Why is it significant to say that personnel recruitment is a marketing behavior?

Recruitment is to meet the specific needs of specific customers (candidates) (interest appeal points). Personnel recruitment is a kind of marketing behavior, which is of great significance, because recruitment is to meet the specific needs of specific customers (applicants) (interest appeal points), and marketing is a kind of business activity, which aims to meet the needs of potential customers and achieve corporate goals through research, planning, implementation and monitoring.