What is case selling?

Question 1: What does a real estate case do? The real estate case field is mainly responsible for the daily management process of the office.

Main work in the field of real estate cases:

1, sorting, classifying, filing and recording real estate documents, files and data;

2, real estate customers telephone records, print files, copy data;

3. Collect, sort out, summarize, transmit and report to the daily newspaper;

4. In case of emergency, contact the relevant person in charge urgently to help solve it;

5. Send and receive emails and letters and hand them over to relevant personnel in time;

6. Release and upload the situation;

7. Confidentiality work (including: internal information, materials, documents, personnel, files, meeting contents, computer information, finance, etc.). Real estate company);

8. To handle the reimbursement, review, summary and transfer of personnel from various departments of real estate;

9. Coordinate the personnel relations of all real estate departments, so that the work can be completed smoothly and efficiently;

10, to complete the temporary work entrusted by the superior management;

1 1. Keep the working environment clean and tidy.

12, responsible for filing new employees' data and training related knowledge and skills.

Question 2: What is the' case field' that people often say in real estate? It means the scene, also called the sales case field, which refers to the sales office site.

For example, case sales, commonly known as sales clerks, are sales gentlemen or sales ladies in the sales offices of newly-built commercial houses.

The security guards at the crime scene are generally security guards recruited by property companies or buildings, who are responsible for the security work of a residential area or property jurisdiction.

Question 3: What is sales case management? What is a crime scene? Elaborate in detail, in writing, and don't talk too much about the 150 sub-case, which refers to the scene of the real estate industry.

For example, the residential area for sale is XXXX. Then the case field refers to XXXX.

Sales case management, that is, the management of sales site, is the unified management of some sales affairs of sales offices and sales centers, including sales personnel, sold houses, including personnel's behavior norms, clothing and so on. Even some administrative details and financial details.

Question 4: Which is better, case site or channel sales? Both the case field and the channel have certain development prospects, but generally speaking, the profit after the case field is closed is greater.

The work of the channel specialist is mainly to beat customers, expand customers and intercept customers. A calling customer is a calling customer. The bill is mainly paid by the company, and you can also collect resources yourself. The form of expanding customers is relatively open, generally speaking, it is to expand customer activities outside the sales office. The main way is to let more customers know about their products by sending a single page. Of course, you can also pay attention to the direction number and scan the QR code. If you encounter a high intention to buy a house, you can find a way to let him go to the sales office to understand the situation. Interception is the interception of competing products, intercepting customers from other sales offices to their own real estate.

Whether calling customers, expanding customers or intercepting customers, the ultimate goal is to take customers to the sales office and call them to introduce products.

The main responsibilities of case sales are:

Responsible for the formulation of marketing plan.

Responsible for the sales, leasing, investment promotion and accounts receivable recovery of the company's development properties.

Responsible for the contact and maintenance of project customers from visit to delivery.

Responsible for the preliminary investigation of the company's new projects.

Responsible for transmitting market trends and market information to the company.

Responsible for the functional correction of the products developed by the company.

Handle customer disputes.

Responsible for assisting the general manager's office to handle property right certificate mapping and mortgage loan.

Responsible for cooperation and coordination with all departments of the company to fulfill the company's sales commitment.

Responsible for the maintenance and management of sales websites and sales props.

Assist in organizing large-scale promotion activities and various celebrations of the company.

Responsible for the daily cleaning of the sales square.

If you are just starting to step into real estate sales, you can try channels first, learn more information and accumulate more resources. It will be more handy after transferring the case. The working environment at the scene of the case is more comfortable and the profit is higher.

Question 5: How to do case sales well 1. Looking for customers.

(A) the source channels of customers

If you want to sell the house, you must first find effective customers. There are many sources of customers, such as telephone consultation, real estate exhibition, on-site reception, promotional activities, home visits, friend introductions, etc.

Most customers make phone calls through advertisements made by developers in newspapers, television and other media, or get project information in exhibitions and promotional activities. If they feel that they meet their requirements, they will take time to visit the project sales office in person or introduce them through friends.

Generally speaking, customers who call just want to have a preliminary understanding of the project, and if they are interested, they will come to visit the site; And the customers introduced by friends have a better understanding of the project, and the copies meet their own requirements and have a strong purchase intention.

(2) Answer the hotline.

