Hulutao recruitment

At the end of Tongzhi, Hu Xueyan decided to open a pharmacy in Hangzhou. Regarding the name of the store, he has already discussed with his mother and named it Qingyutang, the full name of which is "Hu Qing Yutang Xue Ji No.1 National Medicine". The address is Qinghefang at the foot of Wu Shan, which is the place where Hangzhou medicines gather. He specially invited Jiangnan landscape architects to design the layout of the pharmacy. Everything is ready except the east wind. He needs to find a "Mr. Ada" (general manager) who can make him very interested and make a comprehensive plan from drug research and development, production to management. As soon as boss Hu's plan came out, someone came to apply. The newcomers are all experts in business management and financial management, smart and capable, and have drawn a beautiful blueprint for the future of Hu Laoban's pharmacy. One said, according to his plan, careful calculation, within two years, can earn one hundred and two thousand pieces of silver. The other said that according to his idea, slow and steady, lay a good foundation, pay the bill first, then make a profit, and catch big fish in the long run. In three to five years, it is not a problem to earn two or three hundred thousand. Boss Hu just nodded, then politely gave them a reward and politely declined. After many days, Mr. A Da still hasn't landed, and others are secretly worried about Mr. Hu and want to know what medicine he is selling in the gourd. One day, Mr. Hu welcomed another candidate in the living room. The newcomer calls himself Yu Xiuchu and is now the manager (manager and shareholder) of Songjiang Cheng Yutian Pharmaceutical Company. At the beginning of this Yu Xiu, there was a good pharmacy that didn't take care of it, but he wanted to be Mr. Ada here. What is the reason?

It turns out that Yu Tianchengtang operated by Yu Xiuchu is also a famous drugstore in Songjiang. In his early years, his grandfather, the gardener, came to the store with silver plates earned by selling wild vegetables and pickles. In the forty-seventh year of Qianlong (AD 1778), it was renamed as Tianchengtang, and it was reopened by recruiting people of insight from the clan. For decades, its business has been booming. Yu Xiuchu is the grandson of the owner. He is clever and diligent. He entered the pharmacy as a student and humbly learned from the master. After years of research, he not only mastered the performance and processing technology of various medicinal materials, but also mastered all kinds of affairs from workshops to shops, especially the way of running pharmacies. Shortly after Yu Xiuchu took over the store, the pharmacy was in full swing, making Yu Tianchengtang a leader in Songjiang medicine. Yu Xiuchu wants to be a Daewoo Tiancheng store, but she feels powerless. Originally, the shareholders in the store (mostly Yu's relatives) were eager for quick success and instant benefit, and often constrained Yu Xiuchu in store affairs, which hindered the leap-forward development of the store. At this time, he saw the information of Hu Xueyan recruiting Mr. Ada and wanted to apply. In name, it was to win the money of boss Hu to open a shop, but in fact, I saw for the first time that Hu Xueyan was a leading figure in the business circles of Qing Dynasty, with strong economic strength and avant-garde business philosophy. If he can work under boss Hu and rely on his east wind, he can realize his great wish of developing Chinese medicine.

Hu Xueyan has long heard of Yu Xiuchu and has a good impression. When I saw him today, I naturally listened attentively to his implementation plan. I only heard Yu Xiuchu say, "Opening a pharmacy is the same as opening other stores. As long as you are familiar with the business, do a good job in all aspects and devote yourself wholeheartedly, you can make money. But there are also differences. Opening a pharmacy to make medicine is for people's life and health. Life is a matter of life. Good medicine can cure diseases and save lives, while fake medicine can kill people. At the door of every drugstore, authentic medicinal materials are written, but not every one can do it. Kanto ginseng comes from Changbai Mountain outside Shanhaiguan, Dangshen comes from Shanxi, and saffron is collected from Tibet every other year. Musk is a pawn, velvet antler is a blood tip. These genuine medicinal materials are not available in ordinary pharmacies. You have the ambition to help the world, you can really think about the health of people all over the world, and you are going to make medicine and sell real medicine. Only by being superior to others in drug quality and gaining the recognition of the general public and the credibility of the market can the brand of boss Hu be launched. Knowing that you want to make medicine, you must first do everything possible to make it well. You can't always judge me by the standard of profit first. Yu Xiuchu suggested that people who run the pharmaceutical industry should put "benevolence" in the first place and should not haggle over petty profits. In this way, God will repay you. Otherwise, it is easier to make money by opening more pawn shops and banks. Hu Xueyan listened to Yu Xiuchu's words and felt that every sentence was reasonable, which coincided with his idea of running a pharmacy. He immediately made a decision and hired Mr. Ada, the cousin of Hu Qingyu, at the beginning of Yuxiu.

