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How to plan the advertisement for recruiting dealers and agents
First, the first thing is to study clearly, where are the selling points of this brand and product and where are the benefits for a generation. Whether it is to improve its own product line, to make up the price gap, to confront competitors, or to be attractive to terminals, it will help drive the sales of other products.
Second, understand the industry situation, formulate a good channel structure, and clarify your own goals; Further formulate the price system and policies of the economic generation. Especially the incentive policy. Such as one-time purchase reward, annual sales reward, assistance to specific projects, such as display props support, network, print advertising support, etc.
Third, choose the right way to attract investment. Such as exhibitions, media investment promotion, press conferences, invitation investment promotion meetings, etc.
4. Media pre-announcement, notice and investment promotion.
The above content is personal experience, not copy and paste.
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