The gap is huge and the demand for digital media application talents exceeds 100,000

There is a huge gap in the demand for digital media application talents exceeding 100,000 people

Commercial animation production, film and television synthesis processing, three-dimensional advertising decoration design, multimedia production? This type of digital media application talent is only available in Chongqing The city's demand exceeds 100,000 people. Despite offering monthly salaries of more than 5,000 yuan, digital media application talents are still hard to find for many media companies. In order to solve the shortage of digital media application talents, yesterday, Longmenhao Vocational High School signed contracts with seven companies including Chongqing Iron and Steel (Group) TV Station, Dingguan Animation, and Northern Film and Television to explore new models of school-enterprise cooperation.

?Currently, the company has 30 employees in digital media application. According to the needs of normal business work, about 30 more digital media application talents are needed. Zhou Kaiyang, general manager of Chongqing Northern Film and Television Media Co., Ltd., said that up to half of the labor shortage has caused the company to be afraid to accept many businesses.

This is just a microcosm of the shortage of digital media application talents in Chongqing. Xiang Caiyi, director of the Institute of Vocational and Adult Education of the Municipal Academy of Educational Sciences, said that according to the latest market survey, Chongqing’s demand for digital media application talents exceeds 100,000, but the talent supply is far from enough.

How big is the gap in digital media application talents? There are different opinions from various parties, but many media company leaders said that it is difficult to recruit such talents. Lin Chen, director of the talent reserve and development center of Lifang International Digital Technology Co., Ltd., said that Lifang is implementing a digital media base plan and will set up a branch in Chongqing in June this year. The biggest problem at present is recruiting people. ?

The reporter learned at the signing site that the seven media companies participating in the signing had a shortage of more than 500 digital media application talents.

?The shortage of digital media application talents in Chongqing is due to the insufficient supply of talents on the one hand. Xiang Caiyi said that currently there are only 20 colleges and universities in Chongqing that can cultivate digital media application talents, and the talents trained are a drop in the bucket compared to the market demand of 100,000 people. On the other hand, digital media comprehensive application talents that meet the requirements of enterprises are "scarce". Zhang Bin, director of Chongqing Iron and Steel (Group) TV Station, said with deep emotion that last year he went to many schools across the country to recruit students and interviewed more than 100 students, but less than 5 people actually met the requirements.

?There is no shortage of people, but there is a shortage of talents, especially applied talents. ?Zhou Kaiyang also said that Northern Film and Television has recently been recruiting digital media application talents. Although it offered a monthly salary of more than 5,000 yuan, only dozens of people came for interviews, and ?none of them could operate the digital media system independently. ?

In order to explore a new model of school-enterprise cooperation, yesterday, Longmenhao Vocational High School signed contracts with 7 companies including Chongqing Iron and Steel (Group) TV Station, Dingguan Animation, Northern Film and Television, and Lifang International, *** Participate in the cultivation of digital media technology and application talents. Zhong Qin, director of the computer department of Longmenhao Vocational High School, said that through school-enterprise cooperation, Longmenhao will train about 250 digital media application talents every year. Xiang Caiyi said that currently there are less than 10 secondary vocational schools in Chongqing that can train digital media application talents, and about 1,000 relevant talents are trained every year. The school-enterprise cooperation model should be further expanded to more colleges and universities. school. ?he suggested. ;