Cross-border electronic commerce's Significance to Economy

Question 1: What are the benefits of cross-border e-commerce? Cross-border electronic commerce refers to an international business activity in which transaction subjects belonging to different customs reach a deal, make payment and settlement through e-commerce platform, and deliver goods and complete the transaction through cross-border logistics. Cross-border electronic commerce has promoted the economic development, and at the same time started the transformation of world trade, which has brought benefits to many enterprises and consumers.

First of all, cross-border electronic commerce provides new opportunities for enterprises to build international brands.

In the Internet era, brand and word-of-mouth are important components of enterprise competitiveness, and are also key factors to win the favor of consumers. At present, the quality and performance of products and services of many domestic enterprises are very good, but they are not known to overseas consumers. Cross-border electronic commerce can effectively break the channel monopoly, reduce intermediate links, save transaction costs and shorten transaction time, which provides an effective way for China enterprises to create brands and enhance brand awareness, especially for some "small but beautiful" small and medium-sized enterprises, thus creating more "invisible champions" with international competitiveness. At present, 80% of foreign trade enterprises in China have begun to use e-commerce to explore overseas markets.

Second, cross-border electronic commerce is a new impetus to promote the upgrading of industrial structure.

The development of cross-border electronic commerce has directly promoted the development of modern service industries such as logistics distribution, electronic payment, electronic authentication, information content service and related electronic information manufacturing industry. At present, there are more than 5,000 e-commerce platform enterprises in China, and a number of well-known e-commerce platform enterprises, logistics express delivery and third-party payment local enterprises have accelerated their rise. More prominently, cross-border electronic commerce will lead to changes in the mode of production and industrial organization. Facing the diversified, multi-level and personalized overseas consumption demand, enterprises must take consumers as the center, strengthen cooperation and innovation, build a perfect service system, strengthen R&D design and brand sales while improving product manufacturing technology and quality, reconstruct value chain and industrial chain, and maximize the optimal allocation of resources.

Third, cross-border electronic commerce has provided a new starting point for * * to improve the level of opening up.

The development of cross-border electronic commerce involves commerce, customs, inspection and quarantine, finance, taxation, quality supervision, finance and other departments, as well as international cooperation in many fields. This not only puts forward new requirements for * * * *' s rapid response ability, innovation ability and cooperation ability, but also puts forward new challenges to * * * *' s traditional institutional mechanism. Taking cross-border electronic commerce as the starting point, promoting the resource sharing, efficient operation, unified cooperation and innovative services of * * * departments will play a powerful role in promoting the level of China's opening up.

For enterprises, cross-border electronic commerce has greatly broadened the path to enter the international market, greatly promoted the optimal allocation of multilateral resources and mutual benefit and win-win among enterprises; Also promoted the related development; It has played a certain role in the opening-up level of * *. I suspect that cross-border e-commerce will certainly adapt to the development of the times and make more achievements.

Question 2: What impact does cross-border e-commerce have on the development of China's open economy? First, economic development is more market-oriented and competition is more intense; Second, the requirements for integrity and commodities are higher; Third, the requirements for employees are higher; Fourth, the global economy is accelerating;

Question 3: Advantages and disadvantages of cross-border e-commerce with microeconomics 20 14 is called the first year of cross-border import of e-commerce by many people in the industry. In this year, traditional retailers, domestic and foreign e-commerce giants, startups, logistics service providers and supply chain distributors entered the market one after another. Then, what is the situation of cross-border import of e-commerce and how will it evolve in the future? From the macro environment, existing models, advantages and disadvantages of industrial chain, investment trends and other aspects, make the following observations:

Macro-environmental interpretation

1. Policy bonus window period

2. The demand potential of users is huge.

This industry needs to be improved.

4. Capital-driven, players from all walks of life are both competitive and vital.

Detailed explanation of two cross-border electronic commerce models

Let's analyze the advantages and disadvantages of various cross-border import e-commerce models:

M2C mode: From the manufacturer to the consumer, the platform is responsible for attracting investment.

