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How to discuss business
1. After the opening greetings, it is best to start the conversation by asking about their business. For example, he does training, sells computers, does real estate, beauticians, etc. ~~, you can first ask them about their sales targets (be careful and detailed, don’t be too lazy), and then tell them that you have many customers, some of whom may need it, and you can help recommend their projects. At the same time, when asking for information, read it carefully first, then ask some relevant questions, then put the information in your bag and tell him to notify him immediately if there is any news. If you do this, the other party will usually listen to you very carefully about your product. The key point is: when casting a line for fishing, there must be bait on the hook! 2. Use humor. When communicating with the other party, be sure to insert humorous topics appropriately. This will help create a harmonious atmosphere for communication. Do not always talk seriously and always be in the opposite position of the negotiation between the two parties. For example, last time I communicated with a customer I had never met in person for the first time on the phone. I said you can come to our headquarters in Beijing to have a look. He said that I just went to Beijing a few days ago! I immediately said, why didn’t you call me so I could treat you to dinner? He said, how did I know your phone number at that time? ! I said, haha, yes, we didn’t know each other at that time! Then next time I come, I will definitely treat you to make up for this meal, and then both parties will laugh~~~ The point is: quickly get closer and become friends in a short time! 3. Salespeople who listen and talk a lot are often like this. As soon as the customer asks a question, he immediately takes over the topic and tries his best to explain it. But you will find that after you finish answering, he will immediately have a second question, and you have to explain it again. , continues like this ~~~~, and finally the customer has no problem, and basically ends like this: "I'll think about it again", and then he will enter a state where he thinks there should be a problem, but he may not be able to remember it at the time. Therefore, when communicating with customers, remember to let the customer finish all the questions he wants to ask (even if what he said is wrong or misunderstood your company), you can have more time to think about it in the process. way of answering. Then you say: "Do you have any questions?" OK, you see what you are more concerned about are: 1, +++2, ++++3, +++, and then answer them one by one. If you are communicating on the phone, write down the customer's questions in a notebook while listening. The key point is to package and solve customer problems instead of trying to deal with them one by one. 4. Use retreat to advance. When introducing products or projects to customers, salespeople often try to make things as perfect as possible for fear of having any loopholes. This will only make the other party more suspicious, because the other party understands that your product is not good enough. Just want to know its benefits and advantages, but also have an attitude of discovering the shortcomings of your product to minimize risks. Therefore, you can appropriately state your insignificant shortcomings to make the customer feel that you are very real and consider it from his point of view. But while introducing your shortcomings, you must subtly express and pass on the idea that this product is the most suitable for him! The key point is: if you can throw it out, you must be able to take it back! 5. Pay attention to the decision-maker and take into account the accompanying persons. When communicating and negotiating, many people tend to only focus on the person with decision-making power and only talk to him alone. They often ignore the accompanying persons around the other party. Doing so will make the people around the other party Feeling that there is nothing to do, they will not listen to you carefully. When the decision-makers ask for their opinions after the end, they cannot explain why or simply do not support it. This is not worth the gain. So when you are talking to the decision-maker, be sure to chat with the people around him or care about them from time to time. Doing this will invisibly draw them to your side, and they may become your general supporters in the future. The point is: win public support!
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