58 City and Anjuke focus on women buying houses: "post-90s" buy houses by themselves and their parents.

Traditionally, buying a house is a task that men must complete. However, with the improvement of women's economic independence, more and more women have become the backbone of the housing market, and the trend of women's home ownership has strengthened year by year. In the new era, buying a house is not only the embodiment of women's own economic strength, but also an important source of their sense of security.

Recently, 58 Tongcheng and Anjuke released the 202 1 report on women's home ownership, which surveyed women over the age of 20 in first-tier and new first-tier cities, and deeply interpreted the trend of women's home ownership from the perspectives of women's home ownership intention, decision-making power and home ownership standards.

According to the Report on Women's House Purchase 202 1 released by Tongcheng and Anjuke, over 80% of women have plans to buy a house within five years, and on the question of "who should buy a house", 80% of women choose to hold the decision to buy a house in their own hands, and nearly 60% of women say that there should be two names on the property ownership certificate. At the same time, in the choice of home ownership, two-thirds of women tend to buy houses in the working city, and their concept of buying houses pays more attention to the type and quality of houses.

82% of women plan to buy a house within five years, and nearly 40% plan to buy a house within two years.

Although the house is not a life goal that women must complete, women's determination to buy a house is growing. Tongcheng and Anjuke 202 1 Women's House Purchase Report Survey shows that 82% of women plan to buy a house within five years, of which 14% plan to buy a house this year, and nearly 40% plan to buy a house within two years. Among them, the proportion of renting women who plan to buy a house within five years is higher than that of women who own their own houses.

Compared with previous years, women's willingness to buy houses has increased year by year. Especially for women who rent a house, it is their goal to own a house of their own and bid farewell to the unstable wandering state. According to different age stages, among women planning to buy a house, unmarried women represented by 20-29 years old and married women represented by 36-45 years old show different characteristics of buying a house respectively. For most unmarried women, more than 80% of women aged 20-29 plan to buy their first home.

The 20021Report on Women's House Purchase investigated the main reasons for women's house purchase, and the proportion of houses purchased for the purpose of stabilizing residence and settling down accounted for 42.7%. This means that women's economic independence is getting stronger and stronger, and their awareness of buying a house is becoming more and more open. In contrast, 24% of women bought two improved houses. Married women, represented by 36-45 years old, have become the main group to buy two improved houses. According to "20021Women's House Purchase Report", nearly 40% of women aged 36-45 plan to buy two improved houses.

However, the epidemic that continues to this day has also disrupted women's purchase plans and affected their house price expectations. According to the report, affected by the epidemic, 33.8% of women plan to buy a house in advance, and 3 1.6% of women postpone the original plan. In terms of the trend of house prices, the survey shows that 32.4% of women think that house prices will rise and 26.8% think that house prices will fall.

80% of women play a decisive role in buying a house, and nearly 60% of women ask for two names in the real estate license.

As for the main reasons why women buy houses, among the women who participated in this survey, 30.9% said they wanted to have a stable residence, and 28.2% said they bought houses for the school district. It can be seen that the large consumption of buying a house is no longer subject to the traditional concept that the man buys a house and the woman is waiting to marry, but to buy a set before marriage, so that he can step into marriage with more confidence.

In the past, the mode of "parents pay down payment and children repay the loan" has become a common phenomenon for young people to buy a house. However, according to the survey data of 58 cities and Anjuke, nearly 20% of women are going to buy their own houses, half of them say they need to buy a house with the other half, and about 30% of them say they need their parents to support some funds.

58 "202 1 Women's House Purchase Report" issued by Tongcheng and Anjuke also investigated the sources of housing funds for women with different incomes. The research shows that when the monthly income exceeds 6,543,800 yuan, the proportion of women's independent housing funds exceeds the proportion of parents' support funds, and the higher the income of women, the higher the proportion of independent housing.

Judging from the data over the years, more and more women say that they can play a decisive role and make their own decisions in the process of buying a house. 58 "202 1 Women's House Purchase Report" released by Tongcheng and Anjuke shows that 82.3% of women said that they played a decisive role in the process of buying houses. In 20 18, only 65.2% of women indicated that they were decision makers. On the issue of the signature of the real estate license involving property rights, 30.2% of women said that the real estate license must have their own names, and 57.9% of women said that there must be two names.

As for the choice of city to buy a house, according to the survey data of 58 Anjuke Real Estate Research Institute, 66.6% of women tend to buy a house in their work city (not their hometown city), while 30.2% of women want to buy a house in their hometown. 2 1-25-year-old young women want to have a home in the working city, and the proportion of them who tend to buy a house in the working city is 70.2%.

