Huawei doesn't even touch the "whole vehicle". Why does Xiaomi dare to be bold? Lei Jun: I have a hobby.

Introduction: On March 30th, Lei Jun announced at the spring conference of Xiaomi that Xiaomi officially entered the smart electric vehicle industry. It also announced that Xiaomi has wholly established a subsidiary of smart electric vehicles, which will invest 654.38+0 billion US dollars in the next decade.

This time, Lei Jun directly added a burden to himself and personally served as the CEO of the smart electric vehicle business. Looks like it's true this time.

This passage was made by Lei Jun at the beginning of this year when he was a guest of CCTV's Interview with Lu Jian. At that time, Lu Jian inexplicably asked him:

Lei Jun smiled to smile:

So, what is Lei Jun's pursuit?

Lei Jun, 1969, from Xiantao, Hubei.

1987, the computer department of Wuhan University was selected because it was higher than the admission scores of Tsinghua and Peking University. As for why the other two universities were abandoned, there are different opinions.

University is a fork in the road, some people choose to indulge, others choose to continue their own road to top student.

In his freshman year, Lei Jun liked to stay in the library and read all kinds of books.

Among them, Fire in Silicon Valley fascinated him the most. The legendary story of Jobs deeply touched the boy and planted a seed in his heart:

After Lei Jun studied, he wrote PASCAL program, printed it in the textbook and became the course textbook.

After the big sale of BITLOK encryption software, Lei Jun also earned the first bucket of gold in his life: 1 10,000. In the same year, Lei Jun published "Principles and Design of Computer Virus Detection Expert System", and completed all the courses in the university two years ahead of schedule.

It is said that there are only two people who get full marks in assembly language programming of Wuhan University in 20 years, and Lei Jun is one of them. The knowledge and challenges of the school can no longer satisfy Lei Jun's inner desire, so he went to the local electronic street and started a new story. ......

Lei Jun, who has just stepped into the society, is full of ambition. Create your first company with your classmates: tricolor.

At the beginning of its establishment, the company made some achievements, but with the arrival of "shanzhai" and high imitation, its market share shrank sharply. At this time, there were also problems within the company, and several elders began to "fight for power" with each other.

The planning is not unified, the direction is not clear, and the financing opinions are different. Although lei jun tried to save it, tricolor company was so vulnerable in front of several leaders.

Tricolor in-situ dissolution ......

Speaking of e-commerce, Lei Jun entered the game earlier. 1999, Joyo went online, and Lei Jun personally served as the chairman. At first, Joyo.com was mainly based on software. Because you don't make money, you transform into an e-commerce.

Starting with books and videos, Lei Jun vowed to be "China's Amazon", and later he did it. Joyo was acquired by Amazon for $75 million in 2004.

Later, Lei Jun also invested 1 more dollars in the "three-piece" Vanke, and now it is estimated that it has also hit Shui Piao. It is estimated that there are still many failed cases, which may not have been dug up, and even he may have forgotten to invest. ......

After Lei Jun graduated, the first company he really worked for should be Jinshan.

At that time, Qiu Bojun stood at the job fair wearing a woolen coat, which made Lei Jun envious: this is what programmers should look like.

As a result, he was a little depressed after going to Jinshan:

1994, Founder won Jinshan in Hong Kong, and founder Zhang picked out the software business to set up a new company and gave Qiu Bojun half of the shares.

Qiu Bojun and Lei Jun began to stir.

At that time, there was only one opponent, that is, Microsoft, which had just entered the China market and was under siege.

Later, Lei Jun led people to develop a product: Pangu component.

Die a fair death.

Microsoft began to fight in the market and began to differentiate within Jinshan. The annual salary is $750,000. Qiu Bojun didn't move, and the others left.

Lei Jun also suddenly lost his goal:

Qiu Bojun is really Lei Jun's eldest brother. Directly gave him half an annual leave, Lei Jun started his own "857" all over the country. Qiu Bojun vented his emotions at the end of the world.

After a while, Qiu Bojun decided to continue to develop WPS. Not enough money, he sold the villa; If the salary cannot be paid, write a white note first. Lei Jun also led employees to develop WPS day and night.

1997, the new version of WPS97 in Jinshan came out, challenging Microsoft again. ......

There are many rumors about Huawei building cars, but Ren said: Huawei does not build complete cars.

The two companies are often compared online. Some people even stood up and said when Xiaomi wanted to build a car: Huawei didn't dare to start. How dare you, Xiaomi?

It's actually quite simple.

The first reason is that the situation of Xiaomi is much better than that of Huawei. At present, it is full value, so you can do other things freely, and you don't have to worry that other businesses will be greatly affected.

The second reason is that Lei Jun has no less resources than Huawei.

At the end of 2000, after the reorganization of the shareholding system of Jinshan Company, Lei Jun became the president of Beijing Jinshan Software Co., Ltd.; In 2007, he led Jinshan to go public.

In 20 10, Lei Jun decided to realize his dream and set up Xiaomi.

In 20 18, Xiaomi went public.

During this period, Lei Jun also laid a big net.

Xiaomi Technology invests about 160+ homes; Shunwei Capital invested about 270+ companies; Lei Jun's personal angel invested in about 33 companies and invested in about 460 projects.

Among these investments, there are not only the semiconductor industry related to Xiaomi, but also enterprises related to the automobile field.

Lei Jun resource layout:

Front end: Tucki Weilai;

Electric control: Oyx

Autonomous driving development: intelligent walker, Momenta；;

Radar: the north wakes up;

Automotive technology research: Chemi technology;

Intelligent interaction and car connection: Xin' an technology;

In-vehicle intelligent hardware: Ruimi;

Map navigation: Khalid.

Another is abundant capital. Xiaomi took the admission ticket of 65.438+008 billion yuan this time, which is enough for Xiaomi to spend the early research and development stage.

On the other hand, Xiaomi's advantage lies in his R&D team. Although it is not as huge as Huawei, it is enough to explore in another field. Xiaomi will continue to increase the R&D team, which is expected to increase by 5,000 this year.

There is also his sales channel, which can be attached to Xiaomi's own resources and can be used by more than N enterprises he has invested in:

Shima Travel, Youdian Technology, Chepinhui, Renren Car, Auto Insurance, Case Auto Parts, Haokuaishe, Bimawen Car Maintenance Network. ......

The layout of all this comes from his hobby: angel investment.

Both Huawei and Xiaomi have the strength to touch the automotive field, but now Xiaomi is obviously more suitable for entering the vehicle industry than Huawei in terms of resources and living environment.

Lei Jun founded Xiaomi from 20 10, and by 2020, it has grown to more than 100 countries and regions, among which 54 countries and regions rank in the top 5 in terms of shipments.

Recently, Lei Jun and Wang Chuanfu, Li Xiang, He, Wang Xing, Lu Weiding and others gathered together. Most conversations are about cars.

Give Xiaomi 10 years, can you create another myth, and Lei Jun will have a world-class enterprise, with the top 5 shipments in 54 countries and regions.

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