Recommend some stocks related to the World Expo!

Oriental Pearl (600832): the first share of Expo tourism

Jinjiang shares (600754): the leader of budget hotels.

An Baili (60063 1): The advantages of leading department stores are fully displayed.

New World (600628): Hotel performance is expected to reach a new high.

Yuyuan Shopping Mall (600655): Passenger flow may increase explosively.

Shentong Metro (600834): There is room for imagination in asset injection.

Shanghai Airport (600009): The recovery of aviation market brings opportunities.

Public transportation (6006 1 1): The hidden assets are expected to increase in value.

Bank of Communications (60 1328): Benefiting from the Expo, the valuation is cheap.

ST Yili (600887): Expo marketing has achieved initial results.

The upcoming World Expo will not only bring rolling crowds, but also bring rolling financial resources. From the perspective of sectors, tourism and retail industry benefit the most, and transportation also benefits directly. Expo sponsors will greatly enhance brand value.

1 Oriental Pearl (600832): the first share of Expo tourism

Expo benefit index: ★★★★★☆.

Total share capital: 365,438+86 million shares.

Earnings per share: 0. 1 14 yuan (third quarter of 2009)

Net assets per share: 2.22 yuan (third quarter of 2009)

The Oriental Pearl is known as the "first share of Expo tourism" with long-term core competitiveness. The company's main business income is "333" structure, with tourism, trade and media each accounting for about 30%, but the company's profit contribution pattern is different. Media business contributes about 50% of the company's profits, and tourism profits account for about 45% of the total profits. The company's tourism business includes sightseeing, catering and other all-round tourism services.

Guoyuan Securities predicts that during the World Expo, the number of tourists will increase by100000, the per capita consumption will also increase by about 9 yuan, and the income from tourism business will increase by about 90 million yuan. Hotel business will also have a greater growth; Pujiang cruise business will realize the mutual opening of Oriental Pearl Wharf and Expo Performing Arts Center during the Expo. The Expo Performing Arts Center is the only riverside venue after the Expo. After the connection of the two terminals, not only the cruise business is expected to double, but also the number of tourists at the two scenic spots will increase indirectly.

The Expo Performing Arts Center is a bright spot. At present, there are more than 80 boxes in the Expo Performing Arts Center, and more than 50 boxes will be sold during the Expo, which will directly increase the income in 20 10. The Expo Performing Arts Center will guarantee about 200 performances every year, and the advertising revenue will be/kloc-0.05 billion yuan.

Secondly, new media business will become the main growth point of future media business. The company's media business is divided into two parts: media advertising and communication. Traditional media advertising mainly comes from group companies and related transactions, which brings 200 million yuan in revenue to the company every year and has a high cost advantage; The new media advertising business is mainly mobile TV business in transportation system and hospital public places. At present, this business has completed the initial investment and will become another profit growth point in the future. The company's wireless radio and television signal transmission business has a monopoly advantage in Shanghai, with an annual income of about 654.38 billion yuan.

In terms of cable transmission, the company holds 39% equity of Dongfang Cable and 50% equity of Taiyuan Cable. At present, the further promotion of triple play policy is beneficial to the company's cable transmission business.

There is still room for further improvement in the proportion of shares held by the company in Dongfang Cable.

At present, the company holds shares in Haitong Securities, Radio and Television Network and Shanghai Pudong Development Bank. The number of shares held is 15963, 1360 and1100,000,000 shares respectively, and the cost of holding shares is low. This part of available-for-sale financial assets has played a positive role in smoothing the company's performance in the next few years.

Guoyuan Securities predicts that the company's earnings per share in 2009, 20 10, 2010/year will reach 0. 16, 0. 19 and 0.20 yuan respectively. Because the concept of Expo has been sought after by investors for many times, the company's current valuation level remains high and has been at a historical high level.

Although the valuation is on the high side, according to the development trend of Oriental Pearl, Guohai Securities will have a high probability of explosive growth. It is estimated that the company's earnings per share from 2009 to 20 12 are 0. 17, 0.29, 0.30 and 0.32 yuan respectively, and the corresponding PE values are 70, 4 1, 39.8 and 37 times respectively. Maintain the company's "buy" investment rating.

NO2。 Jinjiang (600754): the leader of budget hotels.

Expo benefit index: ★★★★★☆.

Total share capital: 603 million shares.

Earnings per share: 0.36 yuan (third quarter of 2009)

Net assets per share: 5.6 1 yuan (third quarter of 2009).

