What is the job of Taobao artists?

Work content: website page design, beautification, making online store promotional posters, making photos of items into pictures needed in baby description, designing electronic leaflets, etc.

"Taobao Artist" is a general term for page beautifiers of Taobao shop websites. The peripheral work includes online shop design (graphic design) and P-diagram (picture processing). It is the collective name of page editing and beautifying workers in Taobao shop. Mainly design the main picture, details page, etc.

Skills requirements (the following detailed skills requirements come from the training courses of ordinary artists)

1, Software Foundation and Code Writing

2. The application of color design theory in online shop art design (through the study of this course, a whole set of color application system can be established, so that the color of design works can better highlight the theme of works)

3. The application of graphic design theory in online shop art design) (Through the study of this course, students can master the basic knowledge of professional graphic design. Let the design works have more aesthetic value. )

4. Website actual combat special training course (synchronized with other courses)

5. Special training course for commercial photography.

Extended data:

Taobao artist treatment: According to statistics, the salary of online shop artists is generally around 4,000 yuan/month, and some shopkeepers also include food and shelter. If there are good ones, they will pay five insurances, 1 gold. A person with 2 years experience in online shop art design usually has a basic salary of 3000-6000. Generally, artists in big cities are divided into junior, intermediate and advanced: junior artists, with a monthly salary of 3000-5000 yuan and half a year's experience in Taobao; Intermediate artist, with a monthly salary of 4000-6000 yuan, 1 year or above experience in art design; Senior artist, with a monthly salary of 5000-8000 yuan and more than 3 years of art experience.

Job pressure of Taobao artists: Usually in large-scale online stores, artists do detailed things, such as beautifying/optimizing online stores, processing product pictures, designing banner advertising pictures, and taking various display photos of new products, while in small-scale online stores, artists may have to take part-time photos, baby descriptions and even put goods on shelves. Therefore, while enjoying high income, online shop artists have to deal with a large number of products, and their work pressure is also relatively high.

The Color Basis of Art Design

Color is particularly important for a work, so it is necessary to know about color. Friends who have been in contact with PS have all heard of the basic concepts of RGB color and CMYK color. For many beginners of PS, these unfamiliar concepts are not easy to understand. Here, the author will describe these color concepts in detail through popular language.

Pale color.

In daily life, we are used to observing things around us with our eyes, but if it is in the dark night or without light, these objects can't be seen by people, let alone know what color they are.

The reason why people can see color is because the light directly enters the human eye when it is in direct light, and what the vision feels is the color of the light source.

understand

Art design is not only making drawings, but also understanding ability, understanding the plan intention. Add your own ability and knowledge to complete the best interface of an activity. Artists are often more important than technology, and it takes more effort to become a senior artist.

This leads to an advertising term: product appeal, that is, advertising always highlights an attractive feature of the advertised product, and this prominent feature is product appeal. That is, the biggest feature of the products that can impress consumers and businesses most. Therefore, an excellent artist must have good marketing thinking; When making pictures, you must know clearly what information the pictures convey and whether they can impress buyers. Please convey this idea to every artist who pays silently, and be an artist who knows products, marketing and advertising.

Advice for novices

Novice artists often design shop pages with a creative attitude. In fact, many inexperienced artists often waste a lot of time on their creation, while e-commerce often wins with time and speed. It is suggested that novices should imitate the color matching and typesetting of large websites before creating.

References:

Baidu encyclopedia-Taobao art design