Job Recruitment Website - Job information - Why is the network promotion of decoration companies so difficult?
Why is the network promotion of decoration companies so difficult?
1, is it influenced by the general environment? Some people say that this is the influence of the big environment. Now is the stock market, and everyone can only compete deeply. The network promotion competition of decoration companies will become more and more fierce. But how big is your decoration company? Can such a big stock market really have a great impact on you? If the big environment really affects you, either you are a leader in the industry or your strength is really poor.
2. Aren't you doing well enough? This is really hard to say. I don't know if the talents you recruit are professional enough or if you study hard enough. But the only guarantee is that most applicants/third-party promotion companies cannot guarantee that online promotion will bring you many customers. If they can guarantee this, why not promote it themselves and introduce the list to you to earn more difference?
Therefore, if an applicant promises that his online promotion will definitely bring you many customers, either he is confident or he just wants to get the job. But if he can't promise you this, what's the point of recruiting him?
Why is the network promotion of decoration companies so difficult?
3. What should I do specifically? My suggestion is that you recruit a network promotion talent. He doesn't need to be proficient in every promotion method, but he must have a deep understanding of the Internet, and it is best to work on the Internet for more than 3 years.
Then, you let him try all kinds of promotion channels at present. He has to make a plan for the test of each promotion channel. This plan is not to ensure the input conversion rate of this channel, but to ensure the maximum conversion rate within the controllable input range or whether this channel is suitable for you.
4. How to choose the channel? My suggestion is, don't be greedy, subdivide each channel, find the one that suits you first, and then find the subdivision channel that suits your own channel to try.
For example, promote search engines, and don't get a website to rank directly. You can try it on a third-party platform with low cost. If the ranking is really effective, you can choose a lower-cost segmentation channel to rank.
I have already shared my thoughts with you, so I won't say much about the professional things of network promotion, because if your concept hasn't changed, no amount of promotion channels, methods and skills will be useless.
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