There are three main sources of profit for Jinjiang Inn: steady income growth of Jinjiang Inn, Shanghai KFC with 42% shares, stable investment income of Suzhou, Wuxi and Hangzhou KFC with 8% shares, and investment income of securities firms and banks.

By the end of July 2009, Jinjiang Inn had 389 stores and 5 15 14 rooms. According to the data of China budget hotel network, in the third quarter of 2009, the market share of Jinjiang Inn in domestic budget hotels reached 1 1%, which was second only to Home Inn Group, and it had a well-deserved market leading position.

During the World Expo, the increase in the number of tourists will definitely bring a steady stream of tourists to Jinjiang Star. It is estimated that in 20 10, the average occupancy rate of the company's stores in Shanghai and East China will reach 95% and 90% respectively, and the average price increase will exceed 10%, and the investment income of the four Kendall companies will increase by about 30%.

Everbright Securities believes that Expo 20 10 will increase the company's earnings per share by 0. 1 1 yuan, which may exceed expectations. From 2009 to 20 1 1, the company's earnings per share were 0.46 yuan, 0.58 yuan and 0.70 yuan respectively, corresponding to 56, 45 and 37 times of PE.

At present, the company holds shares in changjiang securities, Quanjude, Tongda Venture, Yuyuan Mall, Bank of Communications and jinjiang investment. The latest market value of these financial assets totals about 2 billion yuan, which is equivalent to the asset price per share exceeding that of 3 yuan.

Guohai Securities is optimistic. Compared with Home Inn and Seven Days, the company's PB value is obviously dominant. With the store size similar to that of Jia Ru and strong development potential, the market value of the company is less than 50% of that of Jia Ru. It is a stock with the potential and temperament of "10 years 10 times increase", and it is the first time to give the company a "buy" investment rating.

Third place: An Baili (60063 1): The advantages of department stores are fully displayed.

Expo benefit index: ★★★★★☆.

Total share capital: 1 1.05438+0 billion shares.

Earnings per share: 0.29 yuan (third quarter of 2009)

Net assets per share: 5.09 yuan (third quarter of 2009)

As the leader of the department store industry in East China, An Baili shares have a high market share in Shanghai's department store retail format. At present, the company owns 1 1 downtown department store, shares in Hongqiao Friendship, 4 time-honored department stores, 3 community department stores and 1 outlet brand discount stores. In the future, the company will lay out the Yangtze River Delta and gradually open up regional space.

According to the calculation of Guohai Securities, during the World Expo, "department store+supermarket" shopping brought sales income of 2,654.38 billion yuan to 33 billion yuan. According to the 30% sales share of An Baili in Shanghai department store retail company, the World Expo will bring 6.3-9.9 billion yuan in sales revenue to An Baili. Pudong No.1 Yaohan is the main department store closest to the Expo site, and there are Oriental Department Store, Yong 'an Department Store, No.1 Department Store and Hualian Store on Nanjing Road. It is predicted that Nanjing Road will become the largest gathering place for foreign tourists in 20 10, and An Baili stores will obviously benefit directly.

The financial equity held by the company is of great value. The company holds legal person shares such as orient securities, Shen Yin Wanguo and Shanghai International Trust and Investment Corporation, and also holds financial shares such as Haitong Securities and Bank of Communications. Only one equity of Haitong Securities is considered. With the lifting of the restricted shares of Haitong Securities 20 10, 1 1, even if the company sells more than 200 million shares in six years at an average price of 15 yuan, the earnings per share will increase by 0.34 yuan.

In addition, the company's asset integration also brings good expectations to the market. The capital injection of major shareholders will effectively enhance the company's valuation. An Baili Group, the major shareholder, has many assets, and has platform advantages and resource advantages in integrating retail business.

Analysts judge that the integration of friendship shares will be the priority entry point for the integration of Ambry Group, because An Baili Group is likely to integrate department store assets with An Baili shares as the platform and supermarket assets with friendship shares as the platform. Once friendship shares replaces its non-supermarket assets with Lianhua Supermarket shares held by An Baili Group, Lianhua Supermarket and Hualian Supermarket, which are controlled by friendship shares, will form a supermarket platform after the replacement, and the integration of An Baili shares will follow.

Guohai Securities predicts that the earnings per share of the company from 2009 to 20 10 are 0.4 yuan and 0.47 yuan respectively, and the corresponding PE is 45 times and 40 times respectively. The price-earnings ratio of department store retail stock 20 10 is 33 times, and the company's valuation can enjoy at least 30% premium, that is, the price-earnings ratio of 20 10 is 43 times, so the company's share price is still undervalued. Analysts warned that the appreciation of RMB established a margin of safety for investors and maintained the company's "buy" investment rating because the World Expo was the icing on the cake of Ambry's stock.