1. Basic operation

(1) Answer the phone in a friendly manner and with a friendly voice. Usually take the initiative to say hello: "Hello, X X Garden or Apartment", and then start a dialogue.

(2) Usually, customers will ask questions about price, location, area, pattern, progress, loan, etc. on the phone. Salespeople should foster strengths and avoid weaknesses, and skillfully integrate the selling points of products in their answers.

(3) When talking with customers, try to get the information we want: First, personal background information such as the customer's name, address and contact number; The second requirement is the information about the specific requirements of products such as price, area and pattern that customers can accept. Among them, the determination of contact information with customers is the most important.

(4) The best way is to invite customers to see the house directly.

(5) Give the name of the salesman before you hang up (if possible, you can leave the salesman's own mobile phone number and pager number for the customer to consult at any time), and once again express the hope that the customer will come to the sales office to see the house.

(6) Record the obtained information on the customer visit form immediately.

2. Preventive measures

(1) When answering the phone, pay attention to the company's requirements (before the sales staff take up their posts, the company should conduct training and unify the requirements).

(2) Before the advertisement is released, you should know the contents of the advertisement in advance and carefully study how to deal with the problems that customers may involve.

(3) On the day of the advertisement, there are many telephone calls, and time is precious. So answer the phone in 2 to 3 minutes, not too long.

(4) When answering the phone, try to change from passive answer to active introduction and inquiry.

(5) Invite the customer to specify a specific time and place and tell him that you will be special.

(6) To sort out and summarize the customer's call information in time, and fully communicate with the site manager and advertisement producer.

(7) Remember: the purpose of answering the phone is to urge customers to come to the sales office for further interviews and introductions.

Second, on-site reception

(1) Meeting customers

1. Basic operation

(1) When a customer enters the door, every salesperson who sees it should take the initiative to say "Welcome" to remind other salespeople to pay attention.

(2) The sales staff immediately came forward to give a warm reception.

(3) Help customers pack rain gear and put clothes and hats.

(4) through casual greetings, identify the authenticity of customers, understand the region where customers come from and the media they accept (from which media they learned about the real estate).

(5) Ask whether the customer has contacted other salesmen. If he is a customer of another salesman, please wait a moment and be received by the salesman; If it is not another salesman's customer or the salesman is absent, you should introduce the customer enthusiastically.

2. Preventive measures

(1) Sales personnel should be well dressed and friendly.

(2) reception of customers or one person, or one master and one helper, limited to two people, no more than three people.

(3) If it is not a real customer, it is still necessary to provide a document for a concise and warm reception.

(2) Introduce the project

After polite greetings, you can give a brief description of the project (such as orientation, building height, configuration, surrounding environment, etc.). ) Use the sand table model to let customers form a general concept of the project.

1. Basic operation

(1) Exchange business cards, introduce each other, and learn about customers' personal information.

(2) Introduce products naturally and emphatically (mainly describe lots, environment, transportation, supporting facilities, building facilities, main building materials, etc.). ) According to the sales line planned by the sales site and with the sales props such as light boxes, models and model rooms.

2. Preventive measures

(1) At this time, the overall advantages of this property were emphasized.

(2) sell your enthusiasm and sincerity to customers and try to establish a relationship of mutual trust with them.

(3) Correctly grasp the real needs of customers through conversation and communicate accordingly ... >>

Question 6: How about doing case sales for real estate developers now? I am an organization. If you have developer resources, we can cooperate. Let's talk about it

Question 7: What is site management? Real estate administration is similar to the office ~ but it depends on whether you are in the store or in the company of the real estate company ~ I used to stay in the store ~ Our administration there is actually similar to that of a nanny ~ But don't get me wrong ~ Basically all contracts are from you (some things are handed over to the accountant), and then office supplies, water, Electricity and room charges ~ ~ I think there is no difference with company administration ~ It mainly depends on where you have been ~ ~ Store administration is almost 65438+ 0, and it is around 2000 every month ~ ~ As for the training assessment you mentioned, I think it should be a simple assessment of real estate knowledge and administrative workflow ~ Because if you are in a store, the salesman often goes out, and if there are many calls, you must help answer them.

Question 8: What is a real estate consultant? Sales Office = = = Marketing Center = = = Case field

Property consultant = = = house salesman = = = house salesman

Question 9: What titles do real estate developers generally use for online recruitment? Property consultant, case expert.