Enterprise development of Shanchuan Group

Since the establishment of 1988, Shanchuan Group has kept pace with the times, been brave in reform, kept forging ahead, rapidly expanded its enterprise scale, continuously improved its production capacity, and made the allocation of various production factors and resources more scientific and effective. Now it has developed into a large enterprise group with diversified business projects such as medical devices, biopharmaceuticals, packaging products, sanitary materials, pharmaceuticals and chemicals, new building materials and tourism.

After more than 20 years of development, the total assets of Shanchuan Group reached 65.438+72 billion yuan, and the annual industrial output value was 26.65438+40 billion yuan, forming the production of 2 million sets of daily infusion sets, 6.5438+0.5 million sets of syringes, 6.5438+0.000 sets of intravenous needles, 6.5438+0.000 sets of urine collection bags and newly installed PVC sanitary gloves.

Shanchuan Group is one of the top 50 enterprises in Zibo, the designated production unit of national pharmaceutical product management, and the national export production base of medical and health products. The total output of disposable medical devices ranks second in China, and the export 17 ranks first in China. The group has passed ISO 13485∶2003 quality system certification, EU CE certification and US FDA certification. Shanchuan brand syringes and infusion sets were well-known trademarks in China in 2006 and China in 2008.

Shanchuan Group has won the honorary titles of National Spark Plan Demonstration Unit, Excellent Enterprise, Excellent Enterprise, Enriching the People and Prospering Shandong for many times. Is a provincial contract-abiding, trustworthy, AAA-level integrity unit. Che Xianliang, Chairman and General Manager of the Group, has successively won the honorary titles of National Excellent Village Party Secretary, Provincial Excellent party member, National Spark Plan Leader, and Provincial and Urban Excellent Private Entrepreneur, and was elected as the representative of provincial and municipal party congresses and people's congresses, and served as the Standing Committee of the Municipal People's Congress and the Standing Committee of the District Political Consultative Conference.

Since last year, in the face of rare shocks and challenges in history, Shanhe Group has seized the opportunity, made scientific decisions, and developed new industrial projects with high-tech content and high added value through "bringing in", "going out" and transferring traditional industrial projects to the outside world, which has promoted the optimization and upgrading of industrial structure and maintained the momentum of rapid economic growth. In 2009, the industrial output value was 26 1.4 billion yuan, and the profits and taxes increased by 27% and 33.2% respectively. Liu Huiyan, secretary of the Municipal Party Committee, spoke highly of Shanshui Group's pioneering and development, and was hailed as a classic of industrial restructuring.

2 1 year entrepreneurial history, 2 1 year adjustment.

Shanchuan Group is famous for producing disposable syringes and infusion sets. It is one of the three enterprises in the same industry in China that have both famous trademarks in China and famous brands in China.

From 65438 to 0988 of last century, Che Xianliang, the chairman and general manager of the group, donated his Zichuan mold factory, which has been in operation for many years and has assets of more than 600,000 yuan, to the village collective for free. In the following 20 years, Che Xianliang led the people in Chawang Village, Chengnan Town, Zichuan District to start a business hard and scientifically, which made Shanchuan Group go from domestic to international from small to large, and became a large enterprise group with more than 6,000 employees and total assets of/kloc-0.7 billion yuan, ranking first in the same industry in China for/kloc-0.7 years in a row.

All this comes from their persistence in structural adjustment for many years. By promoting the transformation of development mode, enterprises have always maintained strong development potential.

At the beginning of the factory, the group company only had a single product, disposable infusion set. In the fierce market competition, Che Xianliang realized that to improve the core competitiveness of enterprises, we must boldly adjust product structure, optimize resource allocation and take the road of connotation development.

