Exclusive

65438+1On October 24th, Geely Automobile announced that the joint venture company established with Lifan Technology with a share ratio of 50: 50 had completed the registration formalities in the industrial and commercial registration, and its name was "Chongqing restylane Automobile Technology Co., Ltd.". The new company will be engaged in the research and development, sales and operation of automobiles (including but not limited to changing trams).

"'Maple Leaf' will withdraw from the historical stage." According to an insider of Lifan Technology, the new joint venture company is similar to Proton Automobile. Geely will export products, technology, management and the development of new models, which will create a brand-new entry-level brand of electric vehicles and battery replacement.

The "Maple Leaf" car mentioned by this person is a brand-new power-changing brand produced by Lifan after Geely entered the company last year. According to the plan, Geely will lead the research and development of battery-changing vehicles in the new joint venture company, while Lifan will be responsible for the layout and manufacture of charging and battery-changing facilities. By 2025, Geely Automobile will launch five interchangeable pure electric products.

Maple Leaf is about to become history.

Five days ago, Maple Leaf Motor released the information of the battery-changing car Maple Leaf 60S. It is reported that the charging mode of Maple Leaf 60S includes 30-minute DC fast charging mode and 60-second power changing mode. The power battery of this model is provided by Guo Xuan Hi-Tech, and the cruising range of NEDC is 415 km. . The power exchange structure is provided by Geely and Lifan Joint Venture.

In fact, before Geely and Lifan set up a joint venture company, Geely had already made some moves. In June last year, 5438+065438+ 10, Lifan passenger car issued a tender notice for the relocation project of final assembly and logistics-related materials. According to the requirements of the NX2 1 vehicle relocation project, some materials need to be relocated from No.588 Lingshan West Street, Luoyang Street, luqiao district, Taizhou City, Zhejiang Province, and the equipment installation and debugging address is No.Tong Yuan Road 16, Caijiagang Town, Beibei District, Chongqing.

Taizhou is one of many production bases of Geely Automobile, and NX2 1 is the internal code of Geely Automobile Vision X3.

In May last year, Lifan Technology announced that it would restart its automobile business, and its first new battery replacement model, 80V, was mass-produced in Chongqing. At that time, Lifan Technology revealed that the company would also launch two battery-changing models, 60S and 80X, on 202 1. Among them, 60S will be an electric car for the taxi market; 80X is a large-scale battery-changing SUV, mainly aimed at official car customers.

The sales target of the new brand is 200,000 vehicles.

On 202 1 12, Geely Automobile and Lifan Technology jointly announced that they would each invest 300 million yuan to set up a joint venture company. In terms of products, the battery replacement model based on GBRC(Global Battery Rapid Change) battery replacement platform can adapt to the wide wheelbase range of 2700-3 100mm, covering cars, SUVs, MPVs, even logistics vehicles, light trucks and other categories; In terms of power exchange, it is planned to build more than 5,000 power exchange stations by 2025, covering more than 100 cities, meeting the power exchange demand of 1 10,000 vehicles.

In addition, the two sides will also coordinate travel companies and power exchange service companies to match vehicle models and jointly build a power exchange network ecology. The goal is to continuously develop and upgrade the whole vehicle to meet the market demand and create more value for listed companies.

"The establishment of the joint venture company can continuously promote the upward development of Geely brand, and form a complete coverage of different levels of the mainstream market through the joint layout of various brands." At that time, Geely Automobile stated in the announcement that the ultimate goal of the joint venture company was to promote the transformation and upgrading of Lifan Technology's automobile industry through automobile research and development, sales and operation (including but not limited to changing trams).

Behind the diversified layout is Geely Automobile's urgent desire for new energy sales growth. According to the "Smart Geely 2025" strategy, by 2025, Geely Automobile Group's new energy sales will reach 900,000 vehicles, accounting for 30%. Among them, in addition to the geometric brand will account for as much as 30%, Geely Automobile will launch a new brand for power exchange, which will also contribute 200,000 sales.

"In the context of the rapid growth of the number of new energy vehicles, the power exchange mode with high energy replenishment efficiency is also' hot'." In the opinion of experts in the industry, the separation of vehicles and electricity through the power exchange mode can make the purchase cost of electric vehicles lower than that of fuel vehicles of the same level, and solve the problem of expensive car purchase; The battery pack with less electricity can be used in the power exchange mode, and the cost of battery rental and electricity charge is 1/3 to 1/4 of that of the same grade fuel vehicle, which can effectively reduce the use cost. "Promoting the battery replacement mode can alleviate the endurance anxiety of electric vehicles, and the applicability of vehicles has been improved accordingly, which can stimulate the sales growth of electric vehicles, which is a good thing for automobile companies like Geely."