Excuse me, what is a blue label?

Blue Label, or Blue Cursor, is a data technology company that empowers smart business in the era of big data and social networks. Its business involves marketing services, digital advertising and international business. Its service content covers marketing communication and smart business based on data technology, and its service area covers major markets around the world.

Blue Cursor was established in July, 1996, headquartered in Beijing, with 23 branches nationwide. The blue cursor has led the rise and prosperity of the local public relations industry, from the IT field to telecommunications, automobiles, finance, medical care, fast-moving consumer goods, government and non-profit organizations, from central cities such as Beijing, Shanghai and Guangzhou to the whole country.

Extended data:

Blue Cursor describes its big data strategy as an end-to-end one-stop integrated marketing service with business intelligence as the core to help customers build business value through data mining, data integration, data products, data applications and solutions, and data services. The core of its strategy is to build an intelligent marketing platform based on big data.

By June of 20 14, the number of netizens in China has reached 632 million, and the number of mobile network users has reached 527 million. This group basically covers the main consumer groups in China, including a large number of young users who have the ability to spend in the future. The whole network consumer market has become one of the main changes in the marketing environment faced by enterprises. In the past, in the marketing industry chain, all kinds of network platforms and media platforms built big data based on users of their own platforms, which is inevitable. A whole network of big data can more effectively complete the task of accurate search, tracking and analysis of potential consumers.

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