What is a WeChat promoter? What are the job responsibilities?

Wechat promoters use the WeChat platform to promote their products or services.

Job responsibilities:

1, responsible for offline marketing of Alipay and WeChat payment, as well as a mobile application client specially tailored for merchants, covering a whole set of payment service solutions such as cashier, member marketing, exchange vouchers and card voucher verification;

2. Follow up merchants who have used Alipay and WeChat to pay, spread official activities to merchants in a timely manner, and increase the frequency of merchants' mobile phone collection;

Requirements:

1. College degree or above, with more than 1 year effective working experience; Sales or marketing experience is preferred; (Those with relevant industry experience can lower the standard appropriately)

2. Hard-working, enthusiastic about the Internet finance industry, and have a certain degree of industry familiarity;

3. Be good at communication, be bold and flexible in communication, and be honest.

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Methods of popularizing WeChat

1. Peer-to-peer precision marketing WeChat has a huge user base. Using the advantages of mobile terminals, natural social networks and location positioning can push every piece of information, so that everyone can have the opportunity to receive this information, and then help businesses achieve point-to-point accurate marketing.

2. Flexible and diverse forms

Drift bottle: users can post voice or text and then throw it into the sea. If other users "catch" it, they can start a conversation.

Location signature: Merchants can use the free advertising space in the "User Signature File" to promote themselves, and nearby WeChat users can see the information of the merchants.

QR code: Users can add friends and pay attention to corporate accounts by scanning and identifying QR codes; Enterprises can set the QR code of their own brands, attract users' attention with discounts and concessions, and develop the marketing model of O2O.

Open platform: Through the WeChat open platform, application developers can access third-party applications, or put the application LOGO in the attachment column of WeChat, which is convenient for users to call third-party applications for content selection and sharing.

Public platform: On the WeChat public platform, everyone can create their own WeChat WeChat official account with a QQ number, and realize all-round communication and interaction with the words, pictures and voices of specific groups on the WeChat platform.

3. Opportunities to build strong relationships

The point-to-point product form of WeChat is destined to develop ordinary relationships into strong relationships through interaction, thus generating greater value.

Establish contact with users through interaction, that is, chat, solve doubts, tell stories and even "sell cute", so that enterprises and consumers can form various forms of friendship. You won't trust strangers, but you will trust your "friends".

Reference: Baidu Encyclopedia-WeChat Marketing