Frequently asked questions about online promotion interview

Frequently asked questions about online promotion interview

The post of network promotion needs to be set up in most enterprises now, and companies need to develop network business now, so in order to enhance brand awareness, they basically need to do network brand promotion, so the company has high requirements for network promotion specialists when recruiting people for this position. The following are the frequently asked questions about the online promotion interview I prepared for you, hoping to help you!

Online promotion interview FAQ 1 online promotion interview FAQ

1. Has it been promoted?

2. What do you know about promotion?

3. What promotion cases do you do?

4. What are your requirements for your own development?

5. Say a product and listen to his promotion ideas.

Interview notes

Attention 1: Pay attention to the appearance and image.

The interview is very particular. When people don't know each other, they usually judge a person's heart by his external image, so the external image of the interviewer is also very important to the interviewer. Professional dress. Lift a finger to be generous and decent, and be polite at the same time.

Note 2 of interview: interview knowledge points-what are the methods of network promotion?

Network promotion specialist, first of all, job seekers need to know what popular and effective methods of network promotion are, such as paid promotion and Baidu search. What are free, such as posting, posting to major websites, etc. The interviewer must ask this knowledge point. So be sure to make relevant preparations in advance.

Note 3: You will know the knowledge points during the interview-you will write the promotion copy.

The network promotion specialist must be able to write all kinds of promotion documents, and have certain writing and organizational skills. Therefore, these must be prepared during the interview in order to hope that the interview will be successful.

Interview notice 4: interview knowledge points-website optimization, SEO

The network promotion specialist must be proficient in Internet and network, and know and master the knowledge of website optimization and SEO keyword optimization. Interviewers usually ask this knowledge point.

Note 5: Be sure to know the knowledge points during the interview-you will be proficient in using various webmaster tools.

The network promotion specialist must skillfully use various popular webmaster tools to understand the PR value, ranking and other related information query.

Interview Notes 6: Knowledge Points in Interview-Controlling Promotion Expenses

Network promotion specialist job seekers must strictly control the company's promotion budget and try to complete the work within the budget. If the budget is exceeded, they need to apply in advance and get approval before paying. This is generally related to the bonus or performance of the extension specialist. Pay attention when interviewing. Know how to control budget.

Interview Note 7: Knowledge points in the interview-planning various promotion activities

The interview of network promotion specialist must support how to plan and implement promotion activities, although network promotion sometimes needs to organize online and offline activities.

Frequently asked questions of online promotion interview 2 1. Do you know what an external link is?

Answer to the interview question: External links refer to links imported from other websites to your own website. Importing links is a very important process for website optimization. The quality of imported links directly determines the weight of our website in search engines?

2. Do you know what soft writing is?

Answer to the interview question: Soft writing is a writing mode that provides targeted psychological guidance to consumers in various forms based on the conceptual demands and problem analysis of specific products/services. First of all, soft text must be based on specific product/service concept demands and problem analysis; Secondly, soft writing is a writing mode that gives targeted psychological guidance to consumers. Finally, its essence is advertising.

3. "What do you know about the ways of network promotion?"

The test is whether you can apply the theoretical knowledge you have learned to your work. Interview question answer:

1) search engine ranking

2) Website directory promotion

3) Online Yellow Pages Promotion

4) Blog marketing promotion

5) Know how to promote marketing

6) Internet advertising promotion (including advertising exchange)

7) Email promotion

8) Website navigation promotion

9) Instant messaging mode (QQ, MSN)

10) ranking marketing promotion

1 1) event marketing promotion

12) Free service promotion

13) Friendly links include online paid links and free reciprocal links.

14) Publish information or register on B2B website.

15) Publish website information on newsgroups or forums.

16) soft text promotion (there must be more than five of the above)

4. Do you know what public relations is? How to improve the PR value quickly?

Answer to the interview question: PageRank, the level and technical level of a webpage. The higher the PR value, the more popular (and important) the web page is. Rapidly increasing the PR value can be achieved by the following methods:

1. To improve the content quality of the website, it is necessary to maintain originality and ensure quality. Good content is not only beneficial to the user experience, but also helps to improve the friendliness of search engines to websites, the inclusion of content and the weight of websites.

2. Write some high-quality soft articles and publish them to large websites. If they are recognized by everyone, your website will be reprinted by countless websites. This method has the best effect on improving PR value.

3. Provide valuable website content and optimize SEO. It is also important to improve the PR value.

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