Why is it difficult for cross-border e-commerce to recruit people?

Cross-border e-commerce is estimated to be a kind of work that is often heard in Shenzhen. Mainly refers to Amazon, Wish, Shopify, Shopee, Lazada, AliExpress, Dhgate and other friends who do B2C business. , also refers to some B2B business friends.

In other places, I think it will be more troublesome to recruit people, but in Shenzhen, it is not too difficult, and of course the salary is ok.

Of course, it is necessary to talk about the reason for the difficulty: probably.

1/ There are many large cross-border e-commerce. Basically, all trades and industries are sold in bulk, and they occupy 70% market share. The platform covers all major channels, and even has its own website and overseas warehouse. In fact, it is easy for them to recruit people as a whole. But it is sometimes not easy to find high-quality talents, because good individuals want to start their own businesses and know the methods;

2/ E-commerce talents are highly mobile and have a wide choice of products. Good products are easy to make quick money. On the contrary, poor products will make people feel unable to stay. Therefore, it is difficult to find suitable talents and recruit people in industries with poor product advantages;

3/ E-commerce talents have many requirements for operational capability. Understand not only English, but also data analysis, and have the ability to create explosions, which can bring benefits to the company;

4/ Then the recruitment cost of e-commerce companies is getting higher and higher. Basically, the novice is 5k+, the veteran is 8k, 10k ... The company is under great pressure, so it is natural to recruit people repeatedly, and it is not easy to recruit them.