Typical player: Tmall International

The advantage is that users have high trust, because these businesses need overseas retail qualifications and authorization, and goods can be directly mailed from overseas, which can provide local return and exchange services; The pain point is that most of them are operated by third parties, so the price is high, the brand control is weak, and the model is constantly improving.

Two B2C modes: bonded self-operation+direct mining

Typical players: JD.COM, Jumei and Honey Bud.

The advantage is that the platform directly participates in the transaction process of supply organization, logistics and warehousing, with high sales turnover and good timeliness. Usually, B2C players will attach modes such as "direct mail+flash purchase" to supplement SKU richness and ease the pressure on the supply chain.

The pain point lies in the limited categories. At present, this model is mainly based on explosives and standard products. In some areas, the commodity inspection customs are independent, and the goods that can enter the country are restricted according to different local policies. For example, health care products and cosmetics cannot enter Guangzhou. At the same time, there is also financial pressure, because whether it is to fix the upstream supply chain, improve the timeliness of logistics customs clearance, build warehouses in the bonded area, or do marketing, subsidize users, and improve conversion repurchase, a lot of funds are needed. The gross profit margin of explosives and standard products is extremely low, but it still needs to maintain steady development. Capital injection is particularly important at this moment. At this stage, bosses with funds, flow and resource negotiation ability have stepped in. This model basically establishes the threshold and is not suitable for startups to enter the market easily.

Here, let's talk about the vertical category of mother and baby in the fire separately. First-team players have honey buds or something. The advantage of the maternal and child category is that it is the easiest to win the cross-border incremental market and only needs high frequency and large flow, which is the starting point for most family units to contact Haitao goods. Most maternal and child e-commerce companies hope to shorten the supply chain, build brands and gain trust flow on single products. In the future, they will gradually expand to other high-profit or spot categories and dilute the concept of imported goods.

The pain point lies in the particularity of maternal and child categories. At present, domestic users only recognize a few explosive brands, and mothers also know how to look at the place of origin, and they don't buy them if they are not from the place of origin. The explosive products of Kao and other brands cannot be directly contracted for supply in China. The current situation of maternal and child e-commerce is to use the composite supply chain to ensure the supply of goods, such as foreign distributors, wholesalers, foreign supermarkets, e-commerce sweepers, buyers and domestic importers. As a result, the upstream supply chain is unstable, the price is basically transparent and there is no gross profit. Some players even broke their arms to promote the battle. At present, almost all powerful e-commerce giants regard the maternal and child category as a necessary category to attract conversion traffic, while startup companies gradually reduce the maternal and child ratio or find another way to start differentiated competition in different directions.

Three C2C modes: overseas buyer system

Typical players: Taobao Global Purchase, Taobao Tianxia, Ocean Terminal Sweeping Artifact, Sea Honey, Street Honey.

Overseas buyers (individual purchasing agents) set up shop on the platform, and in terms of categories, long-tail non-standard products are the main products. At present, global purchase has merged with ceramics. Although it seems to be the largest cross-border C2C import, there are also many inherent problems, such as the difficulty in distinguishing the authenticity of goods and the contradiction between the original merchants and overseas buyers. There is still a long way to go to gain the trust of consumers.

In terms of advantages, C2C mode is the mode I like and expect at present, which constructs the width of supply chain and the choice of products. Since the development of e-commerce, the essence of e-commerce is commercial retail and consumer cognition, regardless of import and export or online and offline. From industrial economy to information economy, several changes in commercial retail are: consumer-oriented, diversified manufacturers, and informationization of middlemen, while the core competitiveness of commodities has become personalized demand and emotional satisfaction.

In the era of mobile Internet, the vertical segmentation of people makes similar people have great similarity in commodity selection and consumption ability, and the interaction and connection between people are amplified. The continuous fragmentation of traffic is determined by the values and lifestyles of the post-80s and post-90s ...

Question 4: What is the significance of cross-border e-commerce data? Know yourself and know yourself, and you will win every battle.

Knowing the market data can make marketing strategy in time.

Cross-border e-commerce involves a lot of data, including market dynamics, logistics policies, marketing strategies, and cultural backgrounds of various countries. Papaya Marketing College has a lot of information.

