How to open a sports brand discount store

Before choosing brand sports discount brands, entrepreneurs need to go deep into the market, make a detailed research report, and then draw up a qualified business plan according to the research results.

Step 2 choose a brand

Different consumers will naturally choose different brands. If your consumers are ordinary people, you should choose low-end brands, and the price of goods should not be too high, almost between 100-300. If you want to open a shop in a community, school or suburb, Bian Xiao suggests that you choose low-end brands, such as Red Star Hongxing Erke and Guiren Bird, which are all good.

If you set your store in a large business district, Bian Xiao suggests that you choose high-end brands, such as Nike and Adi. If you want to take the road of multi-brand and multi-category management, you can choose more sports brands to operate.

Step 3 choose a store address

When choosing a business place, entrepreneurs should not only consider the surrounding atmosphere, but also control the cost as much as possible. Downtown, commercial center and other places are very good choices for opening stores, and try to avoid confrontation with direct competitors.

4. Shop layout

In order to make more money, entrepreneurs must control the cost of joining. The decoration of brand sports discount stores should be based on simple design and layout. The fashionable and unified store layout can not only highlight the product characteristics, but also win the attention of consumers, which is very helpful to improve the sales performance of the store.

Step 5 buy goods

It is understood that the supply of brand sports discount stores mainly comes from the following three places: 1 and the tail list. Brand factories often produce some extra clothes when accepting orders. 2. Regret placing an order. Clothing that the brand does not accept according to the contract. 3. inventory.

6. Personnel recruitment

Entrepreneurs can decide the number of employees to recruit according to the business scale of the store. Generally speaking, two or three is enough.

Step 7 process documents

Entrepreneurs need to go to the local area to apply for business certificates, such as business license, tax registration certificate and so on.