Awesome Nanchang! IKEA will enter the international market of Juren in the near future.

In fact, I really hope the style of IKEA, and so do many young friends. I like IKEA's refreshing and concise style for many household gadgets. MUJI officially opened the Nanchang market last year and settled in Causeway Bay. How about IKEA? When can you come to my big Nanchang?

I heard the wind in September before, and this time the news is more specific. On the morning of June 65438+ 10/9, Tang, Zhao Qihua, Deputy Director of Development Department of IKEA (China) Investment Co., Ltd. and his party came to Nanchang for an investment inspection. Lu Lou, director of Nanchang Municipal Bureau of Commerce, sent an invitation to IKEA (China) with intuitive data and warm language!

Zhang Jianping, deputy director of the Municipal Bureau of Commerce, and Wu, director of the Market System Construction Division, fully communicated with IKEA customers and were highly praised by Tang and his party, director of IKEA (China). They said that the docking talks with the Municipal Bureau of Commerce were very fruitful and deepened their understanding of Nanchang's development. In particular, Director Lu Lou's profound understanding, high recognition and warm invitation to the IKEA brand further strengthened IKEA's confidence in investing in Nanchang, which will promote IKEA to settle in Nanchang as soon as possible.

But don't get too excited. Although IKEA has confidence in Nanchang market, as far as I know, there is still a long way for IKEA to really enter Nanchang. Moreover, IKEA's plan to open a store in China has been scheduled for 2025. ...

Everyone loves him. What can we do? Wait a minute.

As a very mature and experienced large group, IKEA attaches great importance to site selection and settlement, and repeated inspections have explained everything. It will take some time from the negotiation of the project to the final signing.

It must be a good thing that IKEA is coming. However, the location of IKEA has triggered another wave of discussion. Some friends believe that Honggutan, as a new district and the most prosperous and active area in Nanchang, is bound to win. After all, in September this year, the secretary of the Party Working Committee of Honggutan New District led a team to Shanghai to attract investment, visited IKEA and had a discussion with Mr. Tang, deputy director of the real estate development department of IKEA (China) Investment Co., Ltd.

But at present, there is another version of the rumor, which is feedback from enthusiastic people, saying that IKEA has signed a contract with the high-tech management Committee and the meeting will be held in high-tech, probably near the Prince's Hall. This can make many high-tech people excited again!

However, the government has not publicly disclosed any news about Gaoxin's location, so I think it's probably just a guess by netizens, perhaps because they love IKEA too much.

But then again, whether it is Honggutan or Gaoxin, IKEA's current plan to settle in Nanchang is still in the negotiation stage, and IKEA has a relatively mature vision to judge which location is most beneficial to its stores.

I found that before IKEA opened stores in other cities, it took more than a year from negotiation to signing a contract, which was really cautious.

So why did it take so long?

First of all, IKEA is very cautious about expansion, but it has actually signed contracts around Jiangxi. Many cities around Jiangxi have got the contract for IKEA to settle in. Do you have any intentions?

Secondly, IKEA attaches great importance to the cultivation of talents. Moreover, to open such a big store, it takes time to consider the hard indicators such as the flow of people around the plot, the convenience of public transportation, and the surrounding economic strength. So, there is nothing to do but wait!

IKEA is an enterprise from Sweden, which has a permanent history and is deeply loved by people. At present, IKEA has 328 stores in 28 countries and regions around the world. By the end of 20 17 and 10, IKEA had 24 stores in China.

It is not difficult to see that the expansion of IKEA in China is getting faster and faster. According to accurate information, the number of stores to be opened in 20 19 will exceed 30. However, one thing really needs to be dealt with again. At present, there is no IKEA in Chinese mainland, except some provincial capital cities in the northwest, such as Lanzhou, Xining, Hohhot, Lhasa, Urumqi and Changchun in the northeast. Other provincial capital cities have opened stores or even signed contracts.

Therefore, IKEA Nanchang really needs to speed up the follow-up. Nanchang, as one of the capital cities in the central region, has begun to exert its strength in transportation and other aspects. IKEA's settlement in Nanchang will become a new landmark of another big city!