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Who are the trainers of Haier at present? What courses are authoritative, practical and highly praised by customers?
I gave some information, hehe, I hope to give points.
Liu Chunhua, an MBA from China Ocean University, a Ph.D. in Economic Management from Peking University and a Ph.D. in Enterprise Management from Nankai University, is a rare manager with a dual background of doctor and scholar in business.
Chairman of MBA Alliance of China Ocean University and Executive Chairman of Shandong MBA Alliance;
Director of Marketing Department and Minister of Corporate Culture of Haier Group Central Air Conditioning Headquarters; And served as the chief lecturer of Haier University; Now he is a talent exchange cadre in Qingdao and Ningbo, and the executive vice president of Shuaikang Group.
Liu Chunhua is also the president of Qingdao Brand Research Association and the vice chairman of China Brand Federation;
Liu Chunhua is a national 12 visiting lecturer on marketing culture cases in colleges and universities, and a management consultant of Jinan Hi-Tech Investment, Ningbo He Yi Shipping, Jiangsu Daishan Bay and Xi 'an Sheikh Real Estate.
Liu Chunhua is also a visiting professor at 1 1 universities, teaching business administration majors such as EMA of Zhejiang University and MBA of China Ocean University, and concurrently serving as a master's tutor in marketing of Qingdao University;
In February 2008, "Haier Olympic Marketing" advocated by Liu Chunhua won the "National Marketing Award Excellence Award" organized by Hong Kong Brand Foundation and Economic Observer.
In March 2008, the "Haier Central Air Conditioning Olympic Marketing" planned by the marketing team led by Liu Chunhua won the "Qingdao Enterprise Innovation Management Excellence Award";
In June 2008, Haier Central Air Conditioning Olympic Marketing was awarded the special prize of "Shandong Enterprise Management Innovation" by the Shandong Enterprise Management Innovation Selection Committee.
In June 2008, Liu Chunhua was awarded the "China 10 MBA Management Innovation Contribution Award" by China MBA Alliance and the Organizing Committee of China MBA Leaders Annual Meeting.
In August 2009, Liu Chunhua was selected as "China 10 Corporate Culture Advocate" by China MBA Alliance.
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