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How much investment does it cost to open a small children's paradise?
Children's parks can range from dozens of square meters to tens of thousands of square meters. According to the investor's financial strength and the relevant production needs of the city, you can choose the size of the store yourself, and you can also control the scope of investment. If you are an inexperienced investment entrepreneur, it is a good choice to open a small children's paradise to test the water. Generally speaking, 50 to 300 square meters are relatively standard start-up stores, while 300 to 600 square meters are good-sized flagship stores, and those above 600 square meters are relatively large children's playgrounds. Let’s take the 150-square-meter Oreo Children’s Park in a third-tier city as a reference to make a budget.
First, venue rental. The rental level of venues is different in different places. It is definitely higher in first-tier cities and cheaper in towns and cities. The rent for Oreo Children's Park, which is about 150 square meters near kindergartens in third-tier cities, is about 100,000 per year.
Secondly, the price of equipment. It is very important to choose suitable equipment when opening a small children's playground. Equipment should be purchased that has passed multiple inspections and the children's playground equipment with the highest cost performance should be selected. It is also best to have more types of equipment. Traditional naughty castles are cheaper, while electric equipment is more expensive. You can combine the two to save costs and have more tricks. Nowadays, a simple playground is no longer so attractive. You can consider making it more comprehensive, or you can add a handicraft area, a simple product sales area, etc. Take the 150-square-meter Oreo Children's Park as an example. It has an 80-square-meter naughty castle, 30 square meters of electric equipment, a 20-square-meter small ceramic painting area, and a 10-square-meter toy sales area. The equipment investment is about 100,000 yuan.
Then, the renovation costs. The children's paradise chose the style of the Fantasy Castle series, and the Oreo headquarters helped provide decoration design drawings for the decoration, which cost about 30,000 yuan. There are also purchases of equipment such as air conditioners and cash registers worth approximately RMB 10,000.
Finally, other expenses. Mainly employee expenses, two service staff were recruited. The salary level in third-tier cities is not too high. The basic salary plus performance is about 2,500 people/month. Publicity. Since the Oreo Children’s Park headquarters provides publicity support, the terminal store mainly Do some opening publicity, occasional event promotion, and various documents required for opening.
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