Yu Xiuchu became the first Mr. Ada of Hu Qingyutang, helping Mr. Hu to formulate strict rules and regulations in the store. In Yu Tiancheng, he repeatedly stressed to employees that the medicine for treating diseases and saving lives should not be sloppy, and it must be genuine and not flawed. Come here now, and work together with boss Hu to work out Hu Qingyutang's store management principle of "true procurement and fine repair" and the store management purpose of "different people have different opinions, and the wise have different opinions, and no pricing". Hu Xueyan personally wrote "Cheating in department stores is strictly prohibited, and the pharmaceutical industry is a matter of life and death, especially not cheating", and made a bulletin board to stop cheating. Facing the employees in the store, he warned everyone that the safety of people's lives must be the most important thing. We must do a good job in medicine and never harm the people.

There is a prescription of "Crazy Dragon Tiger Pill" for the treatment of madness, which contains a variety of traditional Chinese medicines and arsenic and other highly toxic drugs. In order to make all drugs fully and evenly mixed and avoid drug poisoning, Yu Xiuchu stipulated that all drugs in the process must be ground into very fine powder and sieved with the finest mesh screen. After the poison is fully mixed with other drugs, the word "Dragon and Tiger" is written on the powder with a wooden stick and repeated for 999 times. Before production, all doors and windows in the workshop should be sealed with wooden boards to prevent the outflow of toxic drugs. There are similar requirements for the production of other drugs, so as to reduce the accidents in drug production and improve the quality of drugs. One early summer, a group of pilgrims came down from Wushan. Some of them helped a young man and came to the shop to have a rest. The clerk warmly greeted them to sit down for tea. The young man is playing wildly. The clerk asked about the young man with concern. Someone pulled the clerk over and whispered about the young man. The young man had money at home and was admitted to the scholar himself. His father is a small official. Two years ago, my father had an unexpected lawsuit, lost his official position and committed suicide. Last year, there was another fire at home, which caused great property losses, and my mother was sick, and the family plummeted. Since childhood, the woman's family has also retired as an excuse. The young man is introverted. If he can't stand this series of blows, he will get angry. Villagers often help their families out of sympathy. It happened that boss Hu and Yu Xiuchu had a discussion in the shop today. Boss Hu was sympathetic after discussion and offered to send medicine to the young man to help him treat his illness. Before leaving, Mr. Hu gave each villager a bag of heatstroke prevention and sand medicine, and entrusted the villagers to pay the young man's mother a living allowance. Everyone is grateful to Mr. Hu. Yu Xiuchu asked the young man to stay at his home and help him treat the disease. Mrs. Yu Xiuchu takes care of him at home, and there are people who serve his life. The young man took the "Crazy Dragon and Tiger Pill" for more than a year and basically recovered. Later, he became a teacher. This incurable disease was difficult to treat at that time, and all doctors were turned away, but Hu Xueyan and Yu Xiuchu accepted the patient and invited famous doctors to sit in the classroom for consultation. Moreover, in order to treat patients, they specially organized shop assistants to develop the symptomatic drug "Longhu Pill" for more than ten days, and finally cured the young man's madness. In order to treat this patient, Hu Qingyutang made a loss-making business, but Hu Qingyutang did not lose anything because of it. On the contrary, the reputation of the store was booming. When the plague rose in Huzhou, Hu Xueyan sent a man to the main roads, such as the land and water docks, to give medicine to the people free of charge for three years. The staff in the shop were puzzled by the drugs generously given by Hu. Manager Yu Xiuchu said with a smile: "Yes, it is benevolence!"

Hu Qingyutang's "true price" plaque is equally eye-catching. As an idiom, "real price inequality" comes from the story of Han Kang selling medicine. According to legend, there was a man named Han Kang in ancient China who was proficient in medical skills and made a living by collecting and selling medicines. At that time, people who sold medicines were often shoddy and confused with fake ones, so customers also bargained and argued endlessly. But Han Kang sells genuine medicinal materials, but customers are not allowed to bargain. Strangely, patients who took Han Kang's medicine often got well, so the "real price" spread. Similarly, Hu Qingyutang's insistence on "true price" has its own reasons. The winter when Hu Qingyutang first opened was supposed to be the peak season for pharmacy sales, but the turnover of Hu Qingyutang declined. The clerk in the store said: "Ye Zhongdetang, Hu Qingyutang's old rival, is competing at low prices, and other pharmacies are also selling at low prices. Does Hu Qingyutang also compete in this way? " Hu Xueyan and Yu Xiuchu both laughed after hearing this, told the story of "real price" in Han Kang, and comforted the guys in the shop, saying, "Don't worry, customers have a steelyard in their hearts, and we still win by truth". Sure enough, pharmacies competing at low prices are worthless, but Hu Qingyutang is full of customers. Since then, the "true price" plaque has been hung high in Hu Qingyutang's business hall. Conversely, "the real price is not equal" can be interpreted as "the price is not true", reminding consumers not to be confused by the so-called "price-cutting, price-jumping", especially for drugs that are closely related to life.

