Which business district in Shanghai has the most shops and the most complete brands?

Current situation and investment analysis of Shanghai's top ten business districts

100 Lianxijiao Shopping Center Project

★ The most influential

★ The most promising.

★ The most creative idea

basic document

Located at the intersection of Xianxia West Road and Jianhe Road in Changning District, it covers an area of 34,000 square meters, with a total construction area of 1 10000 square meters and a business area of 62,500 square meters, including two floors underground and four floors above ground. It was jointly designed by Jade International Architects, a famous American shopping center professional design company, and Jiang Huancheng Design Office of Shanghai Modern Architectural Design Group, with an investment of 560 million yuan.

Rent level and operation situation

According to management statistics, the occupancy rate of merchants has reached 94%. The daily traffic is about 30,000-50,000, and it reaches 60,000-80,000 on weekends. Shopping accounts for 87% of the total consumption of the whole shopping center, catering accounts for 1 1%, and service consumption such as leisure and entertainment accounts for 2%. The property management fee ranges from 0.5- 1 yuan/square meter/day. On-site customers are crowded, and businesses are flocking to them.

environment

The shopping center in the western suburbs of An Baili is surrounded by high-grade villas and emerging high-grade residential areas. In recent years, a large residential area has been built, which belongs to the introduction area of growing population. Changning West District, as a rising large-scale middle and high-grade residential area, is obviously short of community shops, and its commercial retail facilities are relatively backward and outdated. The completion of the shopping center in the western suburbs of An Baili has initially formed a reasonable business pattern with shopping centers as the main body and hypermarkets, supermarkets, convenience stores and farmers' markets around it.

It is reported that the radiation radius of the central business circle in the western suburbs of An Baili is about 3 kilometers, and several major communities in the region, such as Xinjing Town, Beixinjing Street, Xianxia Xincun Street and Chengqiao Street, together with the surrounding radiation business circle, can attract about 400,000 consumers, ensuring sufficient population support.

The manager of the shopping center told the reporter that the commercial property is mainly served by middle-income families and community residents, which makes the shopping center gain the largest market space and consumer groups. In addition, transportation facilities extending in all directions and reasonable commercial layout have brought a large number of different types of consumer tourists to the western suburb center of An Baili, thus successfully achieving market share. Whether to maintain the status quo or include high-end commercial types in the future remains to be decided by the investigation and analysis of the surrounding business environment and the growth of consumers' purchasing power.

Investor background

Anbaili Group, known as "the largest commercial aircraft carrier in China", is a super-large circulation industry group formed by the merger of Shanghai Baiyi (Group) Co., Ltd., Hualian (Group) Co., Ltd., Shanghai Friendship (Group) Co., Ltd. and Shanghai Materials (Group) Corporation.

It owns seven listed companies and a number of well-known enterprises, including First Department Store, Hualian Department Store, Hualian Supermarket, friendship shares, Material Trade Center, First Medicine and Lianhua Supermarket. There are nearly 5,000 outlets in 23 provinces and cities in China, covering almost all the existing formats of international trade circulation groups: department stores (20), standard supermarkets (2,458), special exhibitions (87), convenience stores (1.565), shopping centers (6) and specialty stores (62/kloc-0).

comment

The multi-format, open and community shopping center fully embodies the concept of humanization.

An Baili Xijiao Shopping Center is the first open community shopping center in China. As one of the brand-new shopping centers under An Baili Group, this property fully embodies the advantages of group development of specialized department stores, large supermarkets and specialty stores within the Group, including Friendship Department Store, Century Lianhua, HOLA Special Room, Decathlon, Yongle Household Appliances, etc., and has become a new multi-functional community business model that meets the needs of the community, facilitates the people and integrates shopping, leisure and entertainment.