Google returns to Zhongguancun?

Recently, Google began to set up an artificial intelligence R&D team in Beijing and started the recruitment work. It seems that Google will never be willing to give up the China market, and the impulse to return to China is getting stronger and stronger.

Recently, it was reported that Google has promised China that the special edition of GooglePlay will provide application download demand for the China market under the review of the China government, and prevent GooglePlay from releasing some applications that the government considers inappropriate. Meanwhile, as a condition to enter China, GooglePlay's data storage server will also be located in China. ?

This shows Google's determination and attitude to return to the mainland market, and it is ready to build a good relationship between enterprises and the government. Although Google has not officially announced it, Google? It's basically certain that you will enter China step by step with drama as the breakthrough.

The Internet market in China has always been a fully competitive market. Under the leadership of BAT, the situation of "three super and many strong" has been formed, and everyone is divided into two, which has an unshakable foundation. Although Google is an international Internet giant, it also faces a situation of competition with local giants if it wants to relocate its business in China. ?

In the five years since Google left, the Internet in China has developed by leaps and bounds. Especially after entering the era of mobile Internet, the level of Internet development in China and the United States has further narrowed, which is quite different from that when Google left. Generally speaking, even if Google's businesses return to China, it will be very difficult to regain market share.

Five years ago, I chose to leave China because I didn't want to compromise, but five years later, Google still wanted to return to the China market and regain the job of government relations. Today, more than half of the Android phones in the world come from China, but it has nothing to do with Google. It seems that Google can't stand it anymore, so it has to bow its head and pay for its willfulness.