In 2009~20 1 1 year, Shen Yin wanguo forecast company realized earnings per share of 0.39 yuan, 0.45 yuan and 0.47 yuan respectively, and maintained the investment rating of "overweight", with moderate risk.

No.4 New World (Quote Stock Bar) (600628): Hotel performance is expected to reach a new high.

Expo Benefit Index: ★★★☆☆☆

Total share capital: 532 million shares.

Earnings per share: 0.24 yuan (third quarter of 2009)

Net assets per share: 3.23 yuan (third quarter of 2009)

The main business of New World mainly includes business and hotel services. New World Department Store covers an area of nearly 6,543,800 square meters and is located at the intersection of Nanjing Road and People's Square. It is the most central area in Shanghai with an average daily passenger flow of 6,543,800 square meters.

During the World Expo, Nanjing Road is expected to become the business circle with the densest passenger flow. With the construction of Expo track network, New World is becoming a shopping center providing one-stop service of eating, drinking and having fun. It is estimated that in 20 10, the sales will increase by more than 30%, and the net profit for the company will exceed 1 100 million yuan.

The Radisson Hotel under the company is a five-star tourist hotel. Since it officially opened on June 5438+ 10, 2005, the occupancy rate has been higher than the average occupancy rate of five-star hotels in Shanghai. Radisson Hotel is the most flexible part of the company's 20 10 performance. During the six-month World Expo, the room rate and occupancy rate of Radisson Hotel will also be greatly improved, and its performance is expected to reach a record high. Northeast Securities predicts that in 20 10, Radisson Hotel will achieve more than 50% revenue growth.

Recently, the company is preparing for the cultural marketing of the World Expo, hoping to make the company a fully functional commercial flagship on Nanjing Road through the mechanism of business travel linkage. At present, relevant travel agencies have been contacted, and the unique business model of Madame Tussauds has been used to increase the gathering capacity of tourists and expand the scope of cooperation.

Analysts believe that the value of the company's commercial mergers and acquisitions is more prominent, and the Huangpu District State-owned Assets Supervision and Administration Commission, the largest shareholder, also clearly expressed its support for the integration of its commercial assets. Huangpu District is the old business district of Shanghai. At present, there are 68 commercial properties in Nanjing Road, and SASAC in Huangpu District owns 1/3. In addition, there are other high-quality assets such as real estate, and there is a lot of room for integration.

The earnings per share of Northeast Securities from 2009 to 20 1 1 were 0.35 yuan, 0.46 yuan and 0.48 yuan, respectively, corresponding to PE of 5 1.25 times, 38.27 times and 36.83 times, respectively, giving the company an investment rating of "cautious recommendation".

Guohai Securities believes that at 20 10, the PE of commercial stocks and hotel stocks is 35 times, and the company can fully enjoy the valuation premium of 30%, giving the company a "buy" investment rating for the first time.

The investment risk is that the Expo's promotion of the concept of big consumption is lower than expected, and the company's asset injection expectation is facing greater uncertainty.

No.5 Yuyuan Mall (600655): Passenger flow may increase explosively.

Expo Benefit Index: ★★★☆☆☆

Total share capital: 799 million shares.

Earnings per share: 0.5 1 yuan

Net assets per share: 4.66 yuan

Yuyuan Mall, as an old brand in Shanghai, is a household name. The Shanghai World Expo will revitalize the old brand, and many of the company's businesses will enter through the next level, and sales revenue and profits will increase.

The company has successively won the bid for three blocks of the Expo Garden Food Plaza, with an operating area of 8,830 square meters, accounting for 10.4% of the total catering area in the park. The company's catering business in the Expo Park is mainly divided into two parts: one is its own business with a building area of about 3,800 square meters, and it has begun to prepare for the selection of snacks, the confirmation of logistics, the procurement, and the investment promotion of booths and advertising spaces; Second, the entrusted management area is about 5000 square meters. There are 20,000 performances in Shanghai World Expo Park, and night performances are arranged. By then, more than 85% of tourists may dine in the park, and the Expo catering business opportunities are huge.

According to the official forecast, the catering consumption during the World Expo may reach 654.38+08 billion yuan. According to the division of business area, the sales revenue of the self-operated bid section of Yuyuan Garden is expected to exceed 80 million yuan, and the revenue of the entrusted bid section is expected to reach more than 654.38 billion yuan. This alone will bring 22.7% sales revenue growth to the company's catering business.

