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What does a public relations company do? Which public relations company in Guangzhou is good?

Public relations companies involve interpersonal relationships, public communication, communication management, organizational behavior, market and other fields, and have their own unique knowledge system. Therefore, public relations companies need to master a lot of knowledge, including political science, sociology, communication, psychology, management and other theoretical principles, as well as technical methods such as RACE work method, project management, process management, MI evaluation method, and professional skills such as media relations and public relations investigation. A successful public relations staff must have good patience and vigilance, strong expression skills and good writing skills. Especially now, the penetration of public relations work has increased, and public relations personnel should be more versatile.

Nowadays, public relations companies are diversified, and there are few formal public relations companies. ? Public relations companies mainly help some large-scale activities to do on-site layout and planning. For example, some large-scale award ceremonies, all the on-site arrangements, etiquette and guest invitations, etc. , belonging to the category of public relations companies. ? Another example is a company's product launch, and customers are also an important part of public relations. ? But now many entertainment places or other informal places will also recruit employees in the name of public relations companies. There are many public relations companies in Guangzhou. Yan Rui advertising company has advantages in etiquette, public relations and event planning, and has successfully held many large-scale events in Guangzhou. You can learn more about it! ?