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Why do all Chinese flight attendants have to be young and beautiful?
For China, flying is essentially a luxury. Although air tickets are no longer so unattainable, they are still expensive compared to high-speed trains
In this context, flight attendants still belong to the "high-end service group."
In this situation, another issue I have to say is... China does have a lot of people.
Domestic airlines are naturally not as ubiquitous as passenger transport companies. With a smaller share of the aviation industry, competition to become a flight attendant is fiercer.
China needs about 3,000 new flight attendants every year. However, as of 2008, there were more than 300 colleges and universities offering flight attendants in China, and the training of flight attendants was seriously oversupplied.
In 2009, China Southern Airlines launched an open recruitment for flight attendants across the country, attracting nearly 50,000 contestants for more than 300 positions.
In addition to students, they also include teachers, models, civil servants, company employees, and even graduate students and doctoral students. Airlines have enough room to select younger and more beautiful flight attendants.
After all, for the recruiter, there are enough applicants and there are beautiful ones, so why choose the ugly ones?
In addition, for airlines, young and beautiful flight attendants are not only a way for airlines to achieve differentiated marketing and retain "high-end passengers", they are also equivalent to the appearance of an airline, just like Just like the spokesperson of a company.
Since flight attendants represent the company’s image, every company attaches great importance to appearance, but the emphasis is slightly different. A flight attendant said,
“Air China generally likes oval faces, which are more dignified; China Southern likes round faces, and HNA likes big faces.
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