Expo materials

World Expo (Universal Expo, Expo is short for Exposition; Also known as the World Expo or World Expo), it is a distinctive forum, which encourages human beings to play a creative and positive role. It also encourages human beings to combine science with emotion and present various new concepts, new concepts and new technologies that are helpful to human development to the world. Therefore, the World Expo is known as the "Olympic" event of world economy, science and technology and culture.

The World Expo is an international exposition with great influence and a long history organized by the host country government or entrusted by the government to relevant departments. It has experienced a history of more than 100 years. At first, it mainly displayed fine arts and traditional handicrafts, and later it gradually became a collection of science and technology.

Shanghai World Expo 20 10 and industrial technology exhibition have become rare places to train industrial talents and enlighten ordinary citizens. The venue of the World Expo is not only to display technology and commodities, but also to be accompanied by colorful performances and charming and spectacular scenery. It is set as a space full of festive atmosphere that cannot be experienced in daily life, and becomes an ideal place for ordinary citizens to entertain and consume.

Expo is a gathering of human beings. People gather from all over the world to show their products and skills and praise their hometown and motherland. The World Expo is a masterpiece of human civilization, so it has unparalleled attraction and makes people feel excited. This kind of party can be traced back to ancient times. As early as the 5th century A.D., Persia held its first exhibition beyond the market function. At the end of the eighteenth century, people gradually thought of holding exhibitions similar to expositions, but they only exhibited and did not sell them. The modern world Expo originated in the middle of the19th century, when the industrial revolution was in its infancy. Up to now, the World Expo has been held for more than 40 times, and it has mainly experienced four stages of development.

[Edit this paragraph] Shanghai World Expo mascot

Haibozi

Haibao is the mascot of China 20 10 Shanghai World Expo. On June 5438+February 18, 2007, at 8 pm, the mascot "Haibao" of the 20 10 Shanghai World Expo finally appeared. The cute shape of the blue word "person" makes everyone feel refreshed. Haibao, with the Chinese character "human" as the core idea, is matched with the sea blue representing life and vitality. His laughter shows China's positive, optimistic, healthy and upward mental outlook; His gesture of holding his chest and raising his head and the cooperation of his hands show tolerance and enthusiasm; He gave a thumbs-up to people from all over the world.

Sincere invitation from friends who are mascots of the World Expo. Designer: Wu Yongjian.

The symbols and images of previous World Expositions have become unique intangible assets and one of the recognized heritages in the world. The mascot of the World Expo is not only an important carrier of the image brand of the World Expo, but also embodies the unique cultural charm of the host country and the host city, and embodies the national culture and spiritual outlook of the host country. It has become one of the most valuable intangible assets of the World Expo.

As a symbol representing the characteristics of the host country, "mascot" is a symbol of a national culture. It reflects the historical development, cultural concept, ideology and social background of the host country from all levels, and plays a very important role in the dissemination of politics, economy and culture.

The mascot of China 20 10 Shanghai World Expo aims to achieve the following functions:

(1) fully reflects the culture of the host country.

20 10 Shanghai World Expo is a global event hosted by China and hosted by Shanghai, and it is also the first comprehensive exposition held in a developing country. The mascot design of the Shanghai World Expo must include the cultural characteristics of China, highlight the cultural spirit of China, and reflect the characteristics of cultural exchanges between China and foreign countries in the Shanghai World Expo. At the same time, it meets the requirements of China laws and social public order and good customs.

(2) Fully embody the theme of Shanghai World Expo "Better City, Better Life".

The mascot of China 20 10 Shanghai World Expo should be the image carrier and visual logo of theme interpretation, which is obviously different from the existing mascot image of previous World Expo or other international large-scale events in theme expression and modeling design.

Mascot image should fully express the theme of "Better City, Better Life" of Shanghai World Expo through creative refinement, modeling design, concept elaboration, personality setting and action deduction. Through the mascot image, the interactive relationship between the city and the city people is vividly interpreted, and the internal relationship between footprints and dreams is deeply expressed. The design ideas and concepts should be clear and unique, fit the theme and be easily understood by the broad audience.

