What is the symbol of Anta?

The whole sign is a variant of the letter "A", which is formed by the intersection of four arcs with different radii. The overall picture is simple and generous, full of movement. The bright red color represents the vitality and enterprising spirit of Anta people. The sense of space constructed by the arc shows the infinite development prospect of Anta people. The variant "A" abstracts the image of a flying object rising, showing strength, speed and beauty in a very simple and summarized way. "Anta" is a square big character on the surface of the font, horizontal and vertical, stable and atmospheric, which implies the spiritual quality of Anta people's peace of mind to start a business and be a down-to-earth person, and fully demonstrates the business philosophy of Anta enterprises. From the brand definition, "Anta" is more reflected in the fact that Anta enterprises have accumulated a lot of funds and opened up domestic and foreign markets at a steady pace. "Anta" brand logo combination, but also refreshing, dynamic reproduction, showing a take-off posture, in the vast land of China, Anta people stand firm, walk right, down-to-earth to build a century-old brand. "Anta" is the English name of "Anta" in Chinese, and it means "Mother of the Earth" in Greek, which expresses Anta's unparalleled broad mind and dedication to the world and mankind. Greece is the birthplace of the modern Olympic Games, so choosing "Anta" has far-reaching significance. It refers to the Olympic spirit and the sports characteristics of products pursued by Anta brand, covering the culture and soul of Anta and the modern sports spirit. The application of the Chinese and English name "Anta" of "Anta" brand shows that "Anta" brand is an international and nationalized professional sporting goods brand. At the same time, it also embodies the spirit of Anta people's continuous innovation, courage to struggle and challenge themselves, and expresses the determination of Anta enterprises to be "Anta" of the nation, "Anta" of the century and "Anta" of the world. As the first sports shoes enterprise in China to advertise sports stars, Ding Zhizhong, president of Anta, is called "the first person to eat crabs". In the following years, China shoe industry became a stage for sports stars and entertainment stars to compete with each other. "Star Wars" and "advertising wars" have filled the sports shoes market in China with smoke. In this war and subsequent brand wars, Anta has always maintained a leading position. Ding Zhizhong said that Anta will not be Nike of China, but Anta of China and Anta of Ding Zhizhong of the world.