, building ceramics, computer supplies, packaging materials and so on. It can be said that it is 360 lines, and all walks of life can find their own position here, and you don't have to major in e-commerce. From this perspective, lack of industry knowledge has become the "soft rib" of e-commerce professionals.

However, on the other hand, these enterprises are indeed an "export" for e-commerce graduates. If you can book a good position for yourself at the beginning of enrollment, such as focusing on English and international trade, you can be targeted when you apply for a job; Amateurs pay attention to a specific industry and learn some industry-specific knowledge, which will be more targeted when they graduate. Wenzhou enterprises have always been strong in professionals who know foreign languages and foreign trade knowledge. I once heard a vice president of Zhuang Ji Group say that e-commerce is to cultivate international e-commerce, export-oriented and meet the needs of enterprises.

9. E-commerce cultivates "compound" talents. Why didn't I feel an advantage when I applied for a job?

For graduates, what is needed is an entry-level position. In this sense, "professionals" who are qualified for a certain position are more popular, and "compound" talents may not have an advantage in the workplace. Furthermore, the "combination" of e-commerce majors is somewhat trite, and without it, it is easy to become a "hodgepodge". "Compounding" is not good, and the result is to learn a little, know everything, get things done carelessly, and get nothing. This is also a reason why it is difficult for students majoring in e-commerce to find jobs. Learning e-commerce needs to be repositioned, requiring "specialization", "precision" and "depth".

As the largest e-commerce company in China, Alibaba is said to receive many job resumes every day, and often receives cover letters from e-commerce graduates. Ma Yun's response to this is: I am very curious that e-commerce has a major. And said with emotion: "Many people ask questions about e-commerce, which I think is wrong; They work hard. It would be a pity if you study for four years and find that there is a great distance from the real e-commerce. "E-commerce in Ma Yun's mind is for" buyers and sellers ". His slogan is: Let there be no hard business in the world. The problem of e-commerce technology platform is a matter for software and hardware engineers.

From the perspective of education, e-commerce major needs a thorough reform. Before the teaching mode has changed, we must rely on ourselves, in the words of Dr. Feng: save ourselves! Or like DIY, which is popular now. Learning e-commerce major, instead of biting off more than one can chew, it is better to focus on one aspect and dig deeper to become a "professional" who can operate and have theoretical literacy in this field. One move first, eat all over the sky.

10. what is the employment prospect of e-commerce major?

Generally speaking, the "new economy" based on the Internet has created a large number of new jobs for the society, many of which were not available before, such as network management, network editing, website designers, network security engineers, system engineers, animation designers, database administrators, network application development engineers and online game designers. Many jobs have distinctive network characteristics, such as network business analyst, network product manager, network product channel specialist, website operation, promotion, customer service staff and so on. At the same time, like traditional enterprises, the human resources, finance, administration and other departments of network companies also need to attract a large number of outstanding talents. Generally speaking, the Internet is undoubtedly a sunrise industry, with a history of only ten years at home and abroad and a bright future.

E-commerce is an important application of Internet in business. In recent years, the online transaction volume has continued to increase, which shows that the demand for jobs has increased. Established companies such as Alibaba, HC and Dangdang have been recruiting people. Since last year, there has been a new wave of Internet craze. Many internet companies are rapidly expanding and need people after getting a lot of "venture capital" funds. The demand for talents from the Internet and e-commerce continues to heat up, which can be seen from the positions posted on major recruitment websites.

Now the industry is indeed prosperous, but this does not mean that "e-commerce graduates" will inevitably become sought-after talents. Internet companies and e-commerce enterprises need all kinds of talents: technology, products, marketing, sales, customer service, administration, finance, human resources and so on. E-commerce graduates can't get jobs without specific functional departments of enterprises and specific positions. Personally, the problem of "what is the employment prospect" needs case analysis, which is closely related to the university's own brand, professional education direction, personal comprehensive ability, employment area, personal skills and job hunting luck.

What are the employment prospects? Personally, I can't say a word clearly.