How does insurance carry out activities in the community?

First of all, say hello to the community committee, and then the company staff will prepare uniform attire, including suits, trousers, shirts, ties, and promotional brochures. Areas can be divided by departments and it takes 3-4 days to set up sites in communities. If there are employees who live in the community, priority will be given there. The time shouldn't be too long, just from around 2pm to 6pm. Don't talk too much about the company's products. You can talk about your experience in financial management and insurance. Oh, speaking of unified rhetoric preparation in the early stage of publicity, it is also very important. The time that can be used is Monday to Friday. Try to avoid weekends. First, the effect may not be good if there are too many people. Second, it will cause counter-effects. When we were setting up the stall, residents told us why we were here again.

There are also reasons to avoid mentioning the company’s products when promoting them. First of all, listening to some data in an outdoor environment is easily affected by the external environment. The speaker is prone to making mistakes, and the listener cannot listen. Secondly, it will be counterproductive to the company's publicity. It was said to be publicity, but why did you start promoting it to me? Keep in mind that the insurance industry did not have a smooth start in China. The state is supporting the development of commercial insurance in China, but the public’s concept of insurance is still the same as it was decades ago. In my words, if you have a good concept of insurance, you have already bought it. Poor concepts cannot be changed by showing him a few plans. My approach is to bring the distance between us closer by becoming friends, and then slowly influence his decision over time. Why should I waste the opportunity of the first meeting to talk about the product so that others will not remember it, instead of using the opportunity of the first meeting to seize the opportunity and win a door-to-door presentation of the plan? The effect is not generally good.

For the company’s promotional color pages, you should prepare large color pages and props such as tables and chairs. If you have the conditions, you can negotiate with the neighborhood committee and borrow some from the neighborhood committee. If you are not sure, just buy it with money. It is best to store folding tables and folding chairs in a place that is relatively close to the scene. For example, at the home of a resident with whom you have a good relationship. It would be easier if it was a place where employees lived. A small promotional coloring page needs to be prepared and placed on the table. But don’t put more. Generally, put 3 servings of each kind. It’s too much and you won’t be able to handle it when others come to take it. Too few people and one material will not be effective. Remember to keep your plan on the table when promoting outdoors. I have no control over those who have laptops if possible. Printed plans are absolutely not allowed.

Extended reading: How to buy insurance, which one is better, and step-by-step instructions to avoid these "pitfalls" of insurance