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What is the naming grade of China Resources Property? How do developers name real estate?
What is the naming grade of China Resources Property?
I heard that the recruitment requirement of China Resources is returnees, and graduation from prestigious schools also requires a face value. If this is true, it also reflects the name of China Resources' real estate. I want to reveal the elegance of the brand through the name of the real estate. For example: China Resources Ziyun House, China Resources Yuefu House, China Resources Yuexi Seal, etc.
Vientiane House in China Resources City is the first high-end apartment named after Vientiane in China Resources. The project is located above Eslite Life in Vientiane Tiandi, Nanshan District, Shenzhen, and is at the core of the cultural complex of about 2.8 million China Resources City. The project is divided into East Tower and West Tower, with a total construction area of about 40,000 _, and the products include 90-400 large flat-floor apartments.
Vientiane Mansion in China Resources City is mainly divided into West Tower and East Tower. The facade adopts all-glass curtain wall system and adopts double-layer hollow LOW-E glass, so the overall lighting is transparent and energy-saving! In interior design, two internationally renowned teams, Wilson of the United States and Kokai of Italy, are integrated. They interpret space with fashion through cutting-edge concepts and natural materials. Both the East Tower and the West Tower adopt the concept of double lobby entrance, which creates a sense of ritual of going home through the design level!
The product area of East Tower is about 200-400_, and the interior design unit is KOKAI (the same design company as Shenzhen Bay Ruifu). The world-famous projects designed include Shanghai K 1 1, Bund 18, etc. This time, they brought the international cutting-edge design concept to Le Vientiane House.
How do developers name real estate?
1, close to the international community
Some real estate names like to be close to the world, such as the international plaza and the international coast, which matches the internationalization pursued by real estate developers. Taking a foreign name can highlight the development and prosperity of this area.
Step 2 meet expectations
Many real estate names also include words such as sunshine, splendid, happiness and golden color. Just like a person's name, it implies the catering and expectation of buyers and sellers.
Step 3 publicize the scenery
The preferred words of real estate developers include Peninsula, Jiangnan, Riverside, Coast and Oasis, all of which are the first to carry out landscape propaganda, regardless of whether the property is really near the sea or just built a slope and a small pool in the community.
4. Exotic customs
More and more buyers pay attention to the hardware of the house, as well as the software lifestyle and community culture of the house. Smart developers have their own interests, playing exotic cards in house naming, and launching property names with exotic places of interest or place names as suffixes, such as Versailles and Victoria.
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