From 65438 to 0990, in the face of domestic competition in the same industry, Che Xianliang led a group of enterprises to constantly assess the situation, adjust their strategies according to market changes, put forward the implementation of the export-oriented strategy in time, and turned their targets to foreign countries. Since then, "Shanshui" products have successfully entered the international market, and products are exported to the United States, Britain, Canada, Russia, Southeast Asia and other countries and regions. 1994 successfully obtained the right to import and export.

1996 with the increasing output and expanding scale of the company, we invested150,000 yuan to build a new packaging product factory to produce packaging products and provide packaging materials in time to meet customer needs.

"Introducing from inside and communicating from outside" to promote development

With the development of the enterprise and the sharp increase of market demand, Che Xianliang made the decision of "introducing from the inside out" in time, reorganized and established Zibo Shanchuan Medical Equipment Co., Ltd., and introduced manufacturers with long-term experience in producing needle tips and accessories from Jiangsu, Zhejiang and other provinces to join in, which greatly enhanced the enterprise's ability in capital, raw materials, technology and product matching, and the production scale expanded rapidly.

In 2002, in order to explore the international market, Zibo Shanchuan Import and Export Trading Co., Ltd. was established, and cooperated with Taiwan Province Dingjiantang Technology Co., Ltd. to produce disposable safe self-destructing syringes. Zibo Shanchuan Pharmaceutical Co., Ltd. was established and successfully introduced the world-leading biopharmaceutical PPG from Cuba. The medicine has obvious health care effect on regulating blood lipid and improving immunity, and its market prospect is very broad.

Opening a new chapter in setting up factories abroad

In order to promote the export-oriented economy to develop in depth, in 2004, Che Xianliang put forward a more challenging plan-going abroad, setting up factories overseas, exporting technology and talents from mountains and rivers, helping Cuba to set up a large infusion pharmaceutical factory in Santiago, with an annual output of 6,543,805 bags of infusion, driving the export of mountain and river packaging products, and earning 3 million US dollars from new exports. Since 2005, it has invested 460 million yuan to build seven high-standard workshops and two dormitory buildings for single employees, with the construction area exceeding10.5 million square meters, and added large-scale injection molding, sterilization and packaging equipment. And the Shanhe Industrial Park covering an area of 180 mu will be built, making it the largest production base of infusion equipment in the world. As a result, mountains and rivers have ushered in a new development space.

March into biopharmaceuticals

However, Che Xianliang believes that to realize the sustainable development of enterprises, it is far from enough to rely solely on medical device products, and new industries must be supported. Dare to aim at world-class products, on the basis of developing leading industries and consolidating the production of medical device products, he also launched an impact on biopharmaceutical production.

In 2002, Zibo Shanchuan Pharmaceutical Co., Ltd. was established. Relying on the advantages of funds, talents, resources and management of medical equipment for many years, we cooperated with Shandong Pharmaceutical Industry Research Institute to introduce scientific research results and develop new medical products.

In 2003, 70 million yuan was invested to build a modern solid preparation workshop meeting GMP standards, and more than 20 varieties of products such as doxycycline methyl xanthate doxazosin capsules and lysozyme buccal tablets were produced, which passed the national GMP acceptance.

In 2006, the world's leading high-tech biopharmaceutical PPG was successfully introduced from Cuba, and Shanchuan Group took a key step in the transformation from labor-intensive medical device industry to high-tech and high value-added pharmaceutical industry.

In 2008, we invested 60 million yuan in Zichuan Economic Development Zone to build a new project of fine chemicals and pharmaceutical intermediates. This product is mainly used for the treatment of urban sewage and industrial wastewater. It is expected that all projects will reach production in the first half of this year.

After continuous structural adjustment and optimization, Shanchuan Group has become bigger and stronger (disposable infusion sets, safety syringe products, PPG biopharmaceutical tablets), and at the same time, it has continuously increased investment and introduced high-tech and high-value-added products, extending the tentacles of enterprise development to deeper and wider places. The industry involves medical devices, plastic products, biopharmaceuticals, fine chemicals, packaging products, new building materials, technology research and development, scenic tourism and other fields. At present, the products sell well in Europe and America 100 countries and regions.