(3) It has the value of product derivation and development.

The mascot of China 20 10 Shanghai World Expo should conform to the principle of "good-looking, easy to understand, easy to remember and easy to use", have the image foundation and modeling premise of product derivative and market development, have the characteristics of high recognition and strong application, and are suitable for the design and development of various derivative products such as toys, stationery, clothing, gifts and ornaments. In the form of expression and technical means, it is suitable for the dissemination and re-creation of plane, three-dimensional and electronic media, and for the needs of different carriers for theme interpretation and expression style.

(4) It is in harmony with the emblem.

Three years ago, the emblem of the Shanghai World Expo was born. The emblem was made up of three people embracing each other, based on the Chinese character "World". Shao Honggeng, designer of the emblem. The mascot announced this time echoes the Chinese character "human", which can be described as a perfect combination, further highlighting the people-oriented thinking, strengthening the close relationship between man and the earth and deepening the theme of the Shanghai World Expo.

The theme of the Shanghai World Expo tells the world that people are the main body of the city, the main body of creating a better life and the main body of enjoying a better life. The development of the country and society should be "people-oriented". People are the cells and souls of a city, and they endow it with culture, individuality and creativity.

The three organic systems of human, city and earth are closely linked, and this relationship runs through the course of urban development. The reporter learned from the Shanghai World Expo Bureau that the mascot "Haibao" is based on "people" and connects the city with the earth.

[Edit this paragraph] The World Expo is the best in the world.

The Shanghai World Expo has not officially opened, but 10 has been selected as the best record China world record association.

1, the largest number of participating countries and organizations: more than 240 countries and international organizations signed up for the Shanghai World Expo, which was the highest in all previous world expositions, exceeding the highest record of 72 countries and international organizations participating in the Hanover World Expo in 2000/kloc-0. It will attract tens of millions of tourists from all over the world. The Shanghai World Expo was selected by world record association, China as the World Expo with the largest number of participating countries and organizations.

2. The largest number of volunteers: This World Expo has put forward new and higher requirements for volunteers. In the Expo Park and urban volunteer service sites, nearly 200,000 volunteers, mainly teenagers, will provide quality services to tourists from all over the world, and at the same time, nearly one million volunteers will be mobilized to participate in the civilized volunteer service activities of the Expo cities throughout the city, which is the highest in previous World Expos. Shanghai World Expo was selected as the Expo with the largest number of volunteers in world record association, China.

3. The number of self-built pavilions is the largest: about 40 countries and international organizations have signed up for the self-built pavilions of official exhibitors of the Shanghai World Expo, which is the highest in history. Shanghai World Expo was selected as the Expo with the largest number of self-built pavilions in world record association, China.

4. Online exhibition will be launched simultaneously for the first time: The organizer of Shanghai World Expo will launch "Online China 20 10 Shanghai World Expo" at the same time as the physical Expo, making full use of the unique advantages of the Internet to realize the organic linkage between the physical Expo and online exhibition, and the Internet will make Shanghai World Expo a never-ending Expo. At present, more than 70 countries and international organizations have confirmed their participation in online exhibitions. Shanghai Online Exhibition was selected as the first online exhibition in world record association, China.

5. The world's largest single solar roof: The solar panel area of the theme pavilion of Shanghai World Expo exceeds 30,000 square meters, which is the largest single solar roof in the world at present. The annual power generation can reach 2.8 million kWh, which is equivalent to the total electricity consumption of more than 4,500 households in Shanghai in one year. It can reduce carbon dioxide emissions by about 2,800 tons per year, which is equivalent to saving more than 0/000 tons of standard coal/kloc. The roof of Shanghai World Expo Theme Pavilion was selected as the largest single solar roof in world record association, China.

6. The largest ecological green wall in the world: The 5,000m2 ecological green wall on the facade of the theme pavilion of the Shanghai World Expo is the largest ecological green wall in the world. It is also a major symbol of energy saving in the exhibition hall. Greening and heat-insulating external walls can effectively block radiation and reduce the air temperature near the surface of external walls in summer. In winter, the external wall will form an insulation layer, which will reduce the wind speed and thus prolong the service life of the external wall. The roof of Shanghai World Expo Theme Pavilion was selected as the largest single solar roof in world record association, China. The wall of Shanghai World Expo Theme Pavilion was selected as the largest ecological green wall in world record association, China.

