Corporate Culture of Wangfujing Department Store

The spirit of "One Fire" is the soul of Wangfujing Department Store, which has been fully affirmed and highly praised by all walks of life. It is a symbol of China's commercial pursuit of self-improvement and is regarded as a banner of business. With the rapid development of Wangfujing Department Store in China, the spirit of fire has spread to China. Over the past 50 years, Wangfujing Department Store has trained seven national model workers, including Zhang Binggui, and dozens of national commercial system and Beijing model workers. The spirit of "One Fire" has become an important part of the company's corporate culture and an outstanding representative of China's business culture. Wangfujing also began to choose the road of self-sustaining property. Wangfujing will increase its capital to Fenghua Commercial in cash, amounting to about RMB 39 1 100 million. After the capital increase is completed, the company will hold 65% equity of Fenghua Commercial, and Fenghua (Zhengzhou) Real Estate Co., Ltd., the original sole shareholder of Fenghua Commercial, will hold 35% equity of Fenghua Commercial. Li, assistant general manager of Luoyang Wangfujing Department Store, said that the Wangfujing Vancouver Plaza project in Zhengzhou is a key project for the company to expand the Henan market, especially the Zhengzhou market, and its future prospects are very promising.

Guangdong Zhanjiang Jiangxia Plaza Wangfujing Department Store Station

Wangfujing Department Store officially entered Zhanjiang, Guangdong Province on 201365438+February 12, and leased the property from the basement to the fourth floor of xiashan district Jiangxia Plaza, covering an area of 34,000 square meters. Since its opening five years ago, the average annual sales growth rate of Xining Store has exceeded 40%. Since its opening, the business area has always been fixed at 654.38+0.8 million square meters, and its profitability has increased at a relatively fast speed. It is with such a set of figures that Xining Store has created the second highest single store in the group (second only to Chengdu Store).

This set of figures was created in the environment that Qinghai Province has a population of only 5.62 million, Xining City has a population of 2.2 million, and the city's GDP is 62.8 billion yuan, ranking 205th among the cities in China. According to the statistics of commerce and trade circulation department in Xining, the total sales of eight shopping malls in Xining is 2.2 billion yuan, and our store in Xining alone exceeds 654.38 billion yuan, and the sales of the second largest shopping mall is only 300 million yuan. On February 24th, 65438, Chengdu Wangfujing Shopping Center opened, which is the second project of Wangfujing in Chengdu after Chengdu Wangfujing Department Store 1999. The project is located in the South Second Ring Road of Chengdu, invested by Beijing Wangfujing Department Store (Group) and built by the main team of Wangfujing in Chengdu, with a total investment of 450 million yuan. At the same time, this project is also the first shopping center project of Wangfujing Group in Chengdu. The total construction area of the project is about 654.38 million square meters, with five floors, including department stores, supermarkets, restaurants and cinemas. However, both Wangfujing stores in the same city have maintained the business orientation of high-end brands. In the newly-opened Wangfujing Shopping Center in Chengdu, 69% of the department store brands are duplicated with general stores, and the membership cards of the two stores are the same. According to Chengdu Wangfujing, the annual sales of shopping centers will reach 654.38 billion yuan.