What are the employment and development prospects of e-commerce operations management?

There are four main types of e-commerce employment directions:

1. E-commerce service companies.

Including hardware (R&D, production, sales, integration), software (R&D, sales, implementation), consulting, etc. With the popularity of e-commerce applications, the demand for professionals in related hardware and software development and sales is certain, but this demand may be explicit or implicit. In the explicit case, the employer will clearly recruit professionals who understand e-commerce. In the invisible case, the human resources department of the employer faces the e-commerce needs of market customers and may not clearly know that the talents with the e-commerce professional background are suitable. Instead, people with computer and other related subject backgrounds can only cope with it, or they can be asked to supplement their e-commerce knowledge. Because of its “innate” professional breadth and depth, the consulting industry generally has clear needs.

2. E-commerce enterprises.

For such enterprises, whether it is a purely professional e-commerce enterprise or a new operating model combined with other main businesses (such as Xidan Shopping Mall), the demand for e-commerce professionals is the most important. Corresponding.

3. Traditional enterprises.

For traditional enterprises, e-commerce means new operational tools (such as corporate websites. It is probably difficult to find a company without a website now). The people who run the new operational tools are nothing more than cultivating and recruiting professional talents from employees using the old operational tools. Of course, the work of cultivating the old employees probably still needs to be done by experts.

4. Traditional industries.

For traditional industries, e-commerce is a new business method. Whether in trade, logistics, processing industry or agriculture, e-commerce will be used. The purpose of specifically mentioning traditional industries is that if you are interested in a certain industry, you should have a deep understanding of the development status, development trends, new technologies, and new products of this industry. Judge the e-commerce development level and development potential of this industry from a professional perspective. Of course, to be able to make these judgments independently, you must have a certain level of professional knowledge and practical ability.

E-commerce employment prospects

On the whole, the new economy with the Internet as a platform has created a large number of new jobs for society. Many positions did not exist before, such as network administrators, online editors, Website designers, network security engineers, system engineers, animation designers, database administrators, network application development engineers, online game designers, etc.; many jobs have distinctive network characteristics, such as network business analysts, various network product managers, Online product channel specialists, website operations, promotion, customer service personnel, etc. At the same time, like traditional enterprises, Internet companies also need to absorb a large number of outstanding talents in their human resources, finance, administrative and other departments. Overall, the Internet is undoubtedly a sunrise industry, with only ten years of development history at home and abroad, and a bright future.

E-commerce is an important application of the Internet in business. In recent years, the amount of online transactions has continued to increase. The increase in transactions indicates an increase in the demand for jobs, and established companies such as Alibaba, HC, and Dangdang have been recruiting people. Since last year, a new round of Internet boom has set off. After receiving large sums of venture capital, many Internet companies are expanding rapidly and need people. The demand for talents from the Internet and e-commerce continues to heat up, and this craze is evident from the positions posted on major recruitment websites.

The industry is indeed in a boom state now, but this does not mean that e-commerce graduates will inevitably become sought-after talents. Internet companies and e-commerce companies need a variety of talents: technology, products, marketing, sales, customer service, administration, finance, human resources, etc. It is impossible for e-commerce graduates to be separated from the specific functional departments of the enterprise when they are employed, and they cannot be separated from specific positions. Specific to individuals, the question of employment prospects requires case-by-case analysis, which is closely related to factors such as the university's own brand, professional education direction, personal comprehensive ability, employment area, personal skills and luck in job hunting, and other factors. For those who are proficient in e-commerce skills, becoming a webmaster is the best choice. Those who have entrepreneurial dreams can achieve their entrepreneurial goals by becoming a website webmaster. Those who do not want to start a business for the time being can also apply for a job as a website operations manager in a company.

General requirements:

(1) Familiar with common methods of online marketing, and have experience in full-process e-commerce operation management;

(2) Able to formulate website short, Medium and long-term development plans, execution and supervision;

(3) Able to operate and sell the overall website and channels, marketing, advertising and value-added products;

(4) Be able to build and manage the website operation team to achieve the website's strategic goals, increase traffic, and make profits;

(5) Individual webmasters can make profits by selling products, services, and advertising through the website.