7. The largest public toilet in the world: The new public toilet in the Expo Park will be the most environmentally friendly public toilet in the world and the largest public toilet in the world. There will be more than 30 toilets and about 8,000 toilet seats in the Expo Park, making it the largest toilet in the world. The Expo Public Toilet adopts a ventilated and heat-insulated double-layer roof: the whole external wall is equipped with a unified sunshade device and a green wall, so that the internal surface temperature of the building envelope is lower than the outdoor temperature, and there is no need for an exhaust fan or blower. This way of learning from nature and adapting to local conditions can make the temperature difference between the inside and outside of public toilets reach 8- 10 degrees Celsius. It is more effective to deodorize by siphon principle. After the public toilets of the World Expo are opened, they will not be knocked out, resulting in a waste of resources. This "assembly box" toilet is "mobile" and can be dismantled after the World Expo and then taken to other public service areas. The public toilets in the theme pavilion of Shanghai World Expo were selected as the largest public toilets in the world in world record association, China.

8. Most of the old buildings are preserved in the park: about 20,000 square meters of historical buildings in the Shanghai World Expo Park will be preserved and protected, and more than 400,000 square meters of industrial buildings will be protected and replaced, accounting for about one-fifth of the total construction area of the Expo Park. Set a record high. The Expo site is the place where Shanghai's industrial heritage is concentrated, and the factories here bear many historical memories of the city. The protection and utilization of old buildings has become an important part of the theme interpretation of the World Expo. These old buildings will be reborn in a variety of uses: some are directly used in the National Pavilion (industrial plants are mostly long-span buildings, which are very suitable for display); The other part is used for logistics and logistical support; The most striking are the 5000-square-meter World Expo Museum and the 20000-square-meter Urban Civilization Museum, both of which are located in the old buildings of the former Jiangnan Shipyard. Shanghai World Expo Park was selected as the World Expo with the largest number of old buildings in world record association, China.

9. World Expo Park has the largest area: the park covers an area of 5.28 square kilometers in the city center, and the area of Shanghai World Expo Park is the largest in previous world expositions. Shanghai World Expo Park has been selected as the largest Expo in the world by world record association, China.

10, the largest crystal matrix in the world: In the joint pavilion of private enterprises in the World Expo, there is a "shining matrix" display wall consisting of 30,000 crystal panels, each of which is engraved with the name of each enterprise. The whole shining matrix will be colorful under the light, which is the most striking collective appearance of China enterprises on the world-class stage.

The history and origin of the World Expo

In ancient farming society, people often carried out trading activities in festivals, religious ceremonies and celebrations to celebrate the harvest, and later gradually developed into large-scale trade and exhibition gatherings with fixed places for the purpose of exchanging goods. This is the embryonic form of the World Expo.

In the 5th century A.D., Persia held its first exhibition beyond the market function.

/kloc-in the 0/8th century, with the continuous emergence of new technologies and products, people gradually thought of holding an exhibition similar to the market, but only for exhibition and not for sale, with the purpose of publicizing and displaying new products and achievements.

179 1 year, the Czech Republic held such an exhibition in Prague for the first time. With the progress of science and technology and the development of social productive forces, the scale of the exhibition has gradually expanded, and the geographical scope of the exhibition has expanded from one place to the whole country, from home to abroad, until it has developed into a world exposition with the participation of many countries.

The history of the World Expo

185 1 year, the world's first world exposition-great exhibition of the works of industry of all nations was held in Hyde Park, London, England. The exhibition time is 185 1, from May 1 to October 1 1, and the main contents are world culture and industrial technology.

