What is the average salary of merchandisers?

What is a follower?

A merchandiser refers to a full-time person who tracks products and services according to customer orders during the operation of an enterprise. Everyone who works around the order and is responsible for the delivery date is a merchandiser.

Nature of documentary work

The merchandiser is a salesman. His job is not only to passively accept orders, but also to actively carry out business development, target customers to implement sales follow-up, with orders as the goal, not just to carry out business documentary. Therefore, the merchandiser should:

(1) Finding customers: Find new customers through various channels and follow old customers.

(2) Set targets: major customers and customers to be developed. Our work focuses on key points and allocated working hours.

(3) Information dissemination: the dissemination of enterprise product information.

(4) Selling products: for the purpose of obtaining orders, actively contacting customers and displaying products.

(5) Providing services: after-sales service for customers' products and services.

(6) Collecting information: collecting market information and conducting market research.

(7) Product distribution: When the product is in short supply, it should be distributed to major customers first.

The merchandiser is a business assistant; The merchandiser often plays the role of assistant to the business manager, who assists the business manager in receiving, managing and following up customers. Therefore, the merchandiser should:

Reply (1) letter:

(2) Calculate the quotation

(3) Check and sign the form

(4) Fill in the reconciliation form

(5) Classification, sending and registration of samples

(6) Customer file management

(7) Customer reception

(8) Handling matters assigned by supervisors.

(9) Business contact with relevant departments

The merchandiser is the coordinator: the merchandiser tracks the delivery of products ordered by customers, that is, tracks production. The focus of tracking is production progress, goods declaration and shipment. Therefore, in a small enterprise, the merchandiser holds several positions, not only in the back office, but also as a production planner, material controller and possibly a buyer. In large enterprises, on behalf of the business department of the enterprise, urge the manufacturing department to ask for goods and follow up the delivery.

Job characteristics of merchandiser:

The work of merchandiser involves almost every link of the enterprise, from sales, production, materials, finance, personnel to general affairs. Features: complex and comprehensive.

1. Great responsibility. The work of merchandisers is based on orders and customers, because orders are the life of enterprises and customers are the gods of enterprises. Losing orders and customers will endanger the survival of enterprises. It is a great responsibility to make orders and do the work of customers.

2. Communication and coordination: The work of the merchandiser involves various departments. The work of merchandisers and customers, planning departments, production departments and many other departments is a kind of communication and coordination. They all communicate with people on the premise of completing the order. Communication and coordination skills are particularly important.

3. Do a good job of customer suggestions: the merchandiser has a lot of customer information and is familiar with their needs. At the same time, I also know the production situation of the factory, and I can make comments on customers' orders to facilitate customers to place orders.

4. The pace of work is changeable and fast: the customers we face come from all corners of the country, and their working methods, schedules and work rhythms are different. Therefore, the working rhythm of follow-up should be variable. In addition, the needs of customers are diverse. Sometimes the customer's order is not large, but it needs to be delivered in time. This requires the efficiency of external documentary to be fast.

5. Work comprehensiveness: The work of the merchandiser involves all departments of the enterprise, which determines the comprehensiveness of its work. External implementation is the responsibility of the sales staff. Internally, it is the coordination of production management. Therefore, the merchandiser must be familiar with the practice of import and export trade and the production and operation process of the factory.

Quality requirements for merchandisers:

The nature and characteristics of merchandiser's work determine the quality requirements of its business:

(1) analytical ability. Analyze the characteristics of customers and the price composition of products to facilitate quotation.

(2) predictive ability. It can predict the demand of customers, the production capacity and material supply of enterprises, and facilitate the arrangement of receiving orders, production and delivery.

(3) expressive ability. Good at communicating with customers in words and language.

(4) professional knowledge. Be familiar with the products you ordered. Understand the characteristics, sources and components of raw materials. Understand the characteristics, style and quality of products. Easy to communicate with customers and production personnel.

(5) the ability to deal with people. Work with people from all departments to make them fulfill customer orders consciously.

(6) the ability to deal with interpersonal relationships. Handle the relationship with customers, superiors, colleagues and other units. Finish what you want to do through them.

(7) Legal knowledge. Understand contract law, negotiable instrument law, economic law and other legal knowledge related to document work. Know the law, abide by the law, understand the law and use it.

(8) negotiation ability. Eloquence and skill.

(9) management and marketing capabilities. A master of external sales. Internal management experts.

(10) Logistics knowledge. Knowledge of transportation, loading and unloading, warehousing, distribution and customs declaration.

Job content, knowledge and skill requirements of merchandiser:

The work of the merchandiser mainly includes: foreign trade business documents, material procurement documents, production process documents, cargo transportation documents and customer contact tracking (customer reception).

1. Documentary export goods; (foreign trade business follow-up) Understand the basic knowledge of foreign trade: (negotiation, quotation, taking orders, signing contracts, etc. ). Basic foreign languages and communication.

2. Procurement of documents and materials. (Business follow-up) Understand marketing and products. (Material, performance, use and maintenance)

3. Documentary production process (follow-up of production progress) Understand production, management and communication.

