How to join the community group purchase grid distribution station

Abstract: As an online and offline e-commerce platform, community group buying has been well received by the public and has great room for future development. So many friends want to join the community group purchase, so how to join the community group purchase? It is best to have your own shop, customer resources and so on to join the group purchase. If you want to join the community group purchase grid distribution station, you need to understand the conditions and policies of the platform, and also prepare the venue, distribution vehicles, equipment, funds and so on. Next, I will introduce you to the related content of community group buying. Let's have a look. First, how to join the community group purchase?

1. has its own shop.

Owning your own shop is to open a convenience store in the community, which is a necessary condition to join the community group purchase and become the head of the group. Some community group buying platforms also support Ma Bao to join. Why is there such a requirement? There are two reasons:

First, as a convenience store manager in a community, he has a certain understanding of the consumption behavior and level of the community, so that he can classify and better guide consumers to buy, and the shopping guide process will be smoother; The second reason is that convenience stores can provide enough product storage points for users to take and deliver, and the refrigeration equipment of convenience stores can save the storage cost of fresh products.

2. Customer resources are available

Joining a community group and becoming a group leader needs certain customer resources, because the group leader acts as a middleman in the group buying process, and it is necessary to establish a WeChat group sharing platform product. With certain customer resources, we can effectively establish a group purchase WeChat group. Many community group buying platforms need a WeChat group with more than 100 people.

In addition to customer resources, we should also have the basic knowledge of community building. In the group, we should focus on selling services, supplemented by selling products, and increase the viscosity of the community. If you have something, you can talk about the gossip of the community in the group, or share the preferential activities of the store. You must make the group active and do a good job in community operation.

3, community group purchase joining steps

The joining requirements and application steps of each brand's community group buying platform are slightly different. Let's take Ali community group buying as an example to introduce how to join the community group buying platform.

① First, the user should open the WeChat APP, pay attention to Box Horse and select the official account of WeChat WeChat, and then click the menu bar to enter the head home-head registration; (2) Complete user registration and login according to the system prompt, and reach the page of "Application Person in Charge"; (3) Fill in the mobile phone number, verification code, real name, ID number, delivery point address, house number, delivery point name and delivery point type (supermarket/convenience store, home, express delivery point, property service point, etc.). ), photos of delivery point, delivery point equipment (with or without freezer), etc. As for the house number, it is not mandatory; ④ Finally, read the relevant agreements carefully, check and agree, and click the "Apply Now" button.

Second, how to join the community group purchase grid distribution station

1, preliminary preparation

Although all major platforms have given support policies now, I hope many partners will join in, but if you want to be a webmaster, you still need to invest some money in the early stage.

So before joining, you need to know the conditions and policies of the platform. Once you join successfully, you need to be responsible for the transportation and sorting of all goods in this area, so you need to be equipped with basic personnel, venues and vehicles. Some platforms also need margin or franchise fee. So the specific funds need to be calculated first.

2. Specific work

When the goods are delivered from the central warehouse, it is necessary to arrange personnel to receive, sort and distribute the goods, and there are also some problems after sale, so there must be an efficient management system and enough venues and equipment.

The goods bought by community groups are generally fresh products, which need to be refrigerated and frozen, so the requirements for venue equipment are relatively high, and it is easy to rot and deteriorate if it is not properly preserved.

3. Connection requirements