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Work content and responsibilities of copywriting
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# Copywriting Work Contents and Responsibilities (1)#
1. Assist the company in strategic analysis, creative mining and thinking combing of film and television projects;
2. Responsible for collecting relevant market data and information, and sorting out and summarizing the basic information of the project;
3. Independently complete the report, scheme production, copywriting and script writing of film and television projects;
4. Be responsible for creative communication and quality control in the process of project shooting execution to ensure the quality of finished products;
5. Responsible for all kinds of comprehensive writing of the company and the project;
6. Give full play to the brain hole and flowing style, and create the film and television works of your favorite customers and audiences.
# Copywriting Work Contents and Responsibilities (Chapter II) #
1. Responsible for writing related soft articles, manuscripts, WeChat, plans, etc. Participate in the promotion of real estate projects served by the company.
2. Be responsible for the company's corporate culture propaganda, writing related texts of various activities and preparing materials;
3. Innovation of project proposal originality and writing;
4. Actively cooperate with other departments of the company to achieve the goal.
# Copywriting Work Contents and Responsibilities (Chapter III) #
Advertising Assistant/Copywriting Assistant Shanghai Fangsen Network Technology Co., Ltd. Shanghai Fangsen Network Technology Co., Ltd., Fangsen's position requires long-term overseas business trip, and those who cannot accept business trip should not submit their resumes.
1. Accommodation, dining and living environment of serviced apartments are included.
2. The company provides 10 days of continuous paid vacation every three months.
3, various benefits, free afternoon tea, snacks
4. Organize a team dinner once a month, and the team atmosphere is relaxed and active.
Work content:
1. Responsible for product planning copy, creative ppt, brand marketing planning and market analysis of customers and companies;
2. The design and writing of ppt, world, excel and other copywriting contents in the whole case of online marketing promotion such as advertising copywriting.
3. Responsible for the press release writing of customers and companies: websites, official accounts of WeChat, media and other related media, advertising promotion activities and other major portals.
4. Responsible for customer network promotion (WeChat promotion) needs: planning and writing of activities, promotion plans, publicity and promotion plans, and copywriting.
5. Responsible for tracking the implementation of each copy and grasping the details;
Qualifications:
1. Major in Chinese language and literature, advertising and marketing, college degree or above.
2. Have good professionalism and teamwork spirit, be good at communication, and be able to adapt to overtime.
3. Have writing personality and writing style, and strong copywriting ability. Good at creativity and planning.
4. Be able to independently complete the writing of project marketing promotion copy and various manuscripts.
5. Experience in copywriting planning of related large-scale websites, well-known self-media and online marketing promotion is preferred.
# Copywriting Work Contents and Responsibilities (Chapter 4) #
1. Participate in the company's project creation, put forward creative ideas, independently complete various forms of copywriting and ppt production according to business needs, make creative project proposals, and cooperate with the completion of proposals;
2. Be responsible for the collection, arrangement and creation of relevant materials of different projects, and timely write and modify the scheme according to business needs;
3. Responsible for the company's creative copywriting work from the media (including the update and maintenance of graphic information such as official website, Weibo and WeChat);
4. Accurately grasp customer needs and be responsible for writing project strategies and marketing plans;
5. Organization and implementation ability after the project is started;
6. Complete other related tasks assigned by the leaders.
7. Manage and maintain official accounts of WeChat and Weibo WeChat, and update them in time.
Requirements:
1, college degree or above, love writing, strong writing skills and excellent editing skills;
2, solid writing skills, can accurately capture the highlights; Familiar with professional creative methods and have corresponding writing ability;
3. Advertising, journalism, Chinese language and literature, marketing and other related majors are preferred;
4. More than one year working experience in advertising, editing, writing and promotion is preferred.
5. Creative and imaginative, able to work under pressure, with a sense of responsibility and teamwork spirit;
6. Proficient in word, excel, ppt, ps and other software, and those who have artistic skills or are familiar with video post-processing are preferred;
7. The interviewer needs to show his copy and ppt.
# Copywriting Work Contents and Responsibilities (Chapter 5) #
Real estate advertising copywriting Zhongyuan Real Estate Zhejiang Zhongyuan Real Estate Consultant Co., Ltd., Zhongyuan Real Estate, Zhejiang Zhongyuan Real Estate Job Description: Responsible for the copywriting of the company's real estate projects.
Requirements:
1. Graduated from Chinese Language and Literature or Chinese Department. 1 year or above experience in real estate advertising copywriting;
2. Have a solid literary foundation and strong creative thinking. Strong market observation and customer grasping ability;
3. Responsible for the writing of advertising creativity and copywriting, open-minded, innovative, good at communication and strong in logical thinking; Can be changed according to different needs.
Change the writing style;
4. Strong communication skills, honesty, diligence, pioneering spirit, strong customer service awareness, honesty and adaptability.
Strong personal influence and affinity, able to accept challenges and work under pressure. Good team spirit;
# Copywriting Work Contents and Responsibilities (Chapter VI) #
Advertising copy planner/supervisor/manager Huizhou Fumao Real Estate Development Co., Ltd. Huizhou Fumao Real Estate Development Co., Ltd. Fumao Responsibilities:
Responsible for the relevant copywriting design in the marketing activities of real estate enterprises.
Requirements:
1. Bachelor degree or above, majoring in advertising and Chinese language and literature;
Two, more than two years working experience in advertising companies, with real estate industry experience in copywriting planning;
Third, the interview should be accompanied by personal works.
# Copywriting Work Contents and Responsibilities (Chapter VII) #
Job responsibilities:
1, responsible for corporate culture and marketing multimedia design planning and publicity;
2. Responsible for advertising creativity, advertising copy creation and customer proposal;
3. Write marketing propaganda copy and planning independently.
4. Familiar with multimedia graphic design and network promotion of WeChat platform.
Requirements:
1, major in journalism, advertising, communication, Chinese, economic management, etc., college degree or above;
2.2 years or above experience in multimedia planning of copywriting in marketing, planning, advertising media and Internet;
3. Good writing skills, excellent language organization and writing skills;
4, careful work, have a considerable sense of responsibility for the work.
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