Seize the commanding heights and the crisis will escalate.

Like other enterprises, since June 5th, 2008+10, Shanchuan Group is facing the severe challenge of financial crisis. In the face of the crisis, Che Xianliang calmly judged, made scientific decisions, played a high game, and resolved risks, showing the modern entrepreneur style of controlling the market storm.

First, seize the international and domestic markets and jointly seek economic growth points. In order to cope with the impact of the crisis, they changed their sales strategy, from focusing on the international market to focusing on the international and domestic markets. Unify international trade and domestic trade, and increase customer development on the basis of stabilizing existing customers. We have set up offices in the United States and Britain, which has increased the window of external publicity and promoted the sales market.

At the same time, in the fields of medical equipment, medicine, PVC gloves, building materials and so on. We should seize the good opportunity to stimulate domestic demand, make full use of the influence of China's well-known trademarks, intensify the development of the domestic market, make use of all the relations between party member, employees and foreigners, intensify the promotion of products, increase the share of products in the domestic market, and make domestic products become a new economic growth point of the group company.

The second is to rebound the pipa and concentrate on preparing materials. When the crisis hit, most enterprises stopped production or even eliminated because of the broken capital chain, and raw materials plummeted. At this time, Che Xianliang made a decisive decision, raised funds, ate in large quantities, and concentrated on purchasing raw materials such as polypropylene and steel for building plant equipment. How to master the feed temperature? Che Xianliang, who knows the market well, has his own set: "Being a business, just like being a stock, should not only pay attention to the industry trends, but also pay attention to the energy trends of other industries, especially oil and coal. When the international crude oil price drops to more than $30 per barrel, it will be difficult to fall again, and the next step must be to rebound. When energy prices rise, the prices of raw materials in other industries generally rise. Energy prices are a barometer of other industries. When it falls sharply and just wants to rebound, it must be eaten immediately. At this time, the price of raw materials is often the lowest. Once successful, the price will soar. " Therefore, when Shanshui bought this batch of raw materials in 2008 1 1, by 2009, the price had nearly tripled, and this alone made the group profit more than1.50 billion yuan.

Third, the investment is either reduced or increased, and PVC gloves are indispensable. In the face of the economic depression caused by the global financial crisis, the investment of most enterprises has fallen sharply. After careful investigation of domestic and foreign markets, Shanchuan Group quickly introduced new projects of PVC gloves, quickly seized the commanding heights of development, expanded market share and formed new core competitiveness.

PVC gloves are widely sold in developed countries such as America, Britain and France. With the improvement of people's living standards and the enhancement of self-protection, it is believed that this kind of daily consumables will enter every household in China sooner or later. After investigation and demonstration, Che Xianliang realized that PVC gloves must have a good market prospect.

Therefore, with the support of government departments at all levels of city, district and town, Shanshui changed the traditional medical device products and decided to invest heavily in launching PVC gloves. In June+10, 065438+ 10, 2008, when the crisis threatened, the landscape PVC gloves broke ground, and the first phase of the project invested 90 million yuan. After working around the clock, at the end of June 2009, the first-phase project 16 production line was officially put into production, and the products were successfully put into production at one time. Because the PVC glove project adopts first-class equipment and production technology, the market prospect is broad and orders come one after another. At present, the first phase of PVC sanitary gloves project with a total investment of 520 million yuan has been successfully put into trial production, and the second phase is under construction. It is expected to be put into production in July this year. After all the projects are put into production, the annual sales income can be increased by 900 million yuan, the foreign exchange earned by export can reach 65.438+300 million dollars, and the profit and tax can reach 65.438+600 million yuan.

The introduction and development of new PVC glove projects have also laid a solid foundation for Shanchuan Group to lengthen the industrial chain and improve its industrial supporting capacity.

