Founder of Red Star Macalline

The founder of Red Star Macalline is Che Jianxin.

Che Jianxin left school at the age of 17, and after working in the construction site for one year, he began to learn carpentry. With the characteristics of being practical and diligent, he quickly learned the basic skills needed for carpentry, and after two years, he quickly began to accept apprentices, and even finally completed his apprenticeship with them.

It can be seen that Che Jianxin's business acumen was reflected when he was young. With the continuous improvement of Che Jianxin's technology and ability, he started to set up his own wood factory, and later set up a furniture shop. In 1991, Che Jianxin finally established the "Red Star Furniture City"-the first large-scale furniture store in Changzhou and its surrounding areas.

Later, until 1996, Che Jianxin successively established several Red Star Furniture Cities in Changzhou, Nanjing, Wuxi and other places, which made him start to move towards the chain management mode. During this period, in 1994, Che Jianxin established Changzhou Red Star Macalline Furniture Group, the first furniture enterprise group in Jiangsu Province.

Che Jianxin achievement honor:

awarded "Changzhou Excellent Factory Director (Manager)" by Changzhou Municipal People's Government; Awarded "Changzhou Model Worker" by Changzhou Municipal People's Government; Awarded the title of "Top Ten Outstanding Youth in Jiangsu Province" by the People's Government of Jiangsu Province; China enterprise confederation and China Entrepreneurs Association awarded outstanding entrepreneurs in China.

Che Jianxin is the representative of Changzhou Municipal People's Congress, the executive committee of the All-China Federation of Industry and Commerce, the Standing Committee of Jiangsu Federation of Industry and Commerce, and the Standing Committee of Changzhou Federation of Industry and Commerce; Director of China National Studies Association, Director of China-china enterprise confederation and China Entrepreneurs Association's China-Japan Business Rationalization Promotion Center, Vice President of China Building Materials Industry Economic Research Association, Vice President of china association of decorative building materials, and Vice President of China Furniture Association.

Vice President of Jiangsu Furniture Industry Association and Changzhou International Friendship Exchange Association; Visiting researcher at the Institute of Personnel and Talents, China Institute of Personnel Science, Ministry of Personnel, visiting professor at the Business Administration Research Center of China Renmin University, and researcher at Jiangsu Xiaokang and Modernization Research Center.