How to sell tea well

First of all, we must be prepared for sales: we must do market research to understand what type of people the customer group is, such as the elderly, middle-aged people, white-collar workers, the general public, etc., and on this basis, make a sales pitch targeted at them. Publicity or planning, and finally promotion.

Secondly, there must be a good promotion method: tea sales must cooperate with tea houses and supermarkets, package them into a brand, and lay the foundation for distribution with shop owners or supermarkets in the early stage.

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The first thing to consider when planning a tea product line is segmentation. market acceptance and recognition, rather than putting those old Imposing the old-fashioned idea of ??sesame and rotten millet on tea classification is not a product line planning, but is causing trouble for yourself. Everyone rummaged through ancient books to find far-fetched clichés, but did not spend even half of their time conducting market and store research to study what kind of tea consumers actually wanted. However, no one has explored the highlights of tea itself, which is what consumers pay attention to and what can bring large-scale sales.

If tea companies want to expand tea sales and establish a good brand image, they must give up selling loose tea, implement professional packaging, and use quality concepts, novel packaging, unique advertising and high-quality services. Establish a good image for corporate brands and product brands to impress consumers, promote sales, and stimulate the market.