Cooperate with Jinan University in Guangzhou to develop water purifier for environmental protection products. The total investment of the project is 60 million yuan, and the annual output is expected to be 200,000 tons. It has started and will be put into production this year.

Great development in crisis year

In the "year of crisis", the new PVC project of Shanchuan Group has made great progress, and the advantageous projects such as disposable syringes and infusion sets have become more stable. Last year, orders increased rather than decreased, with a year-on-year increase of 40%. Liu Huiyan, secretary of the municipal party committee, fully affirmed Shanchuan Group's structural adjustment and measures to deal with the crisis at the on-site comment and exchange meeting on scientific development in the whole city held last year.

Industrial transfer, expanding new space

Che Xianliang set up a factory in the west to make room for development, which is another wise move.

Promote the adjustment of strategic structure and expand new development space. In February 2009, Shanchuan invested 30 million yuan to establish Ningxia Chuantai New Energy-saving Building Materials Co., Ltd. in Huinong District, Shizuishan City, Ningxia, to shut down inefficient and overcapacity building materials products, and invested equipment, technicians and technology in Ningxia. This not only revitalized the original equipment, but also freed up the development space of 130 mu of land for the great development of mountains and rivers.

Huinong District in Ningxia has provided many preferential policies for the development of Sichuan and Thailand. Coupled with the advantages of abundant local resources, low electricity price, sufficient labor force and high product price, Chuantai New Energy-saving Building Materials Co., Ltd. is like a duck to water and has a good development momentum. While providing employment opportunities for local people and promoting local economic development, it is expected that the cost will be recovered within two years.

In June 2009, Che Xianliang, as a delegation of Zichuan District Committee, led by Cong Xigang, secretary of the District Committee, visited Ningxia Zhongwei and held detailed discussions on cooperation. After that, Shanshui signed a contract with Ningxia Zhongwei to build new building materials and European tile projects, mainly producing energy-saving bricks and European tiles. Zhongwei provides preferential policies of zero land price, subsidizes the factory leveling fee of 700,000 yuan for free, and fully supports the Shanchuan Ningxia project. The foundation stone was laid on July 4, 2009, and it is planned to be put into production in the second quarter of this year.

In a short period of one year, Shanchuan Group has successively built two new building materials projects in Zhongwei and Shizuishan in Ningxia, with a total investment of 90 million yuan. After the project is completed, the estimated annual output value can reach 654.38+700 million yuan. Through this transfer, Shanchuan Group not only revitalized 30 million yuan of idle assets, but also won the "zero land price" transfer of 420 mu of land in Zhongwei, and applied for a loan of 60 million yuan from two banks in the two cities, realizing the goal of "dismantling all equipment, making room for development, making good use of local preferential policies, and accelerating the simultaneous expansion of enterprises in the two places".

Developing a batch of projects, introducing a batch of projects and studying a batch of projects are the experiences of Shanchuan Group to realize the transformation of development mode and maintain long-term economic prosperity.

In the second half of 2009, after demonstration, they introduced two cooperation projects. First, we cooperated with Jinan Hui Ke Pharmaceutical Technology Co., Ltd. to produce eight new products of cilnidipine, which are pharmaceutical and chemical raw materials with high technology content and advanced technology. The second is to cooperate with the Academy of Sciences of the Republic of Cuba to develop the second generation of new products of PPG. These two projects will undoubtedly increase the stamina for the development of the Group.

The tertiary industry is booming.

In 2009, Shanshui also successfully acquired Liaozhai Hotel which matched Wenfeng Mountain tourism. 20 10 company set up "mountain and river art research institute", equipped with national and provincial artists for research and creation, which will become a new growth point for the development of the company's tertiary industry.

Long-term and unwavering promotion of structural adjustment and transformation of development mode has enabled Shanshui Group to have strong development momentum and lasting development potential, laying a solid foundation for building a "century-old mountain river", and Shanshui Group has once again stood at a new starting point for creating brilliance!