What is the current situation of China real estate intermediary service industry? What are the problems?

However, China's real estate intermediary service industry is still in a low-level and low-quality state as a whole, which is manifested in many problems to be solved urgently, such as low overall quality, large absolute quantity, relatively small scale, clear business boundary and extreme specialization, extensive management, irregular business behavior, serious vicious competition and so on. Mainly in the following five aspects. (1) The national legislation is imperfect, and the relevant laws and regulations are obviously lagging behind, which leads to the inability of the government to supervise. At present, China's legislation on social intermediary organizations is seriously lagging behind, which has become the weakness of the standardized and orderly development of China's real estate intermediary service industry, which has largely led to the lack of government supervision in the real estate intermediary service market. The existing Urban Real Estate Management Law legally defines the commercial nature of the real estate intermediary industry, that is, every legally established intermediary service institution is equal in legal status, and there is no distinction between management and being managed, leadership and being led. However, from the perspective of the law itself, the law has a strong administrative law color. Apart from regulating the establishment of real estate intermediary agencies, the behavior of real estate intermediary services has not been placed in the scope of civil and commercial law adjustment, and the rights, obligations and responsibilities of intermediary agencies have not been deeply involved. (B) nonstandard industry management, low entry threshold and low exit cost coexist, resulting in mixed quality of enterprises. At present, the status of trade associations in the real estate intermediary service industry is not clear, and the role space is limited, which leads to the lack of effective industry restraint mechanism, resulting in the mixed management strength and professional level of real estate intermediary service enterprises in China. Most intermediary service enterprises are small and scattered, lacking scale operation and brand effect, and vicious competition is serious. The irregular behavior of intermediary institutions is mainly manifested in the following three aspects: (1) the subject qualification is illegal, and the phenomenon of operating without a license and engaging in intermediary business without registration and verification occurs from time to time; (2) Not charging according to the standard, too arbitrary, too many charging items, too chaotic, and indiscriminate use of bills in charging, without distinguishing between service charges and business charges; (3) the organization management is chaotic, there are no minimum rules and regulations, no financial institutions, no accounts, and some have neither fixed personnel, fixed places nor funds. It is a veritable "three noes" enterprise. The existence of these "three noes" institutions has disturbed the market order and ruined the reputation and social image of the real estate intermediary industry. (3) Lack of professional talents, low professional and technical quality of employees in the industry, low overall level of service awareness and quality, and lack of credibility. The competition in 2 1 century is the competition of talents. Real estate intermediary service involves a wide range, is comprehensive and involves a wide range, which is the embodiment of the comprehensive ability of multidisciplinary knowledge. Therefore, to be competent in real estate intermediary services, we need not only to be proficient in real estate business, real estate law and other aspects of knowledge, but also to have strong ability to obtain and analyze all kinds of information and strong communication skills. The lack of professional talents, the nonstandard qualification certification system for employees, and the fact that most intermediary agencies pursue short-term interests and do not provide vocational training for employees lead to the general lack of professional ethics and professional quality of employees, thus resulting in a low level of integrity in the industry as a whole. (D) Information resources with poor information channels, low technical level, backward business model and single business type are the basis for real estate intermediary service enterprises to engage in business activities. At present, the relevant market information network system is not perfect, the market information is less, and the channels are not smooth, which greatly affects the improvement of intermediary service quality. The low technical level of the industry leads to the lack of depth in the development and utilization of information resources, which leads to the waste of information resources and makes it difficult to give play to the advantages of the industry. However, the backward business model and single business category are increasingly difficult to meet the needs of market development. (V) Internationally renowned intermediary service companies have successively entered the real estate intermediary service market in China, and the competition has intensified. Local enterprises are facing a huge impact. Following many foreign, Taiwan-funded or Hong Kong-funded intermediary companies such as 2 1 Century Real Estate, Midland Real Estate, Xinyi House and Zhongyuan Real Estate, American Morris Real Estate Agency Service Company also entered the China market, which made the competition in the domestic real estate agency service industry more intense.