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I want to be an e-commerce business, what are the requirements?

What are the requirements for running an e-commerce business?

To know this, you must first understand what e-commerce is.

What is e-commerce?

E-commerce is the abbreviation of e-commerce, which refers to the conduct of trading activities and related service activities through electronic transactions on the Internet. It is a variety of traditional commercial activities. Electronic and networked links.

To put it simply, e-commerce is just a sales channel for products and services. It is not essentially different from other sales channels. Therefore, some people call e-commerce a "virtual economy" without thinking at all.

E-commerce essentially still provides transaction activities and related services, and due to the rapid development of Internet technology, the scale of e-commerce has also been rapidly increased. (Tmall Double 11 transaction volume in 2019 reached 268.4 billion yuan)

What is needed to be an e-commerce company?

First, supply of goods

To be the first e-commerce company What matters is the supply!

The most important thing when doing e-commerce is the supply of goods!

The most important thing when doing e-commerce is the supply of goods!

Important things have to be said three times~

In an era where the Internet is so developed, information can be easily obtained. If your supply of goods does not have any advantages, then you will not be able to do e-commerce. It is difficult to succeed. It is already very difficult to use information asymmetry to earn price differences as before.

Second, storefront

Same as offline, if you have high-quality supply and want to sell it, then you need to open a store. Different from offline, an online store is just a website page. You need to display your products in the store, so you need to take pictures, produce them, and then put them on the shelves. Of course, it is very difficult to open a Tmall store now. If you are not familiar with it, it is recommended to find a professional.

Third, personnel

After a store is opened, you will not be able to do business immediately. You need to sell products, decorate the store, and promote and attract traffic, so you need a variety of personnel. You can recruit people appropriately based on the business scale and investment you want to achieve.

Usually the following personnel are essential

Store manager/operation: You need to understand the operation model of the e-commerce platform, understand the platform rules, traffic drainage methods, activity rules, etc.

Artist: Responsible for making pictures and uploading products.

Customer service: Responsible for receiving customer inquiries and solving problems raised by customers.

Warehouse and Delivery: Responsible for goods management and delivery.

If the scale is large, there will be many positions involved, such as store design, on-site promotion, content operations, user operations, self-media operations, live broadcast anchors, and many other positions.

Suggestion:

The competition in e-commerce is extremely fierce nowadays. If you don’t know anything about e-commerce and you really want to do it, then my suggestion is to solve the problem of supply first. , find someone to cooperate with for the other remaining parts, because it is too late to learn these things now - this is my advice as an experienced driver who has been engaged in e-commerce for 9 years~