Drug quality is the key to running a pharmacy. Hu Qingyutang not only strictly controls the raw materials of medicines, but also pays more attention to "essence" in the processing and treatment of medicinal materials. "Repair", that is, processing preparation, meticulous. When "raw medicinal materials" are used as medicine, rhubarb is peeled, almond tips, lotus seeds are pitted, Ophiopogon japonicus is pitted, ephedra is knotted, cinnamon is peeled, and gallnut is depilated. To ensure the uniqueness of color, fragrance, taste and curative effect of traditional Chinese medicine. "Preparation" refers to every processing technology of "raw materials" such as bleaching, frying, boiling and boiling. Carefully processed, processed into pills, powder, cream, Dan, wine and so on. In strict accordance with medical requirements. Prescription Zijindan is an important drug that Hu Qingyutang inherited from Taiping Huimin and Hutchison Pharmacy Bureau in Southern Song Dynasty. Its prescription consists of eight drugs: Jade Jade, Purple Yingshi, Halloysitum rubrum, Ochre, Olibanum, Oletum Trogopterori, Myrrha and Cinnabaris, and has the functions of invigorating spleen and kidney, consolidating chong and calming nerves. Yu Xiuchu made strict regulations on the production technology of Zijindan, but doctors repeatedly reported that the treatment effect was not satisfactory. After careful examination, Yu Xiuchu found that the cinnabar in the prescription is a compound of mercury, which easily reacts with the copper spatula in the processing tool, and the curative effect will be reduced after processing. How can we have it both ways? When Yu Xiuchu and Boss Hu discussed this matter, Boss Hu said, "As the saying goes, real gold is not afraid of fire, and a copper spatula is not easy to use, so use a silver spatula." In order to ensure that the curative effect of Zijindan will not be lost, Hu Xueyan spared no expense, spending 133 grams of gold and 1835 grams of silver to build a set of silver pot gold shovel, which was specially used for processing cinnabar. After cinnabar was processed in this way, the curative effect of Hu Qingyutang's "Prescription Zijindan" was greatly increased. Hu Qingyutang's fame soon caught up with Chen Liji in Guangzhou, Tongrentang in Beijing and other time-honored pharmacies. Later, it became the famous brand of Tongrentang in the north and Qingyutang in the south. /kloc-Over the past 0/00 years, Hu Qingyutang has undergone several changes, but this set of silver pots and gold shovels has been preserved to this day and has become a particularly meaningful historical relic.

When Hu Qingyutang Chinese Medicine Company was founded, Mr. Hu invited many famous doctors from inside and outside the province and China drug dealers to jointly study the scale and policy of operation. At that time, the pharmaceutical industry in China was divided into drug numbers, pharmacies and shops, among which the drug numbers were the largest, and they were directly purchased from the place of origin and sold to pharmacies. The store has limited funds and can only buy medicinal materials from pharmacies in zero provinces. When Hu Xueyan asked for advice, many people thought that the medicine number was reliable and there was no need to take risks. However, Yu Xiuchu put forward different suggestions. He advocated the establishment of a large-scale enterprise integrating pharmaceutical factories, pharmaceutical brands, pharmacies and retail outlets, with self-made drugs as the mainstay. A few years ago, he lost money first, then made less money, and made big money only after the brand was made. This proposal is in line with Hu Xueyan's original intention: "To operate, it is necessary to operate a pharmacy as magnificent as Beijing Tongrentang and become the largest pharmacy in Jiangnan."

Because Hu Qingyutang strives for perfection in the quality of the drugs he distributes, and "purchases truly and repairs finely", he has successfully launched a large number of brand-name drugs. Today, I walked into the former site of Huqingyu Hall in Hangzhou, and a long string of pill cards with gold characters on a black background hung on the wall of the corridor. These are brand-name products of Hu Qingyutang, including Zhuge Xingjun Powder, Hupi Wendan Pill, Babao Hongling Pill, Chenxiang Suhe Pill, Surgery Liushen Pill, Angong Niuhuang Pill, Shiquan Dabu Pill, Dabu Quanlu Pill, Xiaoer Rejuvenation Pill ... Pill cards with 36 golden characters on the black background. Although Hu Qingyutang was founded in feudal society, its management method is still brilliant. How to ensure the economic benefits of enterprises in the tide of market economy, Hu Qingyutang's management method certainly benefited a lot.