The preparations outside the park are concentrated in the Yuyuan area, with the focus on improving services. At present, the company's shops in Yuyuan business district have partially completed the appearance transformation and product structure adjustment. It is expected that before the World Expo, Yu Garden will welcome guests at home and abroad with a brand-new look.

Benefiting from the increase in passenger flow brought by the World Expo, Tianxiang Investment Co., Ltd. predicts that in 20 10, the passenger flow in Yuyuan District will probably increase explosively by 30-40 million passengers, nearly double the 37 million passengers in 2008. 20 1 1, without the passenger flow of the World Expo, the passenger flow of Yuyuan Garden returned to normal, and it is expected to remain at 40 million passengers. It is estimated that the company will realize catering business income of 938 million yuan and 563 million yuan in 20 10 and 201year respectively.

The company's gold business has the characteristics of both offensive and defensive. With the promotion of the company's industrial chain status and the triple promotion of gold sales, the business will achieve significant growth in the early stage of the World Expo.

Because equity transfer price, the company of Debon Securities, was unknown, analysts only raised the company's earnings per share in 2009 by 20 10, 20 1 1 to 0.7 1 yuan and 65,438 from various businesses. It is estimated that the reasonable transfer of Debon Securities PB is about 2~3 times, and the total transfer price is about11.81~1.772 million yuan. After deducting the cost of 330 million yuan, the investment income is about 8.51~1.442 million yuan, which increases the earnings per share by about 0.

With comprehensive reference to the dynamic P/E ratios of comparable commercial retail and gold jewelry listed companies, the P/E ratio of the company in 2000 was 2065438+30~35 times, corresponding to the reasonable price range of 34.50~40.25 yuan, and the investment rating was upgraded to "buy".

Sixth place. Shentong Metro (600834): There is room for imagination in asset injection.

Expo Benefit Index: ★★★☆☆☆

Capital stock: 477 million shares

Earnings per share: 0. 12 yuan (third quarter of 2009)

Net assets per share: 2.07 yuan (third quarter of 2009)

At present, the main asset of Shentong Metro is the operation right of Metro 1 Line. Due to the slowdown in the growth of ticket revenue and the decline in the average fare level, the profit growth of this asset is not optimistic. However, its highlight is actually the rumored asset injection.

Some analysts said that in the arrangement of Shanghai's state-owned assets integration, it is planned to inject the assets of Shanghai Metro Lines 7, 8 and 9 into Shentong Metro this year. However, due to the subway accident at the end of last year, the Shanghai subway system was rectified. Considering the safety factors during the World Expo, it is expected that the capital injection of Shentong Metro may be postponed until after the World Expo. Judging from the recent trend of Shentong, this may be a more important driving factor than the concept of Expo.

The subway lines 7, 8 and 9 to be injected not only run through Shanghai's urban transportation hub, but also run through the long-term planning of Shanghai's urban economic construction, and are considered to be popular and profitable transportation lines. Some analysts believe that the injection of three subway lines can not only expand the scale of Shentong subway, but also increase passenger flow and income.

As the only listed company in Shanghai rail transit, Shentong Metro's listed assets are only a part of Metro 1 Line, accounting for only 20% of the total listed assets, and its main income comes from the ticket income of 1 Line. Before the extension growth, the performance growth brought by Shentong Metro only relying on the passenger flow and transfer passenger flow of 1 line is limited and slow, and the "Expo concept" it can embody is also very limited.

During the World Expo, only the increase of passenger traffic on 1 line can improve the company's performance, but the company's performance will not be substantially improved. If three new subway lines are successfully injected in the future, it will not only greatly increase the income brought by its own passenger flow and multi-track transfer, but also improve the performance structure for a long time.

As the transfer discount and senior citizen discount reduce the company's operating income, the company may receive the government's subsidy income in 2009, thus increasing the company's performance in 2009. This compensation income may be directly distributed to the company by the government in the next few years.

Some analysts predict that the profit brought by China International Import Expo(CIIE) may increase by more than 20%. However, due to the current high valuation and uncertainty in asset injection, investment should be cautious.

No.7 Shanghai Airport (600009): The recovery of aviation market brings opportunities.

Expo Benefit Index: ★★★☆☆☆

Total share capital: 65.438+92.7 million shares.

