Tianan real estate gorgeous family real estate marketing skills

1. Lead the momentum and inspire people.

2. Actively promote, the effect is extremely significant.

3. Broaden channels and expand sales network.

4. Treat guests sincerely and avoid anticlimactic.

We should treat every customer warmly, frankly and consistently.

Think about what customers think, be anxious about what customers need, and help customers need.

Housing transactions are not the end. Visit customers frequently, strengthen contact, help customers solve problems, and establish a good image in customers' minds.

If their relatives and friends buy a house again, they will definitely look for you, so that customers will like it.

The snowball is getting bigger and bigger, forming a second market for customers to derive customers.

In the increasingly fierce market competition, how to do a good job of customers who have bought houses without giving up advertising is a major problem that real estate developers can't ignore at present.

On the contrary, when selling a house, people are very enthusiastic. Later, people asked you questions, but you ignored them coldly. This will not only lose many customers, but more importantly, it will have a very bad negative impact on the company.

5. Keep your promise and seek truth from facts.

As a qualified salesperson, you must have all kinds of professional knowledge and management ability, and be familiar with the principles, policies and market conditions of real estate market management.

When selling a house, we should explain the advantages of the enterprise to customers realistically, keep our word, don't exaggerate, don't just make a wish to sell a house at random, and don't add unnecessary clauses in the purchase contract at will, so as not to cause a lot of trouble and make customers have different opinions. Otherwise, it will not only affect the company's sales, but also ruin the company's image.

As long as we persist in seeking truth from facts and keeping promises, we can win the trust of customers and do our marketing work better and better.

6. Distinguish the true from the false, and don't be confused by the false.

7. Have a deep understanding of customers and be targeted.

When receiving customers, we should first understand his psychology and the purpose of buying a house.

Generally, buying a house has two purposes. First, in order to improve the living conditions, we should pay more attention to the quality, function, characteristics, surrounding environment, supporting facilities, traffic conditions, property management, etc., and pay attention to the convenience of living and the superiority of the environment when introducing real estate to such customers. It is necessary to focus on the quality, planning, surrounding environment, improvement prospects, preservation and appreciation potential of the house, etc., to induce and enhance their confidence in buying a house.

8. Be good at listening and persuading.

It is a very complicated and prudent process for customers to decide to buy real estate with their life-long efforts and savings. At first, many questions and questions of one kind or another will be raised. In this regard, marketers should never rush to achieve success, let alone be opinionated, be patient, use observation skills and language skills, and explain a series of questions raised by themselves clearly according to their own economic situation and affordability, so as to dispel their doubts, make the best use of the situation, be good staff officers and let them.

To do this, every salesperson should learn and master comprehensive knowledge such as psychology, engineering construction and finance, and strengthen their self-cultivation. Only in this way can it come naturally.

9. Convenient for customers and all-round service.

During the period of 1998, the owner of Mi Furniture City wanted to buy a house for the managers of its four departments. Because these managers are all in charge of their own stalls, they are busy during the day and can't get together, so they can't make a decision.

It is understood that they didn't have time until after 9 pm, so they were invited to meet in Zhuo Da at 9 pm.

At that time, the first phase of Shuxiang Garden was under construction outside the network, and the yard was full of ditches. Because they only care about lighting them, they tripped over a pile of stones and cut a big hole in their legs. They were deeply moved. After seeing the room, they immediately made a decision and ordered four sets at once.

It is very important for the real estate industry to provide all-round services for many different classes of consumers.

10. Collect information and keep in touch.

Every time you receive a customer, politely hand the customer your business card first, and then ask them to leave their name, company and telephone number. The purpose of this is to give customers some information frequently so as to contact their feelings. On the other hand, find the right opportunity, and then ask customers to look at the house.

In this way, customers will be moved by your enthusiasm and sincerity whether they buy it or not. Maybe they can't buy it now, but they will find you later. Maybe these people are likely to be references for other customers.

1 1. Respect customers and remember to be polite.

We must respect all customers, be polite, kind and enthusiastic, give them a warm feeling and leave a good impression. We must never judge a book by its cover. Only by providing customers with continuous, thoughtful and satisfactory quality services can we get twice the result with half the effort.

12. Pay attention to small things, care for and care for customers.

In enterprises and factories, we should pay more attention to every customer, whether it is a big customer or a small customer. A little thing may affect the company's reputation, so don't take it lightly.

It may be nothing to do small things occasionally, but these thousands of small things add up to great changes and different responses.

He will bring a good reputation to the enterprise, improve the visibility of the enterprise, generate more repeat customers and bring rich profits and returns to the enterprise.