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Which is better, e-commerce or business administration?
Comparison between e-commerce and business administration
E-commerce and business administration are both affiliated to the School of Business Administration, which shows that even the majors have a lot in common. At least they all have management degrees. The most important thing in choosing a major is to look at your own interests. After all, only you really like to learn your major well, in fact, from the perspective of prospects, both are similar. However, one advantage of e-commerce is that you can open your own online shop, and at present, the English requirements for both majors are not too high. However, if you have no foundation in English, you still need it.
E-commerce curriculum
Computer network principle, introduction to e-commerce, online marketing practice, introduction to e-commerce, international trade, e-commerce letter writing, e-commerce marketing writing practice, marketing planning, web page color matching, web page design, data structure, Photoshop, Java language, web standards and website reconstruction, FlashAction script animation design, UI design, e-commerce website construction, basic skills of e-commerce management practice, ERP and customer relationship management, e-commerce logistics management, consumer psychology, e-commerce experiment, network entrepreneurship, e-commerce English, news gathering, writing and editing. Network marketing, network database, mobile commerce, enterprise informatization, e-commerce system design, advertising planning, e-commerce and logistics, photoshop photo processing technology, access database, marketing, enterprise operation and management, enterprise informatization, and online consumer psychology.
Features are as follows:
1. Universality: As a new transaction mode, e-commerce has brought production enterprises, circulation enterprises, consumers and the government into a new world of network economy and digital existence;
2. convenience; In the e-commerce environment, people are no longer restricted by the region. Customers can complete complicated business activities in the past in a very simple way through online banking, such as accessing capital accounts and inquiring information at any time, and the service quality of enterprises to customers can also be greatly improved.
3. Integrity: E-commerce can standardize the workflow of transaction processing and integrate manual operation and electronic information processing into an inseparable whole, which can not only improve the utilization rate of manpower and material resources, but also improve the rigor of system operation;
4. Security: In e-commerce, security is a crucial core issue, which requires the network to provide an end-to-end security solution, such as encryption mechanism, signature mechanism, security management, access control, firewall and anti-virus protection. This is very different from traditional business activities;
5. Coordination: Business activity itself is a coordination process, which requires coordination between customers and companies, manufacturers, wholesalers and retailers. In the e-commerce environment, banks, distribution centers, communication departments, technical services and other departments need to cooperate, and often the whole process of e-commerce is completed in one go.
E-commerce employment direction
After graduation, I can engage in bank background operation (network operation), web design, website construction and maintenance of enterprises and institutions, or network editing, website content maintenance and network marketing (including international trade), marketing planning of enterprise goods and services, or engage in customer relationship management, e-commerce project management, e-commerce activity planning and operation, e-commerce system development and maintenance, e-commerce teaching and other work in schools at all levels. College students can also work as clerks in call centers, such as telephone sales and e-commerce assistants.
Analysis of employment direction
1. E-commerce service enterprises. Including hardware (R&D, production, sales and integration), software (R&D, sales and implementation) and consulting. With the popularization of e-commerce applications, there is a certain demand for professionals who develop and sell related software and hardware, but this demand may be explicit or implicit. Under clear circumstances, employers will definitely recruit professionals who understand e-commerce. In the case of invisibility, the human resources department of the employer may not know that it is just right to recruit talents with e-commerce professional background in the face of the e-commerce needs of market customers, but only talents in related disciplines such as computers can barely cope with it, or ask them to supplement their e-commerce knowledge. Consulting industry because of its? Born? The breadth and depth of the specialty, the demand is generally clear.
2. E-commerce enterprises. For such an enterprise, whether it is a purely professional e-commerce enterprise or a brand-new operation mode combined with other main businesses (such as Xidan Shopping Mall), the demand for e-commerce professionals is the most suitable.
3. Traditional enterprises. For traditional enterprises, e-commerce means new operating tools (such as corporate websites, it is difficult to find companies without websites now). People who operate new operating tools are nothing more than cultivating and recruiting professionals from employees who use old operating tools. Of course, I'm afraid the work of cultivating old employees depends on experts.
4. Traditional industries. For traditional industries, e-commerce is a new commercial means. E-commerce will be used in trade, logistics, processing industry and agriculture. The purpose of proposing traditional industries specifically is that if you are interested in a certain industry, you should deeply understand the development status, development trend, new technologies and new products of this industry. Judging the development level and potential of e-commerce in this industry from a professional perspective. Of course, to make these judgments independently, we must reach a certain height in professional knowledge and practical ability.
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