Question 5: The economic and social benefits after the cross-border trade e-commerce service platform is put into operation. It is estimated that the annual turnover will not be less than 20 billion yuan, and it will increase at a rate of about 30%, which is of great significance to the development of small and medium-sized enterprises in China: it is a pragmatic measure to boost the development of export-oriented enterprises after the economic crisis; It is the concrete embodiment of making full and effective use of resources, rationally allocating resources, avoiding redundant construction and reducing unnecessary waste; It is an effective measure to care about people's livelihood, improve people's quality of life, optimize China's industrial structure and promote industrial upgrading. Innovate the development mode of bonded logistics platform, standardize the entry and exit behavior, and make the emerging e-commerce activities develop healthily and orderly; Meet the diversified and personalized payment needs in e-commerce activities, promote the improvement of electronic payment business rules and technical standards, guide and urge payment institutions to standardize their operations, and promote the development of international settlement business; Improve the ability to support the development of cross-border electronic commerce, and promote the coordinated development of bonded logistics, payment, credit, financing, insurance, testing and certification services.

Question 6: Why does the country attach so much importance to cross-border e-commerce? Cross-border electronic commerce refers to an international business activity in which transaction subjects belonging to different customs reach a deal, make payment and settlement through e-commerce platform, and deliver goods and complete the transaction through cross-border logistics.

As the technical basis for promoting economic integration and trade globalization, cross-border electronic commerce has very important strategic significance. Cross-border electronic commerce not only broke through the barriers between countries, but also made international trade move towards borderless trade.

It is also causing great changes in the world economy and trade. For enterprises, the open, multi-dimensional and three-dimensional multilateral economic and trade cooperation model built by cross-border electronic commerce has greatly broadened the path of entering the international market and greatly promoted.

Optimal allocation of multilateral resources and mutual benefit among enterprises; For consumers, cross-border electronic commerce makes it easy for them to get information from other countries and buy cheap goods.

The development of cross-border e-commerce is also a general trend. For example, first, domestic emerging startups, Youti Love Global Purchase, and some traditional e-commerce companies, such as Taobao and JD.COM, are all competing in the cross-border e-commerce field.

Question 7: What is cross-border e-commerce and its development status and prospects? Future development trend of the industry 1. Cross-border e-commerce will occupy a more important position in import and export trade. Under the trend of economic globalization, with the development of the world economy, the international per capita purchasing power is constantly improving. At the same time, the network penetration rate has increased, the logistics level has improved, and the online payment environment has also been greatly improved.

Question 8: Why do successful logistics operations play a vital role in cross-border e-commerce? 1) The international logistics service level is the guarantee for the development of cross-border e-commerce. The operation of cross-border electronic commerce involves information flow, business flow, capital flow and logistics. During the operation of cross-border electronic commerce, information flow, business flow and capital flow can all be realized in the virtual environment through computers and network communication equipment, but the logistics link cannot be realized in the virtual environment; The international logistics system includes seven subsystems: warehousing, transportation, distribution, distribution processing, packaging, handling and information processing. Efficient, high-quality and low-cost international logistics system operation is the guarantee to promote the development of cross-border electronic commerce.

(2) The improvement of cross-border electronic commerce's efficiency and benefit puts forward higher requirements for international logistics services. With the development of cross-border electronic commerce, higher requirements are put forward for international logistics services. International logistics enterprises need to constantly update information technology and logistics technology, enhance the responsiveness of international supply chain, reduce the cost of international logistics, and improve the level of intelligent management and customer service, thus promoting the promotion of cross-border electronic commerce.

Question 9: What is the significance of developing cross-border e-commerce for small and medium-sized foreign trade enterprises? Zhihu's teacher qualification certificate is the passport of teacher qualification certificate. If you want to enter the teaching profession, you must have this qualification certificate, and then you can take the teacher recruitment examination to obtain the teacher qualification.

Question 10: What is the concept of cross-border electronic commerce? In other words, use the e-commerce model to operate the company. Please adopt it. Thank you.