Is Jordan a domestic brand?

Jordan is a domestic brand, and Jordan is a brand of sporting goods under Jordan Sports Co., Ltd., which is a leading brand enterprise of sporting goods in China, one of the top 100 enterprises in Fujian Province and one of the top 30 taxpayers in Fujian Province.

History of Jordan Sports Co., Ltd.:

From 2000 to 20 16, Jordan Sports, which was born in Jinjiang, Fujian Province, has gone through a vigorous and stable growth process of 16 years. With the brilliant leap of sports in China, today's Jordan Sports has become the leading brand in China sportswear industry.

In terms of R&D and design, Jordan Sports' professional design team of more than 200 people is rooted in sports science research, based on professional design and R&D ability, keeping up with the trend, establishing fashion coordinates, and creating a unique and outstanding fashion style for everyone who loves sports.

Over the years, Jordan Sports has won the honors of "National Inspection-free Product" and "China Famous Trademark". With excellent product quality and unique market promotion, Jordan has been awarded the title of "Best-selling Product of National Key Large Retail Mall" for many years.

In 2004, Jordan Sports launched the terminal network "Emerald Plan" to integrate the terminal image and outdoor resources and achieve the strategic goal of terminal upgrade and brand upgrade. Jordan has established a marketing network with a certain scale in China, and can manage its more than 5,000 network terminals through a large and efficient dealer group.

In terms of brand integration and communication, Jordan Sports has achieved a brand leap with its unique accumulation. Jordan Sports strengthens its alliance with the sports industry and strengthens the brand image of professional competitive sports in various ways:

In 2009, Jordan Sports successfully became the partner of delegations from Beijing, Henan, Heilongjiang, Jilin, Xinjiang, Shaanxi, Guizhou, Chongqing, Qianwei and other provinces and the exclusive sponsor of sports equipment in the 11th National Games, and built a leading Jordan champion team.

On 20 10, Jordan Sports became the official partner of FIBA (global) licensed products, which will continue to strengthen the basketball assets of Jordan brand.

References:

Baidu Encyclopedia "Jordan (China Sporting Goods Brand)"