4. Cargo transport documents (shipment tracking) cargo transport knowledge, (means of transport, methods, cabinets) and customs declaration knowledge.

5. Customer contact tracking (customer reception): Understand customer management and international etiquette knowledge. First, the responsibilities of the merchandiser:

1. Track the production of each single order and deliver it to customers smoothly, and recover the money that should be recovered.

2. Keep in touch with new and old customers, increase communication and understand customer needs.

3. Receive customer complaint information and transmit relevant information to relevant departments of the company.

4. Grasp and understand the market information and develop new customers.

5. Do a good job of after-sales service.

2. What should the documentary do after receiving the order?

First of all, talk about the method of taking orders.

1. Customers can place orders in the factory in various ways, such as telex, mail and telephone. Every order has a different way, so our salesmen should pay attention to turning them into written orders.

Pay attention to all aspects when placing an order. For example: color, quantity, etc.

2. Order review

The pattern, fabric, technology and even equipment of each order are different. First of all, it is the key to see whether our current level can meet the requirements of customers.

It is necessary to distinguish whether this is a processing order or an OP order.

3. Open the production order and process card.

When each piece of paper is opened, the customer's requirements must be clearly written on the production paper. Before handing it over to the production department for production, you should know from the warehouse whether the raw materials are enough to produce this order.

4. In the production process, if there is any unexpected situation that can't meet the customer's requirements, it must be reflected to the company's top management in time to find a solution.

sample

The purpose of making small samples is to see whether the products made by our company can meet the requirements of customers, and it is also the basis of large goods and production. Generally speaking, according to the normal procedure, the samples are all approved by the customer before placing an order.

Modify the order

Generally speaking, it is necessary to reorder with customers, and the merchandiser will reorder and hand it over to the production department for production.

When the customer cancels the order, the merchandiser must take back the old materials (production order, process card).

7. After the big goods are produced, they should be shipped in rows.

Three. after-sales service

When customers complain or return goods:

For customer complaints, we should understand the causes of the problems and take measures to find countermeasures to avoid the next occurrence.

When a customer asks for a refund, the first thing is to try to make the customer accept our question. If it can be repaired, the finished product will be repaired before shipment.

If it is serious, it will be re-produced, and the production will be replenished before delivery.

There is also a way to make concessions to each other.

Sometimes it can only be handled according to the requirements of customers. The most important thing is how to make the company and the guest room achieve a win-win situation.

4. How to communicate to make the documentary work better?

Communicate with all departments of the factory:

Facing the production department, we are customers, and everything we do is responsible for both the customers and the boss. Communicate with various production departments more, so that they can understand the customer's intentions more clearly when producing each order, so that the production can be smoother and better meet the customer's requirements.

Communication with customers:

This can only represent my own experience. First of all, we must understand the customer's mentality. They want you to give him the best goods in the fastest time and the lowest price. If you can realize this, it is not difficult to communicate with customers. At the same time, if we can treat every list in our hands as our own business from beginning to end, it is certainly not difficult for customers to get a job. In fact, as long as we can sincerely pay our customers, they will understand you on some issues and will not embarrass you. We can think of each other as much as possible. When customers make money, the result will be: customers make money, bosses make money, and you can get a promotion and a raise yourself. Why don't we do it?

I. Definition of merchandiser: (What is a merchandiser? ) Documentary Handler?

A merchandiser refers to a full-time person who tracks products and services according to customer orders during the operation of an enterprise. Everyone who works around the order and is responsible for the delivery date is a merchandiser. ?

Official definition: foreign trade merchandiser is the fourth job training certification exam in China's business industry after the professional qualification training exams for international business practitioners (exporters), international freight forwarders and international business vouchers. Foreign trade documentary refers to the business assistant who undertakes all kinds of documentary operations, connects contracts, goods and documents, orders ships, applies for inspection, insurance and customs declaration after the exporter signs a trade contract, and assists the exporter in delivering goods according to the provisions of the trade contract. Foreign trade salesman is a new post with the development of international trade and business division in China since this century. According to the reporter's understanding from the meeting, due to the different internal division of labor among production enterprises, circulation enterprises, foreign-funded enterprises and various import and export enterprises, their names are also different. In addition to the names of merchandisers, business assistants and salesmen stationed in factories, some do not distinguish between merchandisers, and exporters have one vote to the end. Foreign trade documentary can be divided into three categories: long-term documentary, medium-term documentary and full-time documentary. Forward documentary means "following" until the export goods are delivered to the designated export warehouse; Medium-range documentary means "following" until the goods are cleared; The whole process of documentary is to "track" the arrival of goods until the contract is completed. Most experts believe that the training content of foreign trade documentary should include the whole documentary scope, while the examination content should only be medium documentary scope. At present, the training content and related teaching materials of merchandisers in some areas are mostly order-based, not foreign trade-based, and rarely involve foreign trade business knowledge and workflow. The salary is generally around1500-2,500/month, and the salary of each company is different.