Earnings per share: 0.25 yuan (third quarter of 2009)

Net assets per share: 6.54 yuan (third quarter of 2009)

Shanghai Airport is also a company in the transportation industry that has obviously benefited from the Expo. In 2009, the growth rate of the company's business volume was low before and then high, showing a gradual upward trend. Overall, in 2009, Shanghai Airport benefited from the first recovery of the domestic aviation market, and the company's domestic airline business performed well. International and regional business is greatly affected by the global economic crisis, and the overall performance is not good (especially international routes). In addition, the throughput of goods and mail is also greatly affected by its high correlation with global trade.

Some analysts predict that the business volume of Shanghai Airport will increase by 30% in 20 10. According to the base of 365,438+0,765,438+0,000 passengers in 2009, it is estimated that the Expo will bring about a growth rate of about 25%, plus a normal business growth of 65,438+00%. Considering the crowding-out effect and repetitive effect of the Expo on the normal growth rate, it is estimated that the passenger throughput of the company's Pudong Airport will exceed 465 in 2065,438+.

In addition, it is worth considering that the investment income of aviation oil company is a supplement to the company's performance. In the first three quarters of 2009, the company's investment income was 654.38+89 million yuan, and its aviation oil company contributed 66%. However, the performance of aviation oil companies depends on the difference in sales costs between imported oil and domestic oil. The fluctuation of international oil price in the future will make the company's investment income unstable.

There is also the issue of asset injection that has always been concerned. So far, it has not been clearly stated that the Group uses the platform of listed companies to integrate aviation assets. Regardless of asset injection, the current share price has fully reflected the business recovery and Expo expectations.

Mass Transit No.8 (6006 1 1): Hidden assets are expected to increase in value.

Expo Benefit Index: ★★★☆☆☆

Total share capital: 65.438+57.6 million shares.

Earnings per share: 0.24 yuan (third quarter)

Net assets per share: 2.79 yuan (third quarter)

Bus, which benefits from taxi business, is also a very interesting company. In addition to its own taxi business, it is expected to be boosted by the World Expo (including the increase of people and cars), and its other highlight is that it has many hidden assets.

These hidden assets mainly include: first, the revaluation of license plate value, such as brand value or patent right, taxi company license plate; 2. Land property revaluation, mainly involving listed companies engaged in property development, property leasing and land reserve; Third, the revaluation of equity investment value.

According to the license fee of 400,000 yuan/piece, the assets of the taxi company have a certain appreciation. At the same time, public transportation holds a considerable number of shares, including Shen Yin Wanguo, Jiangsu Bank, Shanghai Bank, Guotai Junan, Everbright Securities and Volkswagen Insurance. Recently, Shanghai Xuhui Volkswagen Microfinance Co., Ltd. was established. Its investment involves many fields and there is huge room for appreciation.

In addition, the company also owns a lot of land, including a piece of land in Jiashan Economic Development Zone, Zhejiang Province, with a total area of 607.34 mu.

9th Bank of Communications (60 1328): Benefited from the Expo, with a cheap valuation.

Expo Benefit Index: ★★★☆☆☆

Equity: 48.994 billion

Earnings per share: 0.47 yuan (third quarter of 2009)

Net assets per share: 3.2 yuan (third quarter of 2009)

From the perspective of the World Expo, Bank of Communications will benefit from the policy of hosting the World Expo in Shanghai and building it into a financial center. Bank of Communications is the global banking partner of the World Expo. In 2009, its loans for transportation and public facilities increased rapidly. At the same time, the State Council announced that it will build Shanghai into an international financial center, which will also benefit the Bank of Communications. However, the benefits may still be very limited.

However, for investors, the biggest highlight of Bank of Communications at present is the cheap valuation. According to the profit calculation in 2009, the P/E ratio is only 10, which is almost the cheapest valuation stage in the history of banking stocks. Once entering the interest rate hike cycle, bank stocks will benefit more and deserve attention.

10ST Yili (600887): Expo marketing has achieved initial results.

Expo benefit index: ★★★★★☆.

Equity: 799 million.

Earnings per share: 0.66 yuan (third quarter of 2009)

Net assets per share: 4. 15 yuan (third quarter of 2009)

As a senior sponsor of the Expo and the only dairy partner of the Expo, Yili shares play the Expo brand in marketing. Since 2009, Yili has officially launched the "Expo Standard Project", and "Expo Marketing" has also significantly boosted the sales performance of Yili Group. In the first three quarters of 2009, Yili realized the main business income of 654.38+09.222 billion yuan, an increase of 636.66% compared with the same period of 2008, and maintained the first position in the sales volume industry continuously. Recently, Yili Group announced the annual report forecast of the group's profitability in 2009, saying that the Expo effect is one of the important factors for Yili to achieve substantial growth in performance and remarkable profitability.