58 Tongcheng and Anjuke's Report on Women's House Purchase 202 1 investigates the reasons why women buy houses in their working cities. 70. 1% of women said it was for their own career development, and the convenience of children's education and life was also the main reason why women chose to stay in the work city to buy a house. For married women of childbearing age, whether they stay in the city where they work or choose to buy a house in other cities, the education of their children is in the first place.

Women pay more attention to apartment type and quality when buying a house. About 60% post-90s women don't mind living with their in-laws.

When buying a house, women also began to show their "philosophy of buying a house". Women's pursuit of a house is no longer just to meet the simple living function, but to improve the quality and life. They usually have higher requirements on the product types, surrounding landscape facilities, property services and security services, and pay more attention to the living atmosphere and service quality. 58 Tongcheng and Anjuke's Women's House Purchase Report 202 1 shows that when choosing a house, the proportion of women who choose apartment type and house quality ranks in the top two, and the proportion of women who choose price, environmental location, transportation and developer brand also exceeds 40%.

With the increase of female decision-makers, many housing enterprises have made adjustments in the fine decoration scheme of houses, such as opening cloakrooms, designing open kitchens or western-style kitchens, and providing more light-colored fine decoration schemes. According to the survey data of 58 Anjuke Real Estate Research Institute, for the interior space of the house, the master bedroom and living room are more concerned by female buyers, accounting for over 70%; Women who choose bathrooms and kitchens also account for more than 50%; Families with children pay 34.4% more attention to children's rooms than families without children.

With the increasing rigid demand for housing after 1990s, these people have become an important force to promote the development of the real estate market. Compared with post-70s and post-80s buyers, post-90s buyers consider many factors, such as family size, purchase cost and children's education, and the decision-making cycle is generally longer.

In terms of down payment, most post-90s people are facing a certain degree of financial pressure. For most post-90s generation, the proportion of independent house purchase is not high. However, among women, the survey data of 58 Tongcheng and Anjuke show that women born in 1990s can buy their own houses, accounting for 2 1.2%, which is higher than the average level.

For young people, buying a house is mostly to have more independent space. Most people will choose to live by themselves or live with their loved ones and children. However, with the changes of the times, post-90s women began to show a more tolerant attitude, and living with their in-laws became a new form of living.

58 The Report on Women's House Purchase 202 1 released by Tongcheng and Anjuke shows that nearly 60% of post-90s women don't mind living with their in-laws after marriage. Nearly 50% of women said they needed their parents-in-law to take care of their children, and another 3 1.8% said they needed to take care of the elderly. With the strengthening of the second child and the aging of the population, the form of living with in-laws will become more and more obvious.

About 50% of women spend 15%-20% of their monthly income on children, and women with pets at home are more interested in a stable residence.

Women are active advocates and promoters of family buying houses, and it is easy to subjectively associate "home" with "house". With the improvement of women's education, employment and income, women have more independent judgments and thoughts on economic growth, investment and financial management. Because women are at different stages, their demand for home ownership is also different.

Compared with unmarried women, the demand for home ownership of families with children is more urgent. 58 "20021Women's House Purchase Report" released by Tongcheng and Anjuke shows that 66.2% of families with children plan to buy houses within two years, which is much higher than that of women without children at present, and the proportion of buying two improved houses is 34.6%. In addition, families with children pay more attention to their children, and about 50% of women spend 15-20% of their average monthly income on their children.

Among the n reasons why women buy a house, pets are also inseparable. 58 "20021Women's House Purchase Report" released by Tongcheng and Anjuke shows that the proportion of women with pets seeking stable housing is higher than that of female families without pets. The data further shows that 77. 1% of women spend less than 10% of their average monthly income on pets.

An interesting data is that the survey data of 58 Anjuke Real Estate Research Institute shows that the concept of home ownership of different constellation groups is also very different. For example, Capricorn women tend to have more investment awareness, and the proportion of women who invest in renting houses exceeds 10%. For Sagittarius women, they are more keen on big villas and have a higher proportion of ideal apartments. Scorpio women prefer to have money to make sex mansions, and the proportion of houses above100000 is higher. Libra women pay the most attention to the quality of housing when choosing a house, while Gemini women are more picky about the living room. Pisces women, greatly affected by the epidemic, hope to buy a house faster, accounting for the highest proportion.