1867 The Paris World Expo has already taken shape as a modern world Expo.

After World War II, people all over the world rebuilt their homes on the ruined ruins, and on the basis of resuming production and economic recovery, the first post-war World Expo was held in Brussels, Belgium on 1958, with the theme of "Science, Civilization and Humanity". In order to embody the theme of science, the Brussels World Expo has built a spherical exhibition hall with atomic energy structure, which represents the symbol of mankind entering the new century of scientific and technological progress. Its unique and novel shape, although nearly half a century later, is still vivid. The splendor and richness of the World Expo almost eclipsed previous World Expos.

1962, Seattle, USA held a small-scale professional exposition on "Humans in the Space Age". The Expo exhibited brand-new advanced technology, vending machines and monorail, which was a great success.

1964 to commemorate the 300th anniversary of the founding of new york, another city in new york.

The previous World Expos marked the second World Expo, although its theme was elegant "Towards peace through understanding". However, the strong commercial atmosphere of the Expo stopped the audience and lost the significance of commemorative activities.

The World Expo was first held in Osaka, Japan in 1970. The Japanese call it the World Expo, which embodies "the progress and harmony of mankind" and shows the audience Japan's development and achievements in various aspects after the Tokyo Olympic Games. Thanks to this Expo, Japan will maintain a strong momentum in its economic development in the next 10 year.

1985, the World Expo was held again in Tsukuba, a new scientific and cultural city more than 50 kilometers away from Tokyo. The theme of the Expo is "life and environment, human home technology".

A year later, Canada held an Expo with the theme of "transportation" to commemorate the 0/00th anniversary of Vancouver/KLOC.

1988 is the 200th anniversary of British settlement in Australia. In order to remember this day, Australia hosted the World Expo in Brisbane, the eastern gold coast city. The theme of this Expo is "Leisure Life in the Age of Science and Technology". It shows that in today's era of extremely developed science and technology, human beings are not listening and entertaining. All countries have made a big fuss about this theme, reflecting the richness of human life with sports, entertainment, tourism, leisure, cooking, gardening and so on.

1990, Osaka, Japan held the International Flower and Green Expo with the theme of "Man and Nature". The theme of the exhibition is world horticulture, as a commemorative activity to celebrate Osaka's "New Beginnings"100th anniversary. There are 82 countries participating in this exhibition, and 55 international organizations and Japanese provinces, cities and large enterprises have set up exhibition halls or booths respectively. It has achieved hundreds of large-scale world horticultural expositions in Asia and achieved great success.

1992 is the 500th anniversary of Columbus' discovery of America. To this end, the Spanish government held the World Expo in Seville.

The theme of previous World Expo logos was named "The Age of Discovery". The World Expo covers an area of 4.78 million square meters, with more than 65,438+000 countries participating. The audience reached more than 60 million people. China Pavilion exhibited four great inventions and Long March rockets, and was rated as a "five-star pavilion".

1993 Daejeon World Expo, Korea, which is the first World Expo held by a developing country in the world (recognized category). The theme is "a new way to take off". The China Pavilion displays space science and technology, the Three Gorges Project and so on. It received 3.5 million visitors, ranking the highest among all pavilions, and was rated as one of the five best pavilions.

1998 World Expo Lisbon Portugal. 1998 is the International Year of the Ocean approved by the United Nations, and the theme of the Expo is "Ocean-Wealth of the Future".

The theme of the 2000 World Expo in Hanover, Germany is "Human, Nature, Science and Technology", with a total of 172 participating countries and organizations, which is the largest number of participating countries, regions and organizations in previous world expositions.

In 2005, Aichi Expo with the theme of "Natural Wisdom" was the latest registered Expo, and China Pavilion received 5.7 million visitors, making it the most popular pavilion.

In the 2008 Zaragoza World Expo in Spain, the water tower is the landmark building of the 2008 Zaragoza World Expo and the tallest building in Zaragoza. The Water Tower is one of the three theme pavilions of the Expo Park, where the theme of "water-the source of life" is exhibited, so it is also called the Water Tower Pavilion.

