How to properly exaggerate "job advertisements"?

1. The job title should be as detailed as possible. In addition to the job title, it is best to add key job responsibilities.

As the above message board often says, the word copywriting planning, if you search for keywords on the service platform, I firmly believe that all the pages come out with the position of copywriting planning. The position is exactly the same, even the salary is basically the same. Whether a company is good or not is difficult to distinguish in different regions.

Therefore, it is not easy for candidates to click in and inquire carefully one by one, and they can only turn their attention to many job advertisements with the highest salary. If "copy planning" is changed to "copy planning of food variety shows", "copy planning of public welfare micro-videos" and "copy planning of advertisements". Coupled with the responsibilities of key positions, is it unusual, and does it also increase the interests of candidates?

2. Enterprise Avatar In order to better authenticate the necessity of corporate avatars, I went to many service platforms for authentication. Later, it was found that there were indeed some job advertisements without corporate avatars. Don't say that applicants think such a company is unreliable, even those who can't find a job feel unreliable!

Therefore, corporate avatars are really important. Generally speaking, the corporate avatar should be the corporate LOGO, and it is specially designed. You can't make a unique style, showing a picture with the company name on a thin piece of paper will make the candidate very scary. How to choose the job advertisement of your own company? There won't be!

3, salary setting salary setting is also a big BUG, many HR is also very straightforward, write an actual standard value when writing salary, in other words, the scope is small. If the post salary is higher than the average level, there is no problem, and the post salary is far below the average level. It is impossible for a candidate to choose such a salary.

For example, an industry recruits fresh graduates with an average income of 3,000, but the company's salary is around 2,500, which is obviously not competitive, so we should set the salary as: 2000-3,500, and give a cache link. Let your job advertisement be competitive first, and then consider other factors. Naturally, don't adjust the salary range to 2500-5000 in order to better make your job advertisements have a very large competitive margin. Then the job interview will be awkward.

4. Most of the desires of profit setters come from internal and external stimuli. Intrinsically, it must be whether they want to find a job that everyone can give. The external stimulus is to let them see the benefits of interviewing for this position. Therefore, in the advertisement, it is necessary to add: the salary and benefits that employees can get, the development trend and opportunities of learning and training, interesting work tasks and obligations, and the possibility of realizing self-worth.

Write down the benefits in the recruitment position, but also pay attention to the company's civilized construction, mainly highlighting the company's internal training system, the company's position promotion mechanism, the company's good office environment, the company's amateur cultural activities and other fields to win the favor of candidates. These are all the concerns of the applicant.

5. Keyword Settings Keyword Settings must be available! And if you search for a keyword with a large index, you can assume that you are looking for a location. How would you search? Moreover, keyword setting can be carried out according to the job requirements and technical professional information content given by the recruitment unit.