Pure brand introduction pure brand introduction

1, Pure is a fashion and leisure clothing brand under Dongguan Pure Group Co., Ltd. With its close to fashion and highly competitive design, it has quickly become one of the famous brands of fashion and leisure clothing at home and abroad in just a few years. Yishun Group is located in Humen, Guangdong, China.

2. With its superior geographical location, along with the pace of urban economic construction, with the support of the government and the efforts of all the staff of Pure Group, in just a few years, it has become a large fashion clothing enterprise with more than 28 garment factories and more than 30,000 employees, and its brand is "Pure" with independent intellectual property rights. Mainly fashionable and casual clothes, it is famous all over the country for its exquisite workmanship, high quality fabrics, fast delivery and fashionable styles.

3. Commercial success does not make simple people proud, but makes greater efforts to continuously develop new products, new projects and new styles to meet market demand; The company has hired a large number of senior designers with modern professional knowledge, and set up studios in Britain, Japan, Hong Kong and other countries and regions at home and abroad to meet customers' pursuit of the trend and market demand!

4. Different from the virtual management of leisure in Zhejiang, local brand enterprises in Dongguan are mainly engaged in entity management; Pure group establishes an entity enterprise, and the production is generally completed by its own factory and directly enters the quality inspection center for quality inspection. After leaving the factory, all products are inspected again in the full inspection center, and then randomly selected in the finished product warehouse to ensure the quality. All the styles that fail the quality inspection can't be sold on the market!

5. Pure entity enterprises have their own factories, combined with the rapid logistics chain, which can achieve real rapid response and have advantages in dealing with inventory and seizing opportunities in different seasons. Today's clothing industry rarely advocates the model of "light assets and heavy brands", but also attaches importance to the brand of production and quality, and insists on being an enterprise in the industrial chain!