List of world expositions

Name of host country/city

British/London World Industrial Works Exhibition

1855 France/Paris World Expo

1862 UK/London World Expo

1867 The Second World Expo in Paris, France/Paris

1873 Austria/Vienna World Expo

1876 America/Philadelphia Centennial Exhibition of American Independence

1878 The Third World Expo in Paris, France/Paris

1883 Netherlands/Amsterdam International Expo

1889 France/Paris World Expo (1889)

1893 USA/Chicago Columbus Memorial Expo

1900 The 5th Paris World Expo, France/Paris

1904 America/St. Louis Centennial Expo

1908 UK/London World Expo

19 15 USA/San Francisco Panama Pacific Expo

1925 International Decorative Art Fair in Paris, France

1926 USA/Philadelphia150th World Expo

1933 USA/Chicago World Expo

1935 Belgium/Brussels World Expo

France/Paris Paris Art World Fair

1939 USA/new york World Expo

1958 Belgium/Brussels World Expo

1962 USA/Seattle 2 1 century Expo

1964 USA/new york World Expo

1967 World Expo Montreal, Canada

1970 Japan/Osaka World Expo

197 1 Hungary/Budapest World Hunting Expo

1974 USA/Expo Spokane 1974

1975 Japan/Okinawa World Ocean Expo

1982 USA/Knoxville World Energy Expo

1984 World Expo in Louisiana, USA/New Orleans

1985 Japan/Tsukuba Expo

1986 Canada/Vancouver World Transport Expo

1988 Australian/Brisbane Brisben World Expo

1992 World Expo Genoa, Italy

1992 Spain/Seville World Expo

1993 Korea/Daejeon World Expo

1998 Lisbon Expo, Portugal

Germany/Hanover World Expo 2000

Japan/Aichi Aichi Earth Expo 2005

Spain/Zaragoza Expo 2008

20 10 China Shanghai world Expo

20 12 Korea/Lishui Lishui World Expo

20 15 Italy/Milan Expo

The first World Expo

1 851may1day, the world's first exposition was held in Britain.

Britain, which has completed the industrial revolution, is already a world-class power. No one doubts Britain's strength. Because of its great call, Britain hosted the first World Expo. Queen Victoria sent a diplomatic invitation, and 10 countries accepted it. Serious and rigid Britons use the country's economic strength to arrange exhibitions for the next World Expo. Victorian architecture has a heavy style, mostly huge stone buildings. In this World Expo, the British changed their old style and built a crystal palace with steel and glass as the main building materials in the famous Hyde Park. The Crystal Palace is 65,438+0,700 feet long and 65,438+0,000 feet high, consuming 4,500 tons of steel and 65,438+00 hectares of glass.

The first World Expo opened in a warm atmosphere. In the exhibition area covering an area of 96,000 square meters, the total length of the exhibition table is about13km. During the 23-week exhibition, 6.3 million people visited it. 65,438+04,000 exhibits include a 24-ton coal lump, a coal lump from Jin Gangzuan and a specimen elephant, while engines, hydraulic presses and textile machinery show visitors the development of modern industry and the infinite imagination of human beings.

This World Expo is not only a "dazzling and colorful" display, but also a pioneer of free trade in the next few decades, which indicates the arrival of the era of industrialized production to mankind. All the exhibits represent the development of modern industry and the infinite imagination of human beings. Therefore, the London World Expo is recognized as the first modern World Expo. Crystal Palace Expo has become a great driving force for scientific progress in the 20th century. Its success makes the future World Expo as grand as the Olympic Games on a global scale, so the World Expo is known as "the Olympic Games of economy, science and technology and culture".

World Expo with the first theme: 1933 Chicago World Expo

The higher the level of social productive forces, the stronger the professionalism of socialized production and the more orderly all activities of social life. After nearly a hundred years' deduction, the United States held the World Expo with the theme of "One Hundred Years' Progress" in Chicago on 1933. This is the first World Expo with a theme, requiring exhibitors to design and create their own exhibits around a common theme. Most of the scientific and technological achievements in the past 100 years were exhibited at the meeting. The spectacular neon lights were fascinating, while new scientific and technological achievements such as aviation technology and new buildings with air-conditioning facilities caused a sensation. People are encouraged to see the great progress of science and technology in the past century. Since then, every World Expo has set a very meaningful theme.