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Marketing skills and vocabulary of veterinary drugs
1. Collect customer information: Before sales communication, you need to know the needs of customers, so that you can provide them with suitable veterinary products. Ask some questions, such as the breed and age of pets, what kind of products are needed, etc.
2. Show your products: Showing your veterinary products will be the focus of your sales communication. When displaying products, we should pay attention to the advantages of products, such as insecticidal, anti-inflammatory, disinfection functions, as well as ingredients and usage. In addition, the effect and safety in the use process are demonstrated, and the value of the product is proved by the actual effect.
3. Answer customers' doubts: In sales communication, customers may have some doubts, such as whether the side effects of veterinary drugs will lead to dependence. We should seriously answer customers' doubts, answer customers' questions with credible information and data, and help customers better understand products.
4. Provide help and consultation: When selling veterinary drugs, customers should not be forced to buy products. Help and consultation should be provided so that customers can know all the information and usage of products before buying. If they are not sure which product to choose, you can make some comparisons for them and let them make a decision.
5. Establish a good relationship: When establishing a sales relationship, it is very important to establish trust between customers and you. You need professionalism and honesty to let customers know that you are thinking of their pets. Keep in touch and provide necessary after-sales service, so as to ensure that customers will continue to buy your products in the future.
In short, selling veterinary drugs requires professional skills, knowledge and experience. By understanding customer needs, showing product advantages, answering customers' doubts, providing consulting services and establishing good relationships, you can become